Brand & Communication Resume Samples

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AK
A Koelpin
Afton
Koelpin
65923 Tod Harbor
New York
NY
+1 (555) 605 9858
65923 Tod Harbor
New York
NY
Phone
p +1 (555) 605 9858
Experience Experience
Chicago, IL
Brand Communication Exe
Chicago, IL
Nikolaus LLC
Chicago, IL
Brand Communication Exe
  • To supervise intern in the writing, editing and translation of press materials locally, as well as working process
  • Successful track record of working within an integrated marketing environment
  • Manage external vendors like media, event, PR and monitoring agencies to implement effective PR initiatives
  • Develop/ maintain strong, close and direct relationship with key media and KOL in our identified segments and markets
  • Responsible for wechat posts/PR release development and editing
  • To maintain and update KOL database, manage the seeding regularly
  • Extensive media and press network
Boston, MA
Manager Brand Communication
Boston, MA
O'Keefe, Lockman and Reichert
Boston, MA
Manager Brand Communication
  • Ensure all consumer touch points (comms, channel mkg, sport marketing, key city activation) are in alignment with Cluster specifics depending from NR situation
  • Responsible for reporting and addressing all calendar issues with all WE stakeholders
  • Responsible for maintaining a fully operational calendar and keeping all key stakeholders updated
  • Participate in strategic planning phase of the brand communication activities for WE, in support of SD Brand Communication
  • Assist in cross category concept sell-in marketing plan coordination and consolidation
  • Maintain a deep operational relationship with Clusters, Bus and channel heads to ensure full coordination of brand activities and compliance with brand activation calendar
  • Quality of tools and reporting
present
Philadelphia, PA
Senior Manager Brand Communication
Philadelphia, PA
Ruecker-Nienow
present
Philadelphia, PA
Senior Manager Brand Communication
present
  • Market Wholesale, Retail and eComm Marketing teams
  • External Agencies including domestic and global
  • Consolidate input into the creation of the Market Brand Calendar, including Omni-channel activation
  • Market Peers reporting to the Brand Activation Head
  • Market Sports Marketing/Fitness manager team
  • Provide input into the overall seasonal, annual and Strategic Business Plan for the Brand
  • Lead market PR team
Education Education
Bachelor’s Degree in Translation
Bachelor’s Degree in Translation
Florida Atlantic University
Bachelor’s Degree in Translation
Skills Skills
  • Strong negotiation, interpersonal, influencing skills (i.e. relationship management, facilitation) and solid brand marketing knowledge and experience
  • Ability to understand global Brand strategy and how to best implement it locally for great results
  • Strategy – ability to provide input to and implement strategy
  • Strong negotiation and influencing skills
  • Good at building relationships across a variety of levels
  • Strong negotiation skills
  • A team player with strong interpersonal skills
  • Executional excellence in global campaign implementation
  • Consumer centric brand builder with implementation-driven personality to understand all brand marketing opportunities and how to orchestrate it across categories across all category distribution channels
  • 3 years broad marketing experience across all areas
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15 Brand & Communication resume templates

1

Senior Manager Brand Communication Running & Walking Resume Examples & Samples

  • Create the seasonal and annual brand marketing strategy and activation plan accross channels (including Key City Attack Plans) and integration of lead Sports Marketing assets), landing the Global priorities and significantly improving Brand KPIs
  • Allocate Category flexi MWB (marketing working budget) across Market sub-units and the marketing mix to best improve Brand and Business KPI’s. Ensure the key brand key stories MWB implementatin & tracking at BU level
  • Establish a process to gather input from, deliver tools to and approve executional plans from the Market's sub-units. Ensure proper seasonality tools to be provide to all subs-units situation as a global brand
  • Ensure Category and Brand Plan executional excellence in the Market's sub-units (i.e. 90-60-30 Brand activation process ownership) and monitor and report on performance against the Brand and Business KPIs
  • Provide input to the BU Team to ensure Brand Marketing tools are optimized to best meet Market needs and significantly improve Brand Business KPIs. Ensure on-time deliveries
  • CI input & relevant trends delivery to support BU strategy and performance
  • Track and report category specific campaign executions (consider cross-channel and cross-areas)
  • Excel external agency relation towards a common understanding of BU strategic needs (Creative and Media)
  • Ensure the best possible sell-in tools (advertising, media, trade marketing, own retail marketing, e-comm, consumer-facing events, PR and social tools) are delivered for the Category and augment where needed with Global approval
  • Drive specific projects within the long term business plan of the BU for Latin America
  • Establish a high performance culture and drive employee engagement, leading by example
  • Provide a suitable performance framework for market sub-units brand comms teams and coach for continuous improvement
  • Look for opportunities to provide cross-functional experiences to identified high-potential talents from both, in and outside of the team
  • Brand Health KPIs (Brand momentum, Net Promoter Score, Spontaneous purchase intent, Conversion rates ST%, etc.)
  • University degree in Marketing or 5+ years of equivalent professional experience, ideally in Sales and/or Marketing
  • Excellent English and Spanish verbal and written communication skills
  • Significant knowledge of the full marketing mix (advertising, events, sponsorship, retail) with a major brand or retailer (sporting goods industry prefered)
  • Proven experience managing a diverse team (including remote management)
  • Ability to build strong relationships (agency management)
2

Manager Brand Communication Resume Examples & Samples

  • Participate in strategic planning phase of the brand communication activities for WE, in support of SD Brand Communication
  • Responsible for consolidating all key elements of brand activation calendar from all stakeholders (Global CTC, BUs, Clusters)
  • Responsible for building and implementing a comprehensive multidimensional brand activation calendar to be used across WE in all brand activation interphases (campaigns, instore, influence, spoma,…)
  • Responsible for maintaining a fully operational calendar and keeping all key stakeholders updated
  • Manage reporting needs for WE and Cluster Management Teams
  • Responsible for reporting and addressing all calendar issues with all WE stakeholders
  • Maintain a deep operational relationship with Clusters, Bus and channel heads to ensure full coordination of brand activities and compliance with brand activation calendar
  • 3 years broad marketing experience across all areas
  • 2 years+ experience in brand communications in a leading sports/and or fashion brand environment
3

Assistant Manager Brand Communication & Publishing Resume Examples & Samples

  • Support creation of seasonal Serbia GTM plans
  • Support development of strategic SEE marketing plan and develop local marketing plan within framework and priorities set by market HQ
  • Implement marketing plan for Serbia; implement all Brand Marketing activations in the country incl. consumer events, ATL and BTL activities
  • Liaise and brief relevant agencies (annually & ad hoc)
  • Liaise with CMs to design & coordinate local category activations
  • Ensure execution of the campaigns within the budget and to the highest standard, in accordance with the Brand Marketing Strategy (global & SEE)
  • Internal communications on behalf of the adidas brand
  • External communications on behalf of the adidas brand. Creation of content strategy across multiple channels of social media by creating relevant posts designed to develop brand awareness, generate inbound traffic, and cultivate leads
  • Ability to contribute to the success of cross-functional teams
  • Professional maturity to contribute to the goals of the broader organization
  • 2+ years of Sales, Marketing and/or communication experience
  • Experience with digital production process and technical nature of developing digital marketing initiatives
  • Ideally experience in working in an international context and interacting with global HQs
4

Senior Manager PR & Brand Communication Resume Examples & Samples

  • Ensure an impactful Brand Relaunch across the relevant vehicles to ensure execution helps reposition the brand in the mind of customers and consumers hitting business targets
  • Develop the Brand Coms strategy to launch Reebok brand in 2016
  • Develop a cohesive marketing communication plan for his/her category based on the reebok SBP (Strategic Business Plan) and respective category plan(s) incl. distribution channels
  • Define the right way to extend global initiatives and campaigns in the Brazil market and ensure translation into cost efficient media plans and implementation, across all appropriate communication channels and tools
  • Coordinate alignment with internal departments and facilitate execution of global marketing initiatives, overseeing all creative output across the brand marketing disciplines (ATL, BTL, digital , PR, ...)
  • Drive execution of UFC partnership launch in FW15 through securing right distribution, blind order sell in, events product availability and activation
  • Brief and manage internal and/or external resources for creating locally needed category specific marketing tools (exceptional)
  • Oversee the development of all communication tools from conception to fruition ensuring that all projects are on time, within budget and on brief
  • Provide local specific communication insights (e.g. trends) of category to global
  • Track and report local implementation of global brand / category specific marketing tools back to HQ
  • Share local executions back to global to enable Regional HQ to share with other markets
  • Manager with advanced marketing knowledge and experience in sport and/or fashion/lifestyle categories
  • Implementation driven personality who understands all marketing disciplines, distribution channels and how to orchestrate them within a category
  • Experience in two brand marketing disciplines
  • Experience/Exposure to additional brand marketing disciplines
  • Bachelors in related field required
  • Experience managing communications in a leading sports/and or fashion brand environment
  • IT skills: Outlook, Excel and Word: Basic; PowerPoint: advanced
5

Senior Manager Brand Communication, Training Resume Examples & Samples

  • Result Orientation
  • Conceptual understanding of marketing as brand building tool
  • Very high level of integrity
  • Excellent creative/design/ art direction sense
  • Minimum of 8 years’ experience in the advertising or communication dept. with an international brand
  • Fluent in English and Mandarin (written and spoken)
6

Manager Brand Communication BU Training Resume Examples & Samples

  • Manage creation of the overall WE BU Business Plan (Seasonal, Annual and SBP)
  • Input into the creation of the WE Brand Calender which includes omni channel activation
  • Manage creation of a seasonal and annual brand marketing strategy and activation plan that lands the Global priorities and significantly improves Brand KPI’s – this includes Key City Attack Plans and integration of lead Sports Marketing / EIM assets
  • Support allocation of Category flexi MWB across countries and across the marketing mix to best improve Brand and Business KPI’s
  • Responsible for the creation and embedding of a process with lead MF Countries to gather input, deliver tools and approve executional plans
  • Manage executional excellence in the MFC Countries of the Category and Brand Plan and reporting of its performance against the Brand and Business KPI’s
  • Input into the Global BU to ensure Brand Marketing tools are optimised to best meet WE Country needs and significantly improve Brand Business KPI’s
  • Responsible for managing category flexi MWB (full MWB depending on Category) within budgets looking for efficiencies whether internally or externally
  • Responsible for ensuring that the best sell-in tools are delivered for the Category, and augment where needed with Global approval
  • Define and coordinated cost efficient media planning across all appropriate communication channels and tools
  • Ensure efficient usage of all provided tools (sell in and sell out) across all communication channels; newsromm, onmichannel, sports marketing activation, EIM
  • Collaborate with Key City Activation Manager to ensure category concepts are included in the Key City Activation Plans
  • Proven understanding of how brands translate into retail tools (all forms)
  • Have a good understanding of the Consumer Campaign Process from brief through to execution
  • 4+ years marketing experience, Ideally will have worked within the Sports Industry for a minimum of 2 years
  • Degree educated preferably in communications or equivalent industry experience
  • Substantial experience of the adidas business, or a significant knowledge in similar organisation of the full marketing mix (from advertising, to events, to sponsorship, to retail) with a major brand or retail environment
  • Proven media planning / buying experience
7

Senior Manager Brand Communication, Outdoor Resume Examples & Samples

  • Pro-actively directing agencies and her/his team to maximize brand and (new) product exposure for adidas while maximizing integration with other elements of the marketing mix
  • Being a key Brand Guardian
  • Manage and Develop People
  • Ability to lead and InfluenceOthers
  • Communication skills, relationship management and empathy
  • Ability to take calculated risks
  • Previous experience in advertising, PR, and Creative Services in China; Previous experience with media in China
  • Knowledgeable about China sports and international sports/or fashion, lifestyle industry. An interest and desire to participate in and learn about sports i.e. a sports enthusiast
  • Excellent presentation and organizational skills
  • University Degree or above. Preferably in a marketing or communications related discipline
8

Manager, Brand Communication, Training Resume Examples & Samples

  • Pro-actively developing and recommending advertising, new media strategies and its derived programs
  • Planning and overseeing the development, preparation and implementation of the adidas communications campaigns, in above-the-line and below-the-line media and (mobile) Internet, including media planning and buying activities
  • Pro-actively directing agencies to maximize brand and (new) product exposure for adidas while maximizing integration with other elements of the marketing mix
  • Manage Business (Processes and Projects)
  • Influencing Others
  • Strategic Acting
  • A passion for and an understanding of the category along with the desire to translate the passion into building the adidas brand in the region
  • Ability to multi-task and attention to detail
  • Minimum of 3-5 years’ experience in the advertising or communication dept. with an international brand
  • Outlook – basic; Word – advanced; Excel – advanced; PowerPoint – advanced
  • Mandarin Chinese as native language preferred
9

Assistant Manager Brand Communication Resume Examples & Samples

  • Manage and support creation of SS17 Event Toolkit Development
  • Ability to build strong relationships (Agency Management)
  • 2+ years marketing experience, Ideally will have worked within the Sports Industry for a minimum of 1 years
10

Brand Communication Exe Resume Examples & Samples

  • Maintain PU/ Official/ Website/Weibo account
  • Responsible for wechat posts/PR release development and editing
  • Develop/ maintain strong, close and direct relationship with key media and KOL in our identified segments and markets
  • Manage external vendors like media, event, PR and monitoring agencies to implement effective PR initiatives
  • To coordinate with relevant internal parties on content coop & event
  • To organize efficient distribution of press rack to the media to maximize editorial coverage
  • To maintain and update KOL database, manage the seeding regularly
  • To supervise intern in the writing, editing and translation of press materials locally, as well as working process
  • To monitor and To submit regular daily/weekly/month/ report, responsible for ranking evaluation
  • Internal finance/legal/logistic management
11

Senior Manager Brand Communication Resume Examples & Samples

  • Plan the effective implementation of the Global BA/BU's communication strategies across Market sub-units, in order to build the Brand and the Categories and to drive sales.(in close collaboration with the Market BU lead)
  • Consolidate input into the creation of the Market Brand Calendar, including Omni-channel activation
  • Create the seasonal and annual brand marketing strategy and activation plan (including Key City Attack Plans and integration of lead Sports Marketing assets), landing the Global priorities and significantly improving Brand KPIs
  • Allocate Category flexi MWB across the marketing mix to best improve Brand and Business KPI’s
  • Deliver the best possible sell-in tools (advertising, media, trade marketing, own retail marketing, e-Comm, consumer-facing events, PR and social tools) for the Category and augment where needed with Global approval
  • Lead market PR team
  • Significant knowledge of the full strategic marketing planning (as timely analysis and verification of marketing research: fitness market, target consumer and insight etc)
  • Marketing planning and directional suggestion of the target approach based on essential viewpoint to be achieve KPI
  • Significant knowledge of the full marketing mix (advertising, PR, events, sponsorship, retail) with a major brand or retailer (sporting goods industry preferred)
  • Good understanding of the Consumer Campaign Process from brief through to execution
  • Proven communicator – both written and verbal
  • Marketing budget management
12

Senior Manager Brand Communication BU Football Resume Examples & Samples

  • Be a key part of the project team that will develop the adidas teamwear hub
  • Define and develop a teamwear brand ID together with global
  • Design, produce and distribute the WE Teamwear catalogue
  • Develop the strategy and tools to create and sustain a network of key teamwear partners
  • Work with the trade department to create and implement tools to highlight adidas teamwear offer instore
  • Create together with the merchandising partner the sell in tools needed by the teamwear sales reps
  • Create together with the merchandising partner tools needed by the teamwear sales reps
  • Oversee the end to end online teamwear consumer jorney
  • Experience in teamwear / teamsport business
  • Knowledge on the e-Commerce dynamics
  • Experience in trade tools development and implementation(offline & online)
  • Strong understanding and passion for the sports and fashion/entertainment industry
  • Degree in Marketing, Communications, or a related field. Master Degree / MBA a plus
  • Fluent written and spoken English language skills other languages preferable
13

Brand Communication Project Manager Resume Examples & Samples

  • Build Marketing Campaign Plan by defining Volumes & Timing
  • Identify Key consumer insights together with Consumer Insight Team
  • Negotiate and influence the creative development with international head office in line with Swiss market requirements
  • Development of direct marketing national campaigns and adaptation of international campaigns to the Nespresso Club Members
  • Lead initiatives across all departments to ensure 360° integrated approach through all touch points
  • Ensure development, adaptation and dispatch of material to the Swiss Market, (i.e. quantities, content, production, logistics)
  • Define corrective actions to ensure/achieve objectives
  • Analyze and report the results of marketing campaign according to the defined KPI’s
  • 2-5 years’ experience in Project Management and Communication
  • FMCG, luxury brand experience is a plus
  • A high level of initiative and motivation
  • Proven skills in cross-functional managing and leading
  • German Mother Tongue, excellent English, French and Italian are a plus
14

Business Partner Brand Communication Design Resume Examples & Samples

  • Work as part of a multi-disciplinary team, stimulating the creative process with new ideas, input and thinking through the whole brand experience. Helping to create the future identity for the portfolio and execute this through projects, guidelines and final design specifications for usage on all 360° touchpoints
  • Inspire and engage with topics related to the Brand. As a key member of the Philips Design global community, you will become the go-to source of knowledge and help regarding anything related to our brand and the application of it through design. Enhancing Philips Design’s reputation within the larger Philips community
  • Proactively facilitate knowledge sharing by training and coaching – becoming a mentor to the younger members of the team and help the seniors actively develop professionally within the business
  • Confidently communicate and strongly articulate your and the team’s creative propositions, both clearly and persuasively at an individual and group level. Working within tight deadlines and demonstrate a high degree of flexibility with a can-do attitude
  • Collaborate with your assigned program and project managers and contribute to all proposals, scheduling and assigning of team members to appropriate projects. In partnership with them, project by project you will follow production, productivity, quality, and customer-service standards; identifying and resolving any problems, monitoring expenses and if possible implementing cost-saving actions
  • Use effective orchestration skills (globally) when art directing external (multidisciplinary) agencies and freelancers
  • Act as a Philips Brand Ambassador, both internally and externally by participating in conferences, articles in professional publications; maintaining personal networks; professional organizations, exhibitions and events…
15

Director, Creative & Brand Communication Resume Examples & Samples

  • Content strategist. Champions and drives the strategic direction of company initiatives and expression of our brands through creative expertise and inspiration for design and copy
  • Leads the analysis of creative projects to clarify strategy, set timelines, determine resources and need for additional information
  • Drives the creative development on high profile and high priority corporate marketing communication projects across all channel activations
  • Manages the execution of creative deliverables with outside creative resources
  • Ensures that consumer insights are considered and incorporated into the creative process. Participates in research projects and plays a key role in strategy briefing sessions
  • Support efforts and provides guidance, support and ideas for improvement or efficiency of strategic marketing solutions
  • Translates brand positioning into well-defined communication strategies and message architectures for Consumer Communication and Integrated Marketing teams, and its client groups
  • Partners closely with Consumer Insights to ensure strategy/positioning recommendations are in alignment with insights; Collaborates with Acct. Management, Consumer PR, Digital Marketing, and Creative to ensure that the strategy platform sets the tone for creative output, and is maintained throughout the development process
  • Immerses in brand strategy initiatives by executing brand and communication positioning strategies: brand positioning/communication architectures, positioning attributes/statements, name development, and taglines/vision/mission statements
  • Partners with department project leads to ensure communications/creative output maps back to approved positioning/communications strategy
  • Maintains/evolves the Brand Expression Guide, ensuring content is updated based on changes to marketing strategic platforms, market and economic shifts, shopper profile and trends, and brand positioning evolution. Serves as the brand ambassador to immerse internal and external teams (outside agency resources and marketing partners) on our brand positioning
  • Directs and mentors professional development of internal direct report and external creative resources to create quality, on-strategy creative work with a unified set of goals and accuracy standards
  • Influences and partners with advertising agencies and creative teams to conceive and present new marketing campaigns to internal clients
  • Keep all marketing materials and presentations organized and available for immediate reference
  • 10+ years of progressive retail marketing, strategic planning, Communications and/or brand strategy development and deployment experience in an agency or in-house agency environment
  • 5-7 years of supervisory experience that includes leading teams and taking projects from concept to execution
  • Strong conceptual and strategic skills in the development of compelling marketing communications
  • Thorough understanding of the print advertising creative process
  • Ability to provide creative feedback and assess the need for creative refinements on a project and clearly articulate those refinements to creative teams
  • Extensive experience interacting with senior leadership in order to gain support, input and approvals
  • Superior project management skills and strengths in managing multiple projects/deadlines
  • Ability to set priorities and be flexible in changing environments
  • Superior planning, organizational and decision-making skills
  • Extensive communication and presentation skills; confident and articulate
  • Proven practical experience in communication/brand strategy development and strategic planning across all disciplines of brand development, positioning, name development and communication strategy development - solid understanding of the role that visual expression, messaging and consumer experience have on brand image and its business impact
  • Exceptional synthesis and analytical skills with consumer research and insights.Expertise in crafting brand strategy and communication elements (positioning statements, brand architectures, taglines, etc.); ability to ensure strategic solutions/recommendations drive the creative/message output
  • Ability to implement seamlessly, motivate other team members, and confidently interact with executives and other senior levels of the organization in order to influence, persuade, gain support, input and approvals
  • Superior project management skills and strengths in managing multiple projects/deadlines; ability to set priorities and be flexible in changing environments; goal orientation with a strong bias toward action and tangible results. Experience managing teams and working cross-functionally, managing external marketing partners (e.g., agency and/or brand consultancies), and internal stakeholders/clients. Maintains a respectful and professional attitude towards all co- workers
  • Experience with streamlining processes to ensure innovative ideation, productivity, and effectiveness across functional teams
  • Strong interpersonal and customer/client service skills; diplomatic, collaborative, and responsive
  • Superior communication and presentation skills; confident and articulate
  • Strong understanding of the intricacies of visual and verbal brand standards
  • Ability to provide entrepreneurial leadership to cross-functional teams
  • Demonstrate the ability to perform well and remain organized under tight deadlines
  • Outstanding interpersonal skills; ability to develop positive, professional relationships with a diverse group - including executives, project stakeholders and support teams
  • Strategic, solutions-oriented approach to problem solving
16

International Brand Communication Project Manager Yves Saint Laurent Resume Examples & Samples

  • Sensivity to Beauty ; Make up expertise/ Backstage communication expertise ; social media / bloggers
  • Knows how to create breakthrough content & to adapt this content for all adapted platforms
  • Entrepreneurship / Agility
  • Complexity management
  • Strategic vision to reporting and to share information
  • Acts / leads with human sensitivity
  • Achieves results, with integrity
17

Manager Brand Communication Resume Examples & Samples

  • Keep your market strategy aligned with the global strategy to ensure that it reflects at the same time the market needs
  • Extend global market initiatives and campaigns to your market and ensure translation into cost efficient media plans and implementation across all appropriate communication channels and tools
  • Coordinate alignment with internal departments (Merchandising, PR, Trade, Omni Channels, Spoma, Sales) and facilitate execution of marketing initiatives aligned with Brand Marketing tools and guidelines to gain mind and heart of consumers
  • Develop market-specific initiatives, events, activations, that excite the consumer and are brand-appropriate to leverage brand advocacy
  • Manage relationship with advertising agencies, media outlets and communication suppliers
  • Manage the budgeting process and spending to guarantee brand visibility thoughout the year
  • Constantly analyze the success of the marketing plan across all communication channels through research/analytics to share that learning with Global Brand Marketing
  • Manage all reports as an integrated team by setting team objectives, targets and guidelines
  • Lead the Performance / Digital Influencers strategy and relationship with local athletes and partners to reach high visibility and support of main brand campaigns
  • Partner with global and local Brand and Spoma teams to deliver best strategies and practices through adidas Performance assets and platforms
  • Consumer centric brand builder with implementation-driven personality to understand all brand marketing opportunities and how to orchestrate it across categories across all category distribution channels
  • Ability to understand global Brand strategy and how to best implement it locally for great results
  • Executional excellence in global campaign implementation
  • Brand Reach and Perception (brand tracking)
  • Strong negotiation, interpersonal, influencing skills (i.e. relationship management, facilitation) and solid brand marketing knowledge and experience
  • Degree in marketing or communication
  • Experience in brand marketing disciplines
  • Fluent in English (writing and verbal) ); Spanish skills preferred; Local Language Portuguese
  • Deep knowledge in sports industry, preferably Running and Training– key local market players, consumer behavior, trends, media and influencers
18

Senior Marketing Manager Brand Communication & Media Resume Examples & Samples

  • Understand the consumer and marketplace dynamics impacting the Wireless Music streaming category
  • Ability to manage multiple projects. Excellent written and verbal communication skills. Strong collaboration skills - ability to effectively influence others in multiple groups and collaborate to achieve specific goals
  • Proven analytical experience with sales, trend analysis, tools development to help drive accurate sell through forecasts
  • Be creative to think out of box channel idea and to maximize consumer’s opportunity to experience our product
  • A team player who is capable of collaborating with others to achieve specific objectives
  • BA or equivalent degree/work experience required
19

Translator Type-gdc Service Team-brand & Communication CQ GDC Resume Examples & Samples

  • Bachelor degree in Translation, Language or related discipline
  • 3~5 years' relevant experience in translating or editing in a business setting, preferably with a multinational company
  • Working experience as translator in financial institutions or on financial services industry business documents is preferable
  • Possession of experience in interpreting or formal interpretation training is a plus
  • High proficiency in both oral and written Chinese and English
  • Proficiency in MS Word and Chinese Word Processing
  • Independent, able to work under pressure and tight deadlines with minimal supervision
20

Manager Brand Communication Resume Examples & Samples

  • Manage Cluster category activation plans landing holistic and WE consistent campaigns across all communication channels (comms, PR, digital, event) in collaboration with BU teams
  • Ensure all consumer touch points (comms, channel mkg, sport marketing, key city activation) are in alignment with Cluster specifics depending from NR situation
  • Feed in category communication plans & brief agencies to guarantee executional excellence
  • Support development of Cluster specific initiatives based in close collaboration with Line Manager and Global guidelines, WE agreement and on Cluster Brand Activation Management sign-off
  • Support analysis of performance of key campaigns
  • Ensure all brand marketing tactics live up to brand standards, meet KPI’s and are on-budget/on-time
  • Manage annual Cluster specific digital marketing calendar for respective area of responsibility in cooperation with BU and ensure activities are including in the Brand Communications marketing calendar
  • Experience in brand marketing and/or sales (sporting goods industry preferred)
  • 4+ years of Sales , Marketing and/or communication experience
21

Senior VP Brand & Communication, Volvo Trucks Resume Examples & Samples

  • Develop and implement Volvo Trucks strategy and standpoints in the area of PR to strengthen and grow the Volvo Trucks brand globally
  • Through MarCom activities promote offerings in line with business objectives, within given budget frames, to achieve No.1 in brand positioning
  • Translate Volvo Trucks decided brand strategy into communication messages by using efficient and effective communication methods and tools
  • Drive the voice and message of the Executive Management Team in translating business messages to the broader organization
  • Support the EVP of Volvo Trucks with communication events and associated content & presentation material
  • Advice the management team by providing the communication interpretation of business situations and decisions and integrating communication solutions into the strategic activity
  • Strengthen employee engagement and commitment to Volvo Trucks business goals, vision and culture by planning communication programs and campaigns, follow-through and evaluate results
  • Contribute to our ambition to become a true customer company and initiate activity to support this
  • Collaborate with all other functions in Volvo Trucks to secure successful working practices and to meet the support of the markets
  • Be an inclusive and inspiring leader and act as a role model. Drive high performance within the Brand & Communication department
  • Attract, develop and retain talent and secure/allocate necessary resources to carry out the activities at hand
22

Senior Director Brand Communication, SS Resume Examples & Samples

  • University degree in Business, or equivalent professional experience, ideally with Marketing and Sales experience
  • 10 years+ of marketing communication experience, preferable in consumers industry and/or leading marketing communication agency
  • 10 years+ of leading and managing a diverse team (remote management)
  • Passion for sports
23

Project Manager Brand Communication Design Resume Examples & Samples

  • 1+ years of experience managing marketing and design projects in a fast-paced team environment
  • Bilingual communication skills
  • Ability to manage and prioritize multiple tasks and projects
  • Experience in developing and managing project plans, and resource plans
  • Ability to align the various details necessary for a project to begin; this includes an approved brief, creating timelines, resourcing as well as scheduling reviews and approvals at all levels
  • Ability to identify, communicate and resolve project issues
  • Work collaboratively and lead cross-discipline teams of various levels of seniority
  • Lead and organize efficient meetings and conference calls
  • Develop tasks lists, status reports & meeting notes
  • Highly organized, friendly, positive attitude, solution oriented, clear and concise communicator, strong problem solving skills, not afraid to speak up, confronts problems head on, confident to ask questions to fully understand the situation and task at hand
  • High-level cross-discipline knowledge of strategy, requirements gathering, user experience, content strategy, information architecture, design, technology, analytics and quality assurance
  • Develop and deliver reports to keep Design leadership and stakeholders informed on results and impact
  • Champion and uphold our design process and Brand design integrity
  • Stay on top of projects throughout the production phase to avoid any scheduling or resource conflicts
24

Employer Brand Communication Specialist Resume Examples & Samples

  • Promoting Pella Corporation employer brand and culture through written, visual, social, and digital communications – as well as by example
  • Creating, writing, and editing communication materials for recruiting and employer branding efforts
  • Collaborating and building relationships with stakeholders across the business to achieve and support social and digital goals for employer branding efforts that are in alignment with and leverage overarching business talent objectives
  • Measuring effectiveness of employer branding efforts by integrating metrics and benchmarks in programs
  • Building collaborative partnerships with internal stakeholders and external vendors and job boards that support employment branding, including social media recruiting efforts such as Glassdoor, LinkedIn, and Indeed
  • Monitoring and posting updates/responses to inquiries in written and social media channels as related to employer branding
  • Developing a process to maintain consistency in key collateral materials and update materials as needed to ensure brand clarity
  • Managing special projects as assigned
25

Global Head of Brand & Communication Design Resume Examples & Samples

  • Be part of the Philips Design Board, driving design thought leadership within the total global Philips Design community across all 12 locations
  • Act as a Philips Brand Ambassador. Inspire and engage with topics related to the Brand. As a key member of the Philips Design global community, you will become the go-to source of knowledge and help regarding anything related to our brand identity and the application of it through design. Enhancing Philips Design’s reputation within and outside the larger Philips community
  • Create a view on future directions and assess how different touchpoints of experiences perform and propose and drive new initiatives to make step changes
  • Work as part of a multi-disciplinary team, stimulating the creative process with new ideas, input and thinking through the whole brand experience. Helping to guide the Philips identity and work with the Design Management teams in the businesses to execute this through projects, guidelines and final design specifications across all on- and off-line touchpoints
  • Safeguard (cross) business consistency by monitoring the design quality across the total portfolio in line with brand and design standards and initiate corrective action when needed. Use effective orchestration skills (globally) when art directing external (multidisciplinary) agencies and freelancers
  • Bachelor or Master Degree specializing in Graphic, Communication or Digital Design with a minimum of 10 years' of relevant work experience in B2B and B2C Industries
  • A proven track record working with multidisciplinary teams (Design, Marketing etc.) and partnering with Brand, Communication and Digital Design specialists
  • Relevant experience in brand design for B2B and B2C product propositions and services – preferably in an international context, both in on- and off-line touchpoints
  • Affinity for the Healthcare Business
  • Firm understanding of brand application and marketing campaign articulation across all on- and off-line touchpoints
  • Strong analytical & conceptual skills in order to increase knowledge, create relevant insights and innovative solutions
  • Strong ability to manage stakeholders within own profession as well as in the business on all levels
  • Ability to inspire others with leadership and strong management
  • Strong visual skills in terms of stylistic accuracy, visual semantics and visual hierarchy - your portfolio demonstrates a strong creative thinking with the ability to develop an original idea all the way from concept through to final realization
  • Advanced level of proficiency in core design software tools like Adobe CS, Illustrator, Photoshop, InDesign etc
  • Strong interpersonal, communication, presentation and influencing skills
  • A true team player able to operate in a global matrix environment
26

Manager Brand Communication Resume Examples & Samples

  • Participate in strategic planning phase of the brand communication activities for WE, with particular focus on digital content, social media and PR
  • Assist Senior Manager, Brand Activation, Classic BU with creation of a seasonal and annual brand marketing strategy and activation plan that lands the Global priorities and significantly improves Brand KPI’s – this includes Key City Attack Plans and integration of lead EIM assets
  • Create the guiding documents for MFCs (Clusters), BUs, Channel and EKA teams for PR, Social and Digital Content activities
  • Responsible for the daily management of internal and external resources (agencies) for Newsroom and Classic campaign briefings and execution as needed
  • Maintain a deep operational relationship with MFCs, BUs and channel heads, including Ecom, to ensure full coordination of PR, Social Media and Digital Content activities and compliance with brand activation calendar
  • Responsible for creating the PR, Social Media and Digital Cotnent KPI tracking tools for WE and MFCs, and the corresponding “Action Plan” tools
  • Support the Senior Director Brand Coms in planning and executing market-level events and coordinate execution at MFC level
  • Manage executional excellence in the MFC Countries of the Classic & Newsroom plan and reporting of its performance against the Brand and Business KPI’s
  • Input into the WE & Global BU functional and teams to ensure Brand Marketing tools are optimised to best meet WE needs and significantly improve Brand Business KPI’s
  • Support WE Classic BU with the creation of the best sell-in and sell-through tools, and augment where needed
  • Ensure efficient usage of all provided tools (sell-in and sell-out) across Newsroom
  • Entrepreneurial Social Media/PR/Digital Content expert with passion for innovation
  • Manager with significant marketing knowledge and experience in fashion/lifestyle categories
  • Advanced skills across all Microsoft Office software
  • 4+ years’ broad marketing experience across all areas
  • 2+ years’ experience in managing communications in a leading sports and/or fashion brand environment
  • Degree, educated preferably in a marketing discipline
27

Design Manager Brand Communication Resume Examples & Samples

  • 6–8 years of constantly evolving design skills in a fast-paced team environment
  • Experience managing other designers
  • Experience conducting regular reviews and career development with other designers
  • Excellent knowledge of print, layout, typography and brand theory
  • Proven record of delivering compelling and memorable campaigns that are designed to match business goals
  • Ability to help designers manage client expectations from beginning to final delivery
  • Experience participating in design critiques, helping your team members constantly improve
  • Ability to collaborate with User Experience, Product Design, Product Managers, and Marketers on brainstorming and other ideation sessions
  • Ability to coach other designers and provide inspiration on projects
  • Help create strong relationships between the Design team and other departmental leads to improve the quality of the work and the efficiency of the process
  • Experience advocating Design across the company
28

Senior Manager Brand Communication Football Sports Marketing Western Europe Resume Examples & Samples

  • Responsible for the digital strategy within the Business Unit, including which tools, activities and execution will deliver the best return, in alignment with the Director Brand Communication BU Football
  • Coordinate agencies (if needed) on the creation and development of digital campaigns and initiatives
  • ECom, Media, PR, Customer Service, CRM, all channels, etc
  • Create activation ideas and plans (brand and all channels) to best utilize the existing asset portfolio
  • Propose next-generation assets that can play an important role with regard to digital activation
  • Research and coordinate external resources and partners to service the global strategy
  • Coordinate and distribute documentation of project information with/to internal and external groups
  • Utilize internal and external resources to deliver consumer insights that keep the Business Unit up to date
  • Plan, monitor and challenge the brand’s asset portfolio with regard to the needs of creators
  • Strategically work together with Global as well as markets to get the best sports marketing line-up in the industry
  • Ensure 100% endorsement for all kinds of assets and work together closely with execution teams on the ground
  • Be in close contact with legal with regard to any kind of contract specifics affecting the “new way of contracting”
  • Strength to stand strong headwinds internally and externally
  • Sports marketing experience
  • Mental access to the world of sports marketing (the sport, the agencies, off-pitch glamour, etc.)
  • Deep understanding of an ever-changing marketing landscape
  • Ability to collaborate and manage platforms and tools used by multiple functions as well as ability to manage and/or collaborate with internal and external cross-functional groups: Product Marketing, Communication, Social, Digital
  • Office software
  • Analytics systems
  • Standard CMS platforms
  • Digital channels (social, owned and emerging technologies)
  • Good presentation and organizational skills
  • Degree in Marketing, Communications, Retail, Digital or related field. Master degree/MBA a plus
  • 6+ years’ industry and/or relevant work experience