VP, Creative Resume Samples

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OH
O Hansen
Oliver
Hansen
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+1 (555) 506 5556
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Experience Experience
Phoenix, AZ
VP, Creative
Phoenix, AZ
Feeney LLC
Phoenix, AZ
VP, Creative
  • Lead a team of design, operations and production talent. Find ways to develop team members, provide coaching and mentorship, and drive performance
  • Develop, approve, and execute numerous and concurrent marketing campaign creative concepts
  • Oversee all package design and development. Establish and implement all color standards for product primary and secondary packaging
  • Create all international consolidated print/digital projects, including concept copy/layout, photography and management of final print proofing process
  • Develop systems to control and maintain superior level of print reproduction. Work with advertising agencies to monitor national advertising quality
  • Creates all Global and Local market programs; develops copy/layout and photography; liaises with Brand and local market to obtain best visual/business results
  • Create all Global and Local market programs; develop copy/layout and photography; liaise with Brand and Local market to obtain best visual/business results
Houston, TX
VP, Creative Services
Houston, TX
Moen, Quigley and Veum
Houston, TX
VP, Creative Services
  • Manage creative production calendar and work with Marketing Operations to ensure timelines are incorporated into project management tracking
  • Provide competitive analysis of the marketplace and develop strategies for growing and retaining consumer groups
  • Establish, monitor, and improve processes across all brands, all market segments and channels
  • Develop and execute marketing plan for station initiatives, special events and programming
  • Develop and execute marketing strategies and plans to define the brand, build awareness and drive consumption of NBC4
  • Proven expertise at motivating and managing Creative Teams in developing, communicating, and selling transformational concepts
  • Drive continuous process improvement to realize efficiencies while maintaining high quality
present
Dallas, TX
VP, Creative, La Mer
Dallas, TX
Reichert, Douglas and Dietrich
present
Dallas, TX
VP, Creative, La Mer
present
  • Align and engage creative team in vision striving for excellence delivering on strategic goals
  • Develop visual merchandising guidelines to provide solutions for all retail formats
  • Develops departmental budgets and monitors spending throughout the year
  • Works with outside vendors and internal departments to execute stores and visual merchandising designs
  • Cultivate the creative team fostering an environment of creativity and innovation
  • Oversees and develop all package design, 2D and Copywriting activities to ensure quality results within budget and time constraints
  • Effectively communicates promotional and merchandising strategies to Store Operations and Sales, as well as other relevant internal personnel
Education Education
Bachelor’s Degree in Fine Arts
Bachelor’s Degree in Fine Arts
Hofstra University
Bachelor’s Degree in Fine Arts
Skills Skills
  • Oversees and develop all package design, 2D and Copywriting activities to ensure quality results within budget and time constraints
  • Set up weekly and daily creative status with creative operations and senior design teams to review projects, requests and timeline
  • Inspire and encourage creative team with passion and positivity
  • Work with heads of other departments to clearly understand and develop integrated brand strategy
  • Create all Global and Local market programs; liaise with the regional markets for alignment to obtain best visual/business results
  • Cultivate the creative team fostering an environment of creativity and innovation
  • Brief external vendor and agencies once the projects has full senior management alignment
  • Work directly and effectively with outside vendors to produce photography, illustration, packaging, and video, re-touchers, post-production services on budget and on time delivery to the markets
  • Participates in brainstorming exchange and presentations of new ideas/concepts with close collaboration with Global Marketing, Product Development, PR, Education and Digital team
  • Align and engage creative team in vision striving for excellence delivering on strategic goals
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12 VP, Creative resume templates

1

VP, Creative, La Mer Resume Examples & Samples

  • Cultivate the creative team fostering an environment of creativity and innovation
  • Align and engage creative team in vision striving for excellence delivering on strategic goals
  • Inspire and encourage creative team with passion and positivity
  • Work with heads of other departments to clearly understand and develop integrated brand strategy
  • Create all Global and Local market programs; liaise with the regional markets for alignment to obtain best visual/business results
  • Oversees and develop all package design, 2D and Copywriting activities to ensure quality results within budget and time constraints
  • Brief external vendor and agencies once the projects has full senior management alignment
  • Work directly and effectively with outside vendors to produce photography, illustration, packaging, and video, re-touchers, post-production services on budget and on time delivery to the markets
  • Participates in brainstorming exchange and presentations of new ideas/concepts with close collaboration with Global Marketing, Product Development, PR, Education and Digital team
  • Set up weekly and daily creative status with creative operations and senior design teams to review projects, requests and timeline
  • Develops global guidelines and protocol for store design and visual merchandising for all sales channels
  • Effectively communicates promotional and merchandising strategies to Store Operations and Sales, as well as other relevant internal personnel
  • Develop visual usage guidelines
  • Develop visual merchandising guidelines to provide solutions for all retail formats
  • Monthly call with APAC and EMEA design center to discuss past present and future projects and budgets to manage expectations
  • Works with outside vendors and internal departments to execute stores and visual merchandising designs
  • Develops departmental budgets and monitors spending throughout the year
  • Set performance objectives and goals
  • 15 years of related experience in a corporate environment or design firm, preferably in the cosmetics or fashion arena, collateral, packaging and store design
  • Thorough knowledge of all Macintosh programs; In Design, Photoshop, Illustrator, etc. as well as Word, Excel and PowerPoint
  • Strong decision-making, problem-solving and analytical skills
  • Possess a sense of urgency with the ability to work under pressure
  • Ability to negotiate and influence others
  • Outstanding presentation skills
  • Must be willing to travel
2

VP, Creative Resume Examples & Samples

  • Participate in brainstorming exchange and presentations of new ideas/concepts in close collaboration with Global Marketing team
  • Oversee all development of all consumer communications and consumer touchpoints: Print, Digital, Store Design, Visual Merchandising and Packaging
  • Create all Global and Local market programs; develop copy/layout and photography; liaise with Brand and Local market to obtain best visual/business results
  • Create all international consolidated print/digital projects, including concept copy/layout, photography and management of final print proofing process
  • Develop systems to control and maintain superior level of print reproduction. Work with advertising agencies to monitor national advertising quality
  • Coordinate all Programs with internal groups and externally with Markets
  • Oversee all copy, photography, final printing and proofing processes
  • Develop strategic, cost efficient ways to utilize sampling vehicles
  • Report regularly on the status of development issues to the SVP/GM
  • Initiate and supervise artwork requests in support of all design functions
  • Actively participate in cross departmental teams and provide leadership and creative solutions with enthusiastic, flexible and positive attitude
  • Oversee all package design and development. Establish and implement all color standards for product primary and secondary packaging
  • Develop and maintain Global Creative budgets yearly
  • Position requires 15+ years of relevant experience in a creative department with knowledge of package development
  • University Degree or equivalent required
  • Knowledge of appropriate computer technology
  • Excellent people management and leadership abilities
  • Experience working in an international capacity
  • Strong leadership, communication, and decision-making skills
  • Well organized, detail oriented and able to direct multiple projects from conception to completion
  • Proven track record in interpreting brand and creative strategies in a growing environment
3

VP, Creative Marketing Resume Examples & Samples

  • Build a best-in-class creative team, develop and coach people, be a magnet for great talent. Inspire the team and the organization
  • Develop, gain alignment to and execute against a creative vision for evolving the Old Navy brand online
  • Drive seasonal campaign development (big idea), integration, and creative excellence
  • Build strong partnerships with brand strategy, merchandising, design and the Old Navy Marketing team to help develop communications strategies, gain alignment on priorities and marketing programs and deliver compelling, executable programs
  • Support teams in creating streamlined work processes. Focus teams and set clear priorities to deliver against demanding workload
  • Create effective organizational structure that is aligned with Old Navy’s needs. Assess staffing needs for organization
  • Developing holistic marketing strategies and plans
  • Includes creatingannual and seasonal plans, assessing marketing effectiveness, developingmarketing mix recommendations, developing and allocating marketing budget, partnering within marketingdepartment to integrate plans
  • Developing customer-driven marketing strategies (i.e.,based on consumer insights, competitive understanding and brand knowledge)
  • Providing art direction to creative teams
  • Experience in photo management, including photo shoots
  • Anticipating and accommodating for industry changes, i.e.mobile, responsive, personalization
  • Leading advertising process, ideally with outsideadvertising agencies
  • Working in apparel retailing (preferred)
  • Demonstrated abilityto think globally/strategically, turn information into effective strategies anddrive results
  • Exceptional problemsolving and analytical skills with proven ability to turn findings intoexecutable plans
  • Thought leader withinthe department and cross-functionally with the ability to galvanize theseparties toward a cohesive, actionable plan
  • Ability to build astrong, collaborative partnership with leaders of both the online and offlineOld Navy Marketing teams
  • Inspirational leaderwith the ability to develop and coach highly talented, senior-level teammembers
  • Strong aestheticsense and understanding for the Old Navy brand and for the apparel industrywith the capacity and desire to work in a fast-paced environment
  • Ability to influenceand be assertive across the organization at multiple levels
  • Proven strength atmanaging through ambiguity to actionable recommendations/solutions
  • Strong oral, writtenand formal presentation skills including the ability to communicate complex ideas in a simple way
  • Must have a minimumof 10 years of proven marketing experience
  • Must have significantcross-functional and team leadership experience
4

VP, Creative Partnerships Resume Examples & Samples

  • Drive new business partnership through the design and articulation of fully integrated multi-platform ideas
  • Craft together advertising and promotion initiatives including media, non-media and digital assets to ensure client’s message is on strategy and immersed in content to deliver maximum impact
  • Incremental revenue from new partners, creating multi-year strategic partnerships
  • Build presentations that combine brand positioning, brand promises and brand business drivers with a HTS solution that clearly articulates marketing and business benefits
  • Strategizes, ideates and periodically attends calls with other team members, as well as communicates with HTS business development and sales teams on account goals and objectives
  • Works as part of cross-functional business development team to define, develop, validate and deliver ideas
  • At least 5-7 years media and marketing leadership experience
  • Excellent verbal and presentation skills
  • Must be able to navigate and connect internal and external groups
  • Power point, Photoshop, Microsoft Outlook and Office suite
  • Strong ideation skills
5

HBO VP, Creative Marketing Resume Examples & Samples

  • Partner with other members of the Consumer Marketing team to develop marketing and creative strategy, and insure that the strategy is executed across video assets
  • Work with Creative Directors to insure that a cohesive marketing campaign is built across all video assets
  • Play a key role in creative brainstorming on a wide-range of campaigns across various marketing disciplines
  • Collaborate across multiple departments as well as programmers, showrunners, talents, creative vendors etc. to effectively articulate creative plans that meet strategic goal of a campaign to deliver breakthrough promotions
  • Ensure that accurate information and current trends are relayed to all appropriate stakeholders and anticipate opportunities for coordination and integration across multiple platforms, lines of business and departments
  • Responsible for finding and building working relationships with new creative and production vendors, as well as strengthening partnerships with current vendors to conceive/execute program marketing campaigns
  • Responsible for department’s talent recruitment, development, training and retention
  • Oversee budgets and timelines
6

Senior VP Creative Services Resume Examples & Samples

  • Provide leadership, direction, motivation, and development for a staff of 100 plus
  • Sustain and further develop collaborative relationships with department heads and members of our Originals Marketing, Affiliate Marketing, Promo Planning and Scheduling, PR, Digital, Affiliate Sales, and related departments in the company
  • Lead all creative efforts in supporting all internal clients for channels and plexes
  • Bachelor’s degree or equivalent preferred; Minimum eight years’ experience in the areas of On-air Promotion and Marketing material production; Experience in digital media related industry required; Experience in a leadership role; and/or training; and/or equivalent combination of education and experience
  • Must have experience leading a large creative team, and demonstrable success in those efforts
  • Significant background developing multi-faceted promotional campaigns for both individual programs, as well as for network image and branding
  • A keen knowledge of the fast evolving technologies of production, and post-production for both linear and digital assets and the skills to manage the team toward utilizing and optimizing these technologies is crucial
  • Possession of both an intellectual and creative curiosity concerning the breadth of our business and our competitors across premium, ad-supported, broadcast, and web streaming in terms of the look, feel, and techniques which have been, are, or might be employed in the future is necessary
  • The candidate must have exceptional verbal, analytic, and managerial skills that are readily observable in past positions
  • The ability to inspire sophisticated and fresh creative output from the members of the team is critical
  • Confidence as well as diplomatic skills, an intense work ethic, and a strong positive reputation in the industry is expected
  • Ability to travel a significant amount
7

VP, Creative Telemundo Resume Examples & Samples

  • Expertise in On-Air Promotions and Off-Air creative and operations including experience leading live action promo campaigns
  • Experience leading creative teams; effective manager and mentor
  • Experience managing range of partnerships particularly at the executive level, within a complex, fast paced environment
  • Experience with high-end brand campaigns
  • Sharp sense of aesthetics regarding editing, graphic use and live action shoots
  • Strong operational leader with experience managing large budgets, recruiting, assessing and retaining personnel
  • Strong communicator, written and verbal; fluent in Spanish and proficient in English
  • Has worked supervising structure changes/ process implementation
  • Experience in marketing is an important plus
  • A minimum of 10 years creative experience at a senior level (creative director or higher) in the media industry; knowledge of all steps required in the creative development process for both off-air and on-air advertising
  • At least 3 years of experience as a Creative Director in media industry
  • Experience leading creative professionals with the ability to clearly articulate creative vision and ensure execution of long and short term goals
  • Prior experience connecting creative teams of multiple disciplines in the creation of cross-media marketing campaigns. (off-air and on-air advertising, print design, broadcast design)
  • Experience articulating creative concepts and rationale to both team members and clients. (“pitching”)
  • Strong communication skills with an ability to conduct business across all levels of Telemundo
  • Evidence of having defined, developed and promoted a network and/or multi-media television brand
  • Experience in advertising copywriting skills
  • Demonstrated team-building and management skills in creative environment
  • A knowledge and appreciation of Telemundo content and a current knowledge of advertising, digital and promotional trends
  • Expert multi-tasker – has a demonstrated ability to lead multiple creative projects with acute attention to detail in a fast paced, multi-stakeholder, deadline-driven environment
  • Solid background as a creative team builder
8

VP, Creative Services Resume Examples & Samples

  • Take an active role in creating an environment of innovation, collaboration, transparency, accountability and trust. Act as a liaison with internal customers to establish creative direction, design concepts, brand/style guidelines, and brand voice for all products and campaigns
  • Oversee creative design and content creation for I&R marketing collateral and manage ownership of all creative, non-digital assets for marketing campaigns across the business
  • Maintain consistent alignment with enterprise-level creative programs and business objectives for all marketing pieces
  • Drive continuous process improvement to realize efficiencies while maintaining high quality
  • Provide approval for the creative execution of all major marketing initiatives, campaigns and promotional launches and ensure copy quality control over all marketing collateral
  • Manage creative production calendar and work with Marketing Operations to ensure timelines are incorporated into project management tracking
  • Work closely with Digital COE to align on copy needs for digital campaigns and ensure consistent look and feel across mediums
  • Manage and inspire an integrated creative team of 30-40 full-time graphic designers, writers, illustrators, photographers and producers; work with external vendors and part-time freelance resources as necessary
  • Manage media planning and buying and outsourcing as necessary
  • Undergraduate degree in fine arts, design or related; graduate degree preferred
  • 15+ years of creative leadership and/or agency management experience including all aspects of creative process, preferably within a corporate environment
  • Relevant experience in Financial Services industry
  • Thorough understanding of interactive communications and user interface design best-practices
  • Exceptional team-building / collaboration skills and ability to communicate effectively with all levels of management
  • Demonstrated experience managing multiple concurrent projects
  • Ability to perform independently in a fast-paced environment and work on tight deadlines; should be flexible and adept at shifting direction
  • Very strong creative abilities, as indicated by a portfolio of effectively designed material, both electronic and printed
9

VP-creative Services Resume Examples & Samples

  • Managing the ABC13 brand on all platforms through the development and execution of innovative creative and marketing campaigns
  • Leveraging research and real time data analytics to launch timely social media campaigns that grow audience engagement and emotional connection to the ABC13 brand, content and talent
  • Manage department staff, budget and media buying on and for all platforms
  • Growing the brand identity by developing and creating original and emotionally-impactful content
10

Estee Lauder, VP Creative Resume Examples & Samples

  • Responsible for tailoring and executing the various creative resources in digital, merchandising, print and global offerings to drive priorities and consistency in look and feel across all touch points
  • Understand retailer needs to strategically create and leverage opportunities that arise
  • Create local “launch and leverage” ideas and creative concepts to drive the brand
  • Partner with the NA Merchandising team to ensure targeted and timely store merchandising installations that drive traffic
  • Partner with Global Creative to ensure delivery of outstanding in-store consumer experiences leveraging the best of Global while adapting to our consumer and retailer environment
  • Translate N.A. insights into winning executions that build relevancy with local consumers, while consistent with global Brand equity
  • Collaborate with NA Marketing, to lead new ideas/concepts, and achieve Global stakeholder buy-in
  • 15+ years of well-rounded creative experience with a strong focus on project management
  • Experience in luxury with an innate sense of beauty, prestige and quality
  • An understanding of consumer preferences
  • Creative concept experience
  • Retail/visual merchandising experience
  • Ability to collaborate global matrix organizations with proven relationship-building skills
  • Leadership and project management skills
  • Knowledge of a necessary computer technology tools related to the creative/design industry
11

VP Creative Design Resume Examples & Samples

  • Creates the overall development strategy of the customer experience area
  • Plans and implements the standards for design concepts and implementation, playing a key role in envisioning, defining and shaping the future of our products
  • Ensures products are innovative and meet high standards of usability and design excellence
  • Provides design leadership to technical teams by fostering a shared understanding of customer-centric intersection between design, business and technology through on-going application reviews
  • Works across the core development teams to define and execute on the end-to-end customer experience at both a macro and micro interaction level
  • Collaborates with product development teams on process improvements and tool implementation to support those processes. Makes sure that the process for UI testing and design is accommodated appropriately in the product development process
  • Drives continuity and consistency in design across products to ensure we exceed the customers’ expectations and meet our business goals of developing market leading programs
  • Ensures efficient reuse of digital templates, provides input on assessment and reports in digital environment, and works with Research to validate digital instructional design
  • Participates in the development of the Group investment portfolio. Accountable for managing the development expense to the approved plant and operating budget for all programs and products
  • Builds a world- class design and UX/UI team. Facilitates success of direct reports in meeting their (and their teams) goals by supporting them in turning their strengths into higher performance, and by helping them improve on their weaknesses
  • Infuses the culture with a design thinking mindset; a creative approach to solving business, product and user problems
  • Minimum of 10 years’ experience in content development in an on-line media or educational publishing environment
  • Past experience with management of budgets
  • Strong understanding of the P & L and its drivers
  • Track record of driving profitable growth
  • Extensive experience managing a large cross functional product development staff
  • Demonstrated experience designing simple and intuitive interfaces for complex applications
  • Strategic thinker with the ability to translate product strategies into products and services that are delivered on time and budget
  • A solid understanding of educational technology and market needs
  • Passionate, tireless advocate for the end user, and always puts their needs first
12

VP, Creative Services Resume Examples & Samples

  • Develop and execute marketing strategies and plans to define the brand, build awareness and drive consumption of NBC4
  • Provide competitive analysis of the marketplace and develop strategies for growing and retaining consumer groups
  • Work closely with the Vice President, Community Affairs to provide the production support for station public service campaigns, event sponsorships and other related community projects
  • Collaborate with News Management on station strategies, marketing plans and topical promotion on air and across platforms
  • Source and manage internal and external agencies, media partners and vendors to execute multimedia marketing tactics, including writing briefs, evaluating creative, managing budgets and developing outside media plans
  • Manage and oversee day-to-day details on advertising campaigns and media buys
  • Develop and execute marketing plan for station initiatives, special events and programming
  • Analyze and interpret station marketing research
  • Work effectively with clients and agencies in support of the NBC4 Sales Department
  • Work in partnership across a number of markets and other NBC properties
  • Grow and develop the creative services team
  • Minimum 10 years of relevant, successful and progressive Creative Services and/or Marketing experience, with a supervisory-level background at a broadcast, local station, cable television or related environment
  • Consumer marketing across multiple media, including creative management
  • Deep knowledge of multimedia and marketing trends
  • Proven business partner with the ability to guide and counsel on a wide variety of brand integrations and initiatives
  • Strong strategic and analytical skillset
  • Superior verbal, written and presentation skills
  • Ability to work under pressure with tight deadlines and quickly changing objectives/priorities
  • Proven track record in managing teams
  • Experience developing and managing budgets
  • Strong knowledge of digital media and social media across multiple platforms
  • Relevant local stations industry experience a plus
  • Able to work a Flexible Schedule and Shifts, including nights and weekends
  • Bachelor’s Degree in Marketing or related field
13

VP, Creative Services Resume Examples & Samples

  • Ensure the creative output of all projects from the Creative Services team is of the highest standard and positioned correctly
  • Responsible for the creative vision, the look, the feel, and the tone of a brand
  • Responsible for matching tactic to strategy
  • Oversees UX and UI designers. UX Designers work to fully understand the customer and their journey and the UI designers produce the user interfaces that enhance the brand and are focused on building engagement
  • Ensure insights are turned into creative impact
  • Understand that people are consuming things differently these days and how to address these needs
  • Work with stakeholders to ensure all the creative briefs, etc. are in order prior to initiating a formal project with the creative team
  • Work closely with the Business Intelligence, Head of Enrollment, and each of the Product Managers, Product Marketing and Channel teams (e.g., search, display, CRM, etc.) to identify the highest potential prospects
  • Collaborate with key marketing partners (e.g., Google, Facebook, Research Team, etc.) and other innovation teams at Laureate to help drive innovation throughout every aspect of the digital operation with the ultimate goal to enhance/personalize the prospective student experience and deliver the best possible branded experience
  • Collaborate with the brand/product marketing managers across institutions to continually develop, differentiate, reinforce and spread the brand message across all critical and relevant touch-points
  • Serve as a brand steward, ensuring consistency and passionate commitment to the brand
  • Partner with internal market research, BI, external partners like Google and their global expansion team on gaining critical insights into digital trends (e.g., mobile, video, query growth), actively monitor the digital landscape for new threats (e.g., offers, competitors, disruptors, etc.) and turn insights into actionable, revenue generating solutions
  • Build a highly-effective, world-class Creative Services organization by hiring, training, motivating and setting leadership direction for all direct reports, and cross-functional teammates
  • Establish, monitor, and improve processes across all brands, all market segments and channels
  • Define and nurture a collaborative and customer-oriented Marketing community
14

VP-creative Services Resume Examples & Samples

  • Strong leadership and mentoring capabilities, must have management experience
  • Ability to lead across functions and earn the trust and respect of peers
  • Time management and prioritization
  • Curious and energetic with the ability to rally team members and peers
  • Understand and communicate the company’s culture and vision
  • A minimum of ten years in cable/entertainment industry in a role managing multi-platform creative and on-air promo strategy and development
  • Strong and proven management of branding and creative development for cable/broadcast network: on/off-air and multi-platform
  • Manage both conceptual creative development and implementation of the brand and its franchises and new programming across all platforms
  • Must have managed creative services and on-air promo strategy and development
  • Manage and nurture creative talent
  • Strong communicator: clear and precise articulation of the network’s branding, must be able to lead a team to replicate and own the brand on an on-going basis
  • Thorough knowledge of all aspects of video, print and digital production
  • Strong team player and understand the cross-functional roles in a cable/broadcast network
15

VP, Creative Resume Examples & Samples

  • Manage creative team – including internal, contractor, and agency resources. Supervise the creative production process, often setting priorities and juggling concurrent projects as needed
  • Ensure the creative team meets deadlines and stays within budget
  • Own the evolution and strategy for the First Data Brand globally; coordinate with top executives and regional leaders and product members to ensure cohesive rendering of brand
  • Work with channel marketing teams and other functional leaders to determine creative needs and budget. Propose concepts and respond to feedback in a timely manner. Work within tight deadlines
  • Understand the B2B market, keep abreast of cutting edge marketing techniques and offer differentiated and innovative approaches to creative concepts
16

Divisional VP, Creative Resume Examples & Samples

  • Develop and lead complex cross-functional strategies to address and develop recommendations for major opportunities and issues in Creative. Includes
  • Educational Background: Graphic Arts & Design
  • Proficient in Adobe CS
  • Has an excellent design and conceptual sensibility as demonstrated in a comprehensive portfolio/website
  • Minimum 15 + years of experience in a Creative Management role
  • Familiarity with traditional, online and digital media & can adapt campaign ideas to various media and thinks holistically across channels
  • Expertise in creative & photography direction, catalog, web and advertising design, as well as how creative campaigns & concepts translate visually into stores
  • Can both give clear direction to the team on execution options but also roll up their sleeves and do design work themselves
  • Develops creative that aligns with company strategies and objectives
  • Keeps abreast of design, cultural and fashion trends
  • A positive, high energy team player that can embrace the brand and bring it forward
17

VP, Creative Advertising Resume Examples & Samples

  • Weekly meetings include International marketing meeting, strategy meetings, research meetings, advertising agency meetings, territory creative calls and budget meetings
  • Produce Trailer, TV Spots, and Radio Spots
  • Minimum 8 years related experience
18

Senior VP, Creative Resume Examples & Samples

  • Oversee and propel the strategic creative direction of Holt Renfrew
  • Design world class creative for best-in-class luxury retail experiences that profiles Holt Renfrew product and drives customer satisfaction and loyalty
  • Oversee key brand-consistent seasonal themes for Spring, Fall and Holiday that supports the seasonal fashion direction & product buy
  • Develop and implement brand standard guidelines that cover visual territory for the brand, as well as copy voice, tone, and manner
  • Oversee the development and execution of creative concepts in support of all Holt Renfrew initiatives through various channels including, but not limited to catalogs, newspaper, magazine, signage, website, digital display, social channels and visual
  • Collaborates across the organization and influences creative solutions to support key initiatives in all areas of the business, including Merchandising, Store Experience, Network Development, Human Resources, etc. that exceed customer expectations
  • Oversee Fashion Direction to develop a trend forecasting/communication process that ensures clarity in customer messaging for seasonal statements
  • Lead, motivate, and retain a team of high performing employees that is capable of delivering results
  • Comply with all Health & Safety policies and requirements
  • Has strategic and leadership capabilities combined with proven experience in successfully transforming creative marketing organizations to best in class creative houses
  • A leader who has demonstrated success in accelerated and profitable sales growth
  • University degree (ideally in Marketing, Fine Arts or Business) that may include an MBA
  • 8 to 10 years of senior leadership experience
  • Has demonstrated success as a senior retail leader ideally in luxury retail
19

VP, Creative Resume Examples & Samples

  • Supervise production and delivery of all creative content for sales, marketing and PR campaigns
  • Partner and collaborate with stakeholders in defining design and executing on creative vision
  • Provide inspiration on a vision level and lend a critical eye to all creative, structural and technical output
  • Lead a team of design, operations and production talent. Find ways to develop team members, provide coaching and mentorship, and drive performance
  • Lead the on-air and off-air creative teams in implementing innovative, thoughtful design across brands
  • Lead creative for Crackle Originals
  • Understand audience’s motivations and behaviors as it relates to a specific project or area. Conceptualize original ideas that may bring simplicity and user friendliness to complex design challenges
  • Establish and promote on-air and off-air design guidelines, best practices and standards to advance the creative design efforts within the company
  • Oversee department budget, including all production costs for creative projects, and ensure the budget is up to date, accurate and clear
  • Work with the creative team to scope out and establish project direction. Work efficiently to deliver work on time and meet budget deliverables
  • Manage third party agencies and vendors on assigned projects
  • Be knowledgeable about business goals/objectives, audience and brand
20

VP, Creative Resume Examples & Samples

  • Help build out our brand voices, look and feel, and messaging by leading the team in aligning the visual strategy with brand strategy
  • Create appropriate brand standards documentation and develop approval processes to maintain brand integrity and quality across all company materials by reviewing our current documentation and processes and instilling new or adjusting where necessary
  • Continuously optimize workflow and processes, using lean practices by having a constant pulse on activity, the event calendar and understanding capacity of current resources
  • Manage the teams that create all visual material in all channels to support Marketing, Product, other internal teams, and eventually client needs. This includes digital advertising, websites, sales decks, emails, social creative, internal communications, corporate identity, event materials, video, photography, and more
  • Oversee process for effectively vetting and deploying freelancers, including photographers, videographers, visual designers, etc. where necessary to support the business’ full suite of creative needs
  • Prioritize work for resources, and manage to deadline commitments, employing relevant tools as appropriate (eg Jira, Workgroups, etc.) to increase productivity and communication both within the team and with key stakeholders
  • Partner with Sr. Client & Creative Resources Manager to identify best practices, and incorporate them into daily work of the teams both within project management systems and outside of the system
  • Partner with Product, Marketing, UX, and other teams to put in place infrastructure to allow scalable production of visual assets and to understand technology capabilities to help support the visual strategy and requirements for each brand
  • Inspire and develop a team of designers across the country. Drive high levels of employee satisfaction on your team and across the company by keeping an open connection with the team at all levels and demonstrating positive leadership
  • Build on the partnership between the Creative team and the brand teams, ensuring that you and the team feel connected to the brand strategy. Connect with other teams servicing the business horizontally to highlight opportunities of cross collaboration
  • Using the latest trends, leverage creative mediums to achieve business goals both individually as well as by motivating the team to constantly learn and develop
  • POSITION REQUIREMENTS
  • Seasoned people leader, with demonstrable record of being able to organize, motivate and develop geographically distributed teams to meet business goals at various levels in their career
  • Strong strategic and business sense, and ability to balance creative orientation with practical business needs
  • Results oriented with a track record of driving business results
  • History of having been able to organize and quickly prioritize day-to-day, week-to-week schedules of team members and maintain a pulse on capacity and team bandwidth; ideally in an agency setting
  • Deep experience creating visual assets in all digital and traditional channels, and strong design sense and aesthetic
  • Ability and willingness to roll up your sleeves and generate creative yourself if needed (although this would be expected to be less than 5% of your time.)
  • Great track record of building solid and functional partnerships and teams
  • Up to date knowledge of the latest graphic styles, website and communication designs, skills, software and platforms
  • Ability to identify, attract and develop strong talent on your team
  • Strong overall communications skills with an ability to present to all levels of the organization
  • Expertise in Adobe CS6 or CC, especially Photoshop, Illustrator, InDesign
  • 15+ years of experience in a creative role, 10 years of experience managing a team
  • Bachelor's degree in a creative field and technology experience preferred
  • Why work for UBM?
21

VP, Creative Development VR Resume Examples & Samples

  • 12 plus years of experience in Production/Development
  • Passion for storytelling and capturing broad audiences
  • Proactive in making key strategic creative decisions including giving creative direction and eliciting inventive ideas from a team in a highly collaborative environment
  • Ability to build consensus, and positively motivate staff and team members
  • Outstanding verbal, written communication, presentation, and documentation skills required
  • Strong planning, budgeting and organizational skills, highly analytic and strategic capacity towards achieving short and long term organizational goals
22

VP, Creative, UPG Games & Digital Platforms Resume Examples & Samples

  • Work across platforms – PC, console, mobile, and emerging platforms such as AR and VR
  • Evolve and build a team that will consist of audio, writers, illustrators, game designers, concept developers, prototypers, and artists
  • Infect the team with a collaborative spirit to creatively lead
  • Create a strategy that supports culture of games
  • Determine what kind of games and genres are to be created, see a strategy, and find the right partners to create innovative, popular, and successful games
  • Set up creative and innovative process in order to move gaming visions forward
  • Communicate the vision to the production team
  • Seek talented indies and 3rd party developers to partner and nurture
  • Validate the content, jointly with the producer and editing department, while simultaneously integrating feedback
  • 11+ years of mobile and/or console creative game design
  • History of launching and overseeing top grossing games
  • Proven success and direct experience working with IP holders as a custodian of their stories
  • Strong track record in game ideation with existing IP and creating new ideas
  • Deep experience with Free-to-Play monetization and games-as-a-service on both mobile and console/OC
  • Diverse experience in multiple platforms- console, mobile, VR, free to play, and live games as a service
  • Exceptional creative vision and game making skills with the ability to advocate for quality and substance
  • Deep and broad knowledge of games
  • Ability to identify and attract top talent
  • Leadership experience in building, nurturing, and managing creative teams
  • Team player who will infect the team with a collaborative spirit to creatively lead while being commercially savvy to deliver great games
  • Ability to balance creativity with a strong business acumen
  • Ability to navigate a complex matrix
  • Excellent communication and presentation skills; high comfort interfacing with senior personnel both internally and externally
23

Assistant VP, Creative & Applied Tech Resume Examples & Samples

  • Leverage general problem-solving skills to identify key issues/questions at the beginning of a project and develop an appropriate work plan, including project scope, timelines, specific analyses to be completed, individual responsibilities, etc
  • Directly manage staff and coordinate work of cross-departmental or cross-agency teams to execute strategic initiatives and ensure project objectives are achieved and timelines are met
  • Maintain fashion/arts expertise and technology knowledge; build an in-depth understanding of economic development opportunities in these areas
  • Conduct (or oversee) primary and secondary research, data gathering and analysis
  • Develop recommendations as required by the specific project
  • Create and deliver PowerPoint presentations that effectively communicate key project findings and recommendations to various audiences (e.g., senior EDC staff, City Hall staff, partner agencies, external stakeholders, etc.)
  • Contribute to personal and team development
  • Has relationships with key external stakeholders and serves as public face of desk when VP is not available
  • Identifies opportunities for new program areas and leads new program ideation
  • MBA or graduate degree strongly preferred
  • 5+ years of relevant work experience (e.g., 3-5 years with a top-tier management consulting firm or strategic planning experience in a demanding analytic environment)
  • Knowledge of current industry trends (direct work experience in Fashion/Arts industry strongly preferred and strong interest/knowledge of technology fields)
  • Strong demonstrated written and oral communications and presentation skills
  • Strong quantitative and problem-solving skills, comfort building financial models and conducting ROI analysis, and skill working with data sets
  • Enterprising and resourceful, organized and detail oriented
  • Extensive project management experience; ability to set up the problem, manage projects against tight timelines; proactive and collaborative style that works well in teams
  • Team management and experience developing and mentoring junior-level staff
  • Demonstrate ability to resolve conflicts of interests and develop productive working relationships with external and internal parties
  • Ability to look strategically at the big picture and search for insightful, creative solutions
  • Comfort interfacing with senior officials and business leaders
  • Ability to prioritize among competing needs and opportunities, manage multiple projects at the same time and respond to tight deadlines
  • Demonstrated interest or experience in economic development and/or public policy issues a plus
  • New York City residence is required within 180 days of hire
24

VP, Creative Resume Examples & Samples

  • Oversee all Development of Visual Advertising and POS image and Design at POS (store design and merchandising)
  • Creates all international consolidated print projects, including concept copy/layout, photography and final print proofing process
  • Oversee all package design and development. Develops system to control and maintain superior level of print reproduction in Global/National advertising; works with advertising agencies to monitor national advertising quality
  • Coordination of all Programs with internal groups and externally with Markets
  • Overseeing all copy, photography, final printing and proofing processes
  • Develops strategic, cost efficient ways to utilize sampling vehicles
  • Report regularly on the status of development issues to the President/GM
  • Initiate and supervise artwork requests in support of the package design function
  • Position requires 15+ years relevant experience in creative department with knowledge of package development
  • BA/BS Degree or equivalent preferred
25

VP Creative Resume Examples & Samples

  • As the primary owner and architect of the Sally Beauty brand look and feel, strategically aligns and partners with cross-functional executives across marketing, e-commerce, CRM, Loyalty, merchandising, visual merchandising, real estate, store operations and training to ensure the brand direction and all outputs of the brand are consistent and strategically aligned. Provides insights from the voice of the customer positioning the brand in the most effective and relevant way possible
  • Leads the Social Media, Brand and Influencer Engagement efforts, teams and agencies as the primary acquisition channels for the brand. Builds and develops all content needed to support omni-channel marketing efforts (broadcast, mass media, video, photograpy, user generated, vendor, influencer, copy and rich digital and social-specific needs) from internal and external sources
  • Oversees and leads all creative projects and appropriately direct workloads and priorities across an extensive network of internal and external resources to ensure all communications from the company are relevant, compelling, on strategy and appropriately resourced. In charge of over 500 various projects across all chanells and touchpoints at any given time
  • Coaches and instructs teams to drive for continual improvement in process and creative output through feedback and insights (internal and external). Leverages field associates, consumer journey mapping, UI/UX analysis, ROI analysis, test vs control data, click streams, google analytics, focus groups, quantitative messaging and creative testing, etc. to understand how programs/communications are and aren’t working and to drive continual improvements and enhancements of all creative output
  • Leads, directs, coaches, mentors and motivates a large and diverse team. Provides role clarity, restructures/re-organizes and prioritizes focus for the department as needed and makes tough calls when necessary
  • Constantly works to improve the creative development process, technology and tools. Challenges team to think differently to problem solve for more efficient and effective creative and marketing delivery
  • Sets and manages department budgets and ensures all projects are delivered on time and on budget
  • Bachelor's degree required, preferably in advertising, journalism, writing or graphic design
  • 15+ years creative experience across marketing vehicles including digital and social, retail experience preferred
  • 10+ years’ experience managing people and teams
  • 5+ years experience as creative director or creative leader
  • 3+ years leading or generating content development in photography, video and or social
  • Nimble ability to adjust to customer and business trends and lead teams toward improvement and through change
  • Strong business and marketing acumen with a knowledge of the creative product/process
  • Proficient and strong hands-on working knowledge of the Adobe Creative Suite including Adobe Photoshop, Adobe Illustrator, InDesign, -MAC environment is important
26

VP, Creative Technology Director Resume Examples & Samples

  • 10+ years of applied creative technology contributions
  • 10+ years of experience in front end and/or back-end technologies
  • 10+ years of leading complex projects from inception to launch
  • 5+ years of experience in personnel management
  • 5+ years of technical account service
  • Extensive experience creating digital experience that garner industry attention and drive business
  • Diverse development experience in front and back-end technologies including native mobile
  • Experience building campaigns and platforms that leverage AI libraries
  • Strong leadership skills
  • Strong ability to identify talent and place resource in high success situations
  • Deep understanding of architecture and optimization of digital applications
  • Natural presence during presentation and client meetings
  • Experience of working with large corporate infrastructures and teams
  • Demonstrated ability to balance workload of multiple projects simultaneously
  • Expertise in preparing proposals and presentations to all levels of a client's organization
27

VP, Creative Marketing, E Entertainment Resume Examples & Samples

  • Guiding and Collaborating with production management team on budget and scheduling
  • Building key relationships with counterparts in other departments, including E! News, portfolio networks and external creative agencies
  • Assist in the creation and adjustments of shoot schedules and budgets
  • Coordinating and collaborating with diverse teams including Consumer Marketing, Network Partnerships, Social/Digital, E! News, Programming & Development and Production, to developing and designing a wide variety of branded content for every E! platform
  • Leading & executing creative content including concepts, sizzle reels, image spots, and first to market marketing initiatives
  • Communicating & collaborating with Ad Sales, strategy, conceptual / design / editorial and production management teams
  • Building and maintaining inter department and cross portfolio relationships from a creative and network branding perspective
  • Liaising with production companies, creative agencies and talent
  • Strong writing / designing / directing skills
  • Conceptualizing, producing and editing on new and emerging desktop, mobile and app based platforms
  • Skilled in directing editorial + post bays; experienced with graphics
  • Working effectively within creative + consumer marketing, with excellent communication with the individual creative teams
  • Leading and collaborating with preditor / designer and creative production team
  • Experience working with talent and show production and managing their expectations in conjunction with creative and consumer marketing
  • Minimum 10 year’s experience in branded content , on air promotion, design, digital, advertising, new media
  • Demonstrated experience in conceptual creative, design and graphics
  • Previous experience managing an internal staff and external vendors-
  • Must have strong presentation skills for internal communication &
  • Passion and awareness for advertising and marketing
  • Work creatively with a wide assortment of personalities
  • Able to provide examples of being a true "creative" and ability to successfully conceive and execute ideas
  • Strong and solid writing talent