Director, Content Job Description

Director, Content Job Description

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Director, content provides direction, conceptual and digital creative input into the digital media strategy, working closely with Digital creative teams.

Director, Content Duties & Responsibilities

To write an effective director, content job description, begin by listing detailed duties, responsibilities and expectations. We have included director, content job description templates that you can modify and use.

Sample responsibilities for this position include:

Partner with the systems group to improve reporting and budgeting tools including design, development and training
Establish and drive Content vision, strategy and team (Thought Leadership, Value Add and Social Media marketing teams)
Manage and evaluate external accounts through performance tracking and relationship cultivation in an effort to grow each account’s business
Control room experience or similar technical experience
Great writing and news knowledge
Researching, creating and publishing original content
Researching, creating and publishing original content to the website
Take leadership role in digital first content
Actively participating in news meetings
Responsible for leading a Content Services group that will develop the content necessary to resonate with our customers and prospects at their stage of the buying cycle, pulling them through the sales funnel to the point of conversion

Director, Content Qualifications

Qualifications for a job description may include education, certification, and experience.

Licensing or Certifications for Director, Content

List any licenses or certifications required by the position: SCRUM, FISD, PMP, GA, CMPP, UO, PMI, CRA, ICRM, NAGARA

Education for Director, Content

Typically a job would require a certain level of education.

Employers hiring for the director, content job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Master's Degree in Journalism, Marketing, Education, Communications, Management, Communication, Public Policy, English, Oral Communication, Producing

Skills for Director, Content

Desired skills for director, content include:

Digital media / social media ecosystem
Excel and PowerPoint
Media marketing
Sales process and the creative development process
TV/digital production industry
Statistics and analysis packages
Overall brand positioning and how to translate brand needs into creative concepts
Product placement
Tools
Word

Desired experience for director, content includes:

Proficient in MS Office suite, Outlook
Responsible for leading a team of content marketing managers who will then promote that content across the most relevant channels to each customer type, repurposing and repackaging content as needed for various customer types and lifecycle stages
Work with the divisional PR and brand managers to develop line of business content strategies, robust strategies for marketing that content
Oversee the production of content that is relevant to each customer/prospect at their stage of the buying cycle, and distribute/promote that content in the channels most relevant to the customer
Hire, train, coach and develop team, inclusive of leadership development, technical skills development
Basic technical understanding of HTML, XHTML, CSS, Java, web publishing, Flash, and strong SEO skill sets, including the ability to train staff and ensure all content is optimized

Director, Content Examples

1

Director, Content Job Description

Job Description Example
Our company is growing rapidly and is hiring for a director, content. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for director, content
  • Lead, manage and collaborate with client
  • Partner with client services, digital resources and senior designers to develop solutions
  • Supervise and mentor direct reports and review staff work to ensure solutions and quality meet client standards
  • Represent the creative team in client meetings, staff meetings and at external events
  • Support and backup other content directors as needed
  • Manage other content editors and writers, creative teams
  • Build out new marketing campaigns, ideas, collaborations, and partnerships to elevate account as an innovator in the digital space
  • Relaunch and manage account’s email newsletter(s)
  • Coordinate SEO & SEM efforts for the account
  • Collaborate with editorial management to develop workflows and content performance-creation feedback loops and to constantly refine content strategy
Qualifications for director, content
  • Live production directing
  • Graphics production
  • Ability to interact professionally and on a regular basis with clients (including senior executives) across SPE’s divisions with third parties
  • 3 to 5 years of video editing experience (3 years minimum Entertainment property, Music or Sports team experience preferred)
  • Drupal site experience a big plus
  • Experience managing/outsourcing editors, designers, developers, and programmers
2

Director, Content Job Description

Job Description Example
Our company is growing rapidly and is hiring for a director, content. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for director, content
  • Ensure that the global quality expectations are met and exceeded for each component of the map
  • Be involved in recruitment process for internal resources and external vendors
  • Support the achievement of creative goals and strategic solutions to meet creative and business objectives
  • Oversee all relevant post production processes for all assigned projects
  • Act as a brand steward and ensure clear and comprehensive communication to business partners and team members
  • Drive the leadership vision of a culture with a sense of urgency that pushes innovation and accelerates expected outcomes
  • Support the development of the creative team
  • Set and execute annual, quarterly and individual campaign strategies to deliver a clearly-defined vision for how The Times and Sunday Times should grow sales in profitable channels in the UK, Ireland, Scotland and internationally
  • Create and execute plans to grow the volume and revenue of both casual and subscription sales (both direct billing and indirect via iTunes, Amazon and Google Play stores) and deliver partner/channel/product/platform targets
  • Nurture a strong relationship with editorial that allows publishing events and the news agenda to be maximised to drive sales
Qualifications for director, content
  • Very strong proven experience in financial planning, management accounting and/or related field
  • Strong organisational, communications and interpersonal skills required
  • Substantial experience supporting business leaders
  • Ability to meet stringent deadlines and work under pressure, in a fast-paced environment
  • BA/BS required, MBA preferred but not required
  • Prior international television, studio, content development, management consulting or media-focused technology experience preferred but not required
3

Director, Content Job Description

Job Description Example
Our company is looking for a director, content. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for director, content
  • Improve performance of the function / department through the analysis of existing business processes
  • Oversee and collaborate with a group of copywriters, digital producers, social media editors, video and photo editors, community managers and marketers to create compelling content in a consistent voice across truTV
  • Oversee the creation of copy for all platforms and needs (digital, social, on air, off air, out of home, print, integrated sponsorships, ) in collaboration with stakeholders throughout the marketing group and truTV as a whole
  • Aligned with direction from the EVP Marketing & Digital & VP of Digital & Social, oversee team in management of copy and related content produced by internal teams and external partners and agencies to ensure brand voice, business objectives and deadlines are maintained
  • Guide strategy by analyzing data to help further create and curate engaging content
  • In partnership with the EVP & VP, develop and execute marketing strategies around truTV's brand, programming and other business initiatives
  • Ensure that the all content on consumer facing platforms is on-brand and consistent in quality and tone, and optimized for search
  • Oversee content calendar for all editorial initiatives
  • Collaborate with B/R's Editorial, Marketing, Sales and Events teams to ideate innovative branded content formats and ad products that fit the B/R voice
  • Provide creative oversight during the full lifecycle of all B/R's branded content campaigns and maximize projects' efficiency
Qualifications for director, content
  • HR-related experience including hiring, managing, performance reviews, compensation packages, required
  • Basic technical understanding of HTML, XHTML, CSS, Java, web publishing (wordpress)
  • Comfortable with acting as the company's spokesman and advocate via media appearances, interviews, sales calls, presentations
  • Collaborative working style, with ability to work independently, with team members at all levels of the Company
  • Excellent oral (speaking, listening, interpretation) & written communication skills
  • Proven track record of partnering with diverse teammates across the globe and delivering superior results
4

Director, Content Job Description

Job Description Example
Our company is growing rapidly and is searching for experienced candidates for the position of director, content. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for director, content
  • Implement scalable production capabilities and publishing workflows
  • Build a business development team and maximize content productivity
  • Identify monetization opportunities and grow our content business
  • Work with editorial team to develop best practices for content creation
  • Feed editorial team with performance insights to support story ideation
  • Collaborate with product team to build exceptional digital interfaces and continuously optimize for user engagement
  • Partner with communications team to maximize content amplification through audience development
  • Leverage SEO team to optimize story ideation, development and publishing and drive maximum organic traffic
  • Build dashboards to give visibility to stakeholders and report on business KPIs
  • Foster positive, collaborative relationships with other functional areas within and outside of the organization
Qualifications for director, content
  • Financial journalism background wanted
  • Minimum 5 years of experience in digital marketing
  • Build and lead high performing content marketing creative team consisting of content creators, editorial contributors and other stakeholders
  • Stays current with the competitive landscape, emerging trends, customer behavior
  • Maintains all legal standards as applicable to marketing strategies particularly as they relate to FTC requirements and trademarks
  • Comfortable with managing multiple complicated projects in parallel including the creation and tracking of project milestones
5

Director, Content Job Description

Job Description Example
Our company is growing rapidly and is looking for a director, content. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for director, content
  • Manage a production budget
  • Lead creative brainstorms and guide creative meetings with authority
  • Serve as a peacekeeper, hostage negotiator, and police officer between the Content Department, Sales, Sales Marketing, and Editorial
  • Responsible for the overarching content strategy for both Digital Channels and for the design and implementation of the strategic direction and value proposition of the two web properties
  • Manage the scientific content teams which implement and actualize that strategy by considering the Information Architecture, content taxonomy and strategic placement of scientific assets and content type for maximum impact
  • Responsible for the overarching quality and comprehensiveness of the Global Product Catalog online (both fishersci.com and thermofisher.com)
  • Responsible for all marketing content – including learning content, marketing content, short term promotional content and selection guides
  • Translation and translation strategy including engagement with the regions
  • Content alignment between corporate sites, microsites, and regional sites
  • Define regulatory and geographically compliant content standards for the Clinical/Regulated markets
Qualifications for director, content
  • Strong knowledge of investment products, concepts, and distribution channels
  • Bachelor’s degree in engineering, information systems, computer science or related field or equivalent experience
  • Minimum five years experience in the technology space
  • Minimum five years experience in film or TV creation and distribution processes
  • Manage the support and deal making process – including deal and contract administration, material delivery, dubbing and subtitling, marketing support and invoicing and payments
  • Lead negotiations with all clients in GAS and Benelux and support distribution staff in CEE region with their deals

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