Content Manager Job Description

Content Manager Job Description

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Content manager provides keen attention to content workflow and ensure strict compliance of web standards – including submitted content meta-tagging strategy, content asset optimization (graphic, audio, video standards), taxonomy mapping, SEO and analytics tagging.
Content Manager Job Description

Content Manager Duties & Responsibilities

To write an effective content manager job description, begin by listing detailed duties, responsibilities and expectations. We have included content manager job description templates that you can modify and use.

Sample responsibilities for this position include:

Define and drive adoption of standard operating procedures, process/workflow improvements
Build and manage SEO program ensuring all key words are strategically integrated throughout all content/channels
Recruit, train, mentor and oversee the work of independent contractors dedicated to professional development content
Participate in and support the planning and implementation of training for PD specialists and to ensure a deep level of course/content knowledge
Review the monthly management reporting pack for senior management for programming commitments
Blog strategy, management, curation, and contribution
Strategize ways to leverage CareerDean’s user-generated content
Ensure all content is on-brand, consistent, and optimized
Build relationships with various journalists/blogs and take charge of all PR
Of course, being an early startup, you should expect to wear many hats

Content Manager Qualifications

Qualifications for a job description may include education, certification, and experience.

Licensing or Certifications for Content Manager

List any licenses or certifications required by the position: PMP, CFA, CPA, PMI, ITIL, MTA, IAT, CISM, CISSP, PRINCE

Education for Content Manager

Typically a job would require a certain level of education.

Employers hiring for the content manager job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Collage Degree in Marketing, Journalism, Communications, English, Business, Technical, Education, Advertising, Writing, Communication

Skills for Content Manager

Desired skills for content manager include:

HTML
CSS
Excel
HTML and web publishing
SEO
Content management systems
ADA compliance
SEO and web traffic metrics
Procedures
Photoshop

Desired experience for content manager includes:

Critical attention to details, the ability to look at the bigger picture
High school diploma or equivalent required with Bachelor’s degree in marketing or similar degree preferred
Ability to work independently in a fast-paced environment while having an all-encompassing understanding of the media process
Two or more years prior marketing and/or sales experience required
Minimum Master’s degree in education or related field
6-8 years educational experience in the K-16 setting

Content Manager Examples

1

Content Manager Job Description

Job Description Example
Our company is growing rapidly and is looking for a content manager. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for content manager
  • Constantly communicate key insights and opportunities for engagement with team members
  • Stay up-to-date on new social media tends, tools, best practices and how other companies in the clients’ industry are using them
  • Proactively identify and engage advocates
  • Manage centralized team functions and daily operations of the global partner content servicing team to ensure adherence to contractual terms and consistent client deliverables in accordance to the timelines and content specifications set by the business units
  • Serve as lead across applicable WB systems and tools
  • Partner with internal partners and external creative agencies to help shape and update existing content
  • Overview about all RBMH NA video projects
  • Provide oversight on all RBMH NA video projects
  • Drive execution and publishing of content
  • Repurpose “old” content into new forms including blog posts, bylines, research
Qualifications for content manager
  • Content and instructional expertise with a solid understanding of adult learning practices
  • Experience developing, writing and editing professional development materials and embedding digital media into instruction, and
  • Exceptional project management skills and ability to prioritize and manage multiple projects
  • 7-10 years experience in asset management product marketing capacity, preferably in institutional and retail markets
  • Comprehensive understanding of HTML5/CSS3
  • Advanced knowledge of web development software (DreamWeaver/Expression, FTP)
2

Content Manager Job Description

Job Description Example
Our innovative and growing company is hiring for a content manager. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for content manager
  • Grow organic traffic to our website through a variety of SEO tactics including keyword & competitive research
  • Develop transition plans and attend planning meetings with contacts
  • Advocate for the office to train and develop colleagues
  • Responsible for scoping, commissioning, writing, editing and publishing digital content across all web content
  • Manage relationships with subject matter experts to make sure content is accurate
  • Monitor the performance of content and tools and work with the Product Manager and a multi-disciplinary team to understand user behaviors and feedback and identifying ways to iteratively improve the content and the product
  • Responsible for establishing the schedules for adding content to/removing content from the products
  • Responsible for coordinating the collection, delivery, ingestion, and addition/removal of content on the products according to schedule
  • Responsible for using legacy systems to control content metadata for the products
  • Responsible for using legacy systems to control the addition/removal of content from products
Qualifications for content manager
  • A minimum of 4 years’ work experience in project management, ideally in a web and mobile environment
  • Knowledge of corporate training
  • Three (3) plus years’ of experience working with a content management system
  • Financial or technical writing skills
  • Knowledge of the RFP/DDQ process in an institutional asset management setting
  • Thorough understanding of the institutional investment management business
3

Content Manager Job Description

Job Description Example
Our growing company is hiring for a content manager. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for content manager
  • Provide content usage reports (KPIs) to Segments & markets
  • Define content expiration guidelines and work with group marketing functions to ensure that the content is kept up to date
  • Support and drive e-mail marketing campaigns across all categories
  • Execute rigorous analytical processes and translate insights into concrete recommendations and actions to optimize content and engagement for specific user types (based on Sitecore profiles)
  • The Digital Content Manager reports to Digital Manager Benelux
  • The Digital Content Manager will be stationed in Brussels
  • Work with Digital Marketing & Media teams on the creation of web landing pages, Email & Lead Nurturing journeys through Eloqua, Web banners and other related online assets
  • Clean up / set up site for the day
  • Responsible for customer's entire content experience throughout the customer's journey
  • Follow food trends and looks for ways to incorporate Performance Foodservice brands and products to inspire chefs across the country
Qualifications for content manager
  • Prior experience with system requirements definition a plus
  • Must have strong customer service skills (communication, customer satisfaction )
  • Must be forward thinking and proactively identify and pursue opportunities for business process improvement
  • 10+ years’ experience working in an Internet environment required
  • Experience with web analytics tools (Google Webmaster Tools, Omniture, Hitwise)
  • Culinary school graduate and proven cooking skills
4

Content Manager Job Description

Job Description Example
Our growing company is hiring for a content manager. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for content manager
  • Educate and advise the editorial, publishing and video teams on digital-first content concepts and optimization considerations
  • Build relationships with channel owners (social and video) to publish and schedule editorial content and to drive positive change/innovation where possible
  • Create digital content creation and distribution plans
  • Play a key role in the creative development and execution of video content
  • Collaborate with video editors and producers to refine final edits of video content
  • Work closely with the editorial team to optimize editorial and social media content
  • Support editorial teams in shaping daily publication on all platforms
  • Work closely with creative solutions to co-produce video and ensure it aligns with content trends and the wider business
  • Work closely with the editorial team to ensure content aligns with consumer behaviour
  • Monitor the currency and completeness of the allocated accounts through the entire end-to-end process of CAR production
Qualifications for content manager
  • Strong experience with content creation and management online
  • A good eye for visuals and creative quality
  • 5+ years in digital content production, preferably in the kids consumer space
  • Proven track record of designing the content experience for top quality educational products
  • Experience managing external consultant and companies that contribute to a product throughout production
  • Background the educational space or in educational product development
5

Content Manager Job Description

Job Description Example
Our company is growing rapidly and is hiring for a content manager. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for content manager
  • Develop the editorial content calendar
  • Managing poster allocations and send outs
  • Manage our third-party marketing agency and assess deliverables
  • Track budget and maintain detailed records of costs
  • Produce weekly tracking and reporting metrics and monthly summaries of learnings and indicated actions
  • Work with prize winners and internal teams to handle prize fulfillment
  • Manage relationships with local marketing coordinators to optimize the effectiveness of the program
  • Collaborate with the digital marketing team and web team to leverage efficiencies and execute social and digital marketing programs
  • Interface with agencies and vendors to execute programming
  • Work cross-functionally with various program managers and local marketing reps to flawlessly execute promotional programming and day to day program management
Qualifications for content manager
  • Ability to manage relationships across multiple business units, departments, and external vendors
  • Passion for the comic book and entertainment industry a plus
  • Minimum 5 years of relevant experience in Content management
  • Diploma/Degree in Marketing, Communication or Computer Science is preferred
  • Bachelor’s degree, preferably within Marketing, Communications, Public Relations or a related field
  • If you have Digital Design experience Photoshop or a similar product would be a great asset

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