Customer & Strategy Job Description
Customer & strategy
provides specific technical expertise for functions supervised for a hardware/programming-software model and/or Cloud Services model, e.g., computer operations, applications programming, systems programming, systems configuration, hardware support, vendor management, client services and training, or consulting services.
Customer & Strategy Duties & Responsibilities
To write an effective customer & strategy job description, begin by listing detailed duties, responsibilities and expectations. We have included customer & strategy job description templates that you can modify and use.
Sample responsibilities for this position include:
Structure and evaluate customer analysis to bring customer insights to light
Building and executing specific commercial strategies to grow and enhance The Logic Group business and ensure the performance targets are exceeded
Managing the customer agenda for the organisation as it begins to integrate with Barclays – ensuring customers of The Logic Group get an enhanced experience as a result of the acquisition
Working closely with the Barclays sales distribution network to uplift the volume of sales opportunities for The Logic Group – improving services for Barclays customers
Monitoring the external market (customer, competitors, suppliers) and recommending to the board of directors how the business should react to changes and developments
Acting as the focal point for innovation in The Logic Group, building a framework in which the rest of the organisation can innovate freely
Being the link between innovation activity in The Logic Group and the rest of the Barclays Group
Assisting with the smooth running of The Logic Group Executive Committee, ensuring all deadlines are met and information is fed back into the parent business to a high degree of quality and on time
Monitor customer NPS, CSAT and other key satisfaction metrics
Monitor chat, customer forums and other support channels to understand customer pain points
Customer & Strategy Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Customer & Strategy
List any licenses or certifications required by the position: C2, PMP, PM, ASQ, CDE, CDO, LOB, CP, SHRM, PHR
Education for Customer & Strategy
Typically a job would require a certain level of education.
Employers hiring for the customer & strategy job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Master's Degree in MBA, Business, Marketing, Management, Communication, Economics, Technology, English, Business School, Technical
Skills for Customer & Strategy
Desired skills for customer & strategy include:
Analytical software programs
Computer technology
MS Office Suite and database management
Business applications
Category
Cloud Computing
IT systems is highly preferable
Retail customer store operations
Structure
Brand strategies
Desired experience for customer & strategy includes:
Basic knowledge in Ability to work with ambiguous client issues
Plans, develops, and administers customer service programs in
Helps map customer experience elements including products, channels, processes and key interactions / touch points including current state and desired target experience
Evaluates customer experience strategies (people, processes, technology, products, channels, ) and degree of alignment with BMO’s key brand attributes
Supports the process of incorporating multiple stakeholder views (e.g., PCG partners, channel, marketing, product, research, field, leads, Enterprise customer experience) and inputs (e.g., market research, customer data, competitive insights) in the development of the customer experience strategy and reconciles key differences
Partners with other teams (e.g., Market Research) in the management of the research agenda required to inform the development of the customer segment strategies
Customer & Strategy Examples
1
Customer & Strategy Job Description
Job Description Example
Our growing company is searching for experienced candidates for the position of customer & strategy. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for customer & strategy
- Work with existing analytics teams and other stakeholders, to develop segment strategies and identify the necessary logistics to bring those strategies to life
- Collaborate extensively with a diverse range of internal and external stakeholders to guide multi-channel strategies, segmentation and testing
- Develop enhancements to behavioral segmentation, lifetime value analysis, consumer needs research, and other existing analytical tools, working in tandem with peers in the analytics and research teams
- Accountable for the ideation, management and execution of multi-channel marketing strategies throughout the customer lifecycle (onboarding, early life, customer engagement/education, loyalty, referral and customer communications), in order to maximize customer engagement
- Drive the calendaring, messaging, testing/optimization, audience selection, creative development, and analysis/key insights for all campaigns to continually test, learn and leverage in order to maximize consumer lifetime value and transactional revenue growth from our base
- Manage Loyalty programs for each line of business, driving increased customer value
- Develop metrics to measure performance of implemented initiatives and ROI
- Develop and grow the Customer Segment Strategy team through the hiring of external talent and realignment of existing internal teams
- Of customer engagement and CRM initiatives utilizing a solid understanding of
- Apply experience and expertise to
Qualifications for customer & strategy
- Experience in a customer-driven, service environment where the consumer is highly-involved in the purchase decision, and the quality of their “experience” is of paramount importance to increasing retention and fostering brand-health
- Marketing and/or Product Management experience with a branded, subscription-based or member-based product or service, where maximizing customer lifetime value requires diligent attention to the nuances of diverse customer segments, to create an ongoing perception of superior value and quality (versus competitive choices), and most importantly, an experience that exceeds member expectations
- Consulting experience with one of the large, global firms or specialized boutique firms (e.g., McKinsey, BCG, Bain, Accenture, Deloitte Monitor), or vertical experience in industries such as Healthcare, Hospitality, Travel, Retail, Financial Services, Wireless, or Entertainment, particularly with project experience focused on “customer engagement and experience.” Strong preference for “big company” (i.e., Fortune 250) experience
- Experience recruiting, hiring, managing, developing, motivating, inspiring and promoting direct reports, and installing, developing and promoting a strategic and analytics-driven culture
- Demonstrated track record of excellence in the fields of segmentation, lifecycle marketing, customer analytics, and multi-channel marketing
- Experience working closely with database marketers, data warehouse/BI experts, and CRM system vendors
2
Customer & Strategy Job Description
Job Description Example
Our growing company is looking to fill the role of customer & strategy. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for customer & strategy
- Oversees and manages product within the Customer Data Strategy domain and will be measured on the success of the customer data and insights product
- Introduce new delivery methods to maximise effectiveness
- Responsible for building the EMEA marketing and sales effectiveness strategy and plan for Seminis and De Ruiter brands
- Increasing the quality and size of the sales
- Assists Director of Strategic Initiatives in the development of the strategic roadmap for our West Division call centers
- Facilitates continuous improvement identification with call centers and leading practice re-design for future incorporation into the roadmap
- Establishes cross-functional relationships and can collaborate across work groups to improve project implementation and speed to effective deployment
- Stakeholders approval of projects with appropriate leaders
- Responsible for planning and developing strategies in accordance with corporate goals for customer service function and analyzes operations
- Owns mobilizing the organization to plan around customer requirements including lead time and information needs to best enable Joint Business Planning with Customers
Qualifications for customer & strategy
- Technical familiarity and experience with back-end technologies and reporting architectures
- Foundational understanding of predictive modeling and customer lifetime value modeling
- Hands-on experience in developing programs and campaigns to improve customer engagement and retention
- Experience with leading direct reports and cross-functional teams
- At least 3 years experience in consulting firm or advertising agency
- Proven track record in delivering strong results in a highly-matrixed operating environment
3
Customer & Strategy Job Description
Job Description Example
Our company is growing rapidly and is hiring for a customer & strategy. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for customer & strategy
- Support customer experience data collection, by facilitating day-to-day logistics
- Collaborate with service providers to ensure data accuracy and quality
- Conduct ad hoc requests and varied administrative tasks
- Support business programs by conducting different quantitative and qualitative studies
- Lead the creation of a robust customer insight strategy which includes 1)executing consumer research and building insights roadmap and 2)leveraging primary and secondary research to identify big bets and clarify priorities
- Championing “voice of the customer” in our business decision making, while proactively engaging with the key stakeholder groups in and outside of Japan advocating for the voice of JP customers on behalf of the entire JP business
- Plan, execute, and deliver high quality research outputs by working extensively with stakeholders in defining and executing research studies, dissemination of research outputs, and translating them into impactful actions
- Work closely with technology teams worldwide, in areas of Consumer Marketing Analytics, Mobile engagement, and various Marketing Platforms
- Proactively learn and share best practices, both within Japan and worldwide
- Size and scope customer growth opportunities, which should include a business case,a path to growth, an execution plan, and partnership buy-in
Qualifications for customer & strategy
- Understanding of North American Digital Channel business would be an asset
- Good understanding of statistics & survey methodologies would be an asset
- Bachelor’s Degree in Marketing, Communications, Business Management or a related communications field
- Progressive consumer marketing and data analytics
- Experience in segment strategy, customer segmentation, or loyalty strategies or similar line of work
- Demonstrated ability to work in a matrix environment with a high degree of collaboration, to partner internally and externally, and to influence cross-functional and senior management to impact decision making
4
Customer & Strategy Job Description
Job Description Example
Our innovative and growing company is looking for a customer & strategy. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for customer & strategy
- Develop comprehensive Front Store customer evaluations with identification and mapping of value pools and recommendations at the category and customer intersection
- Identify and develop innovative and out-of-the-box personalization strategies to test across customer cohorts, this may include new communication approaches, cadence strategies, offer strategies, methods of offer delivery, new external partnerships, etc
- Partner across all channels to integrate the new GCP brand platform into all customer touchpoints
- Lead out on a body of work to analyze current incentives strategies across acquisition and customer marketing
- Identify future messaging strategies to implement through personalization and digital test and learn
- Helping with training and socialization of learnings and project capabilities, creating summaries as an educational tool
- Assist in developing a pilot and project framework and roll out across CS
- Analyze and present data and insights towards strategy development to key stakeholders
- Assist in developing tactics and create compelling content that will become part of CS playbooks
- Manage implementation and measure results of loyalty/valued-based customer programs
Qualifications for customer & strategy
- 5+ years of related data experience
- Significant experience leading and working with cross functional teams
- Proven track record of working with Sr
- Experience building strategies for sales, marketing or customer success organizations
- 5+ years of successful organizational strategic planning experience
- Customer Success industry expertise including deep understanding of value drivers in software, aaS, subscription and recurring revenue business models
5
Customer & Strategy Job Description
Job Description Example
Our company is growing rapidly and is hiring for a customer & strategy. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for customer & strategy
- Requires the supervision of 5 full time employees and vendor partners
- Lead the development and execution of the customer insight strategy
- Support customer, advisor and employer experience design work using relevant and future-facing customer feedback and insights analysis
- Lead the review of legacy research studies
- Partner with digital experience design teams to ensure the design meets the stated goals of the organization
- Support building a customer centric organization through the delivery of key customer insights through all channels
- Develop key performance measures (KPI) to track success of the drive toward customer advocacy
- Develop a customer strategy council to drive decision making centered on customers across the organization
- Provide guidance and support to stakeholders acting as the voice of the customer
- Oversee underlying customer strategy plans
Qualifications for customer & strategy
- Experience conducting statistical analysis and modeling
- Strong experience conducting customer experience research and programs
- 3-6 years work experience in strategy or project management at a consulting or financial services firm
- Experience with executing strategic recommendations
- Exposure to the financial services sector, particularly retail banking
- In-depth understanding of Data-Centers, Database and Middleware Deployments