Web Content Specialist Job Description

Web Content Specialist Job Description

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Web content specialist provides support for website enhancements using HTML and CSS.

Web Content Specialist Duties & Responsibilities

To write an effective web content specialist job description, begin by listing detailed duties, responsibilities and expectations. We have included web content specialist job description templates that you can modify and use.

Sample responsibilities for this position include:

Utilize HTML/CSS knowledge and experience to align with brand guidelines while ensuring proper web standards such as cross browser compatibility
Create, publish and distribute content across all digital platforms, including Twitter and Facebook
Collaborate with Programming, Promotions and Sales to turn on-air campaigns into dynamic Web destinations
Manage the content and layout of three homepages, including D.C
Work with the Director of Digital to maximize and grow our social media reach in the DMV and beyond
Attend and be active during major station events
Create, edit, proof read and update Web pages using a template-based solution
Based on performance indicators, proactively review and revise site content and design to increase revenue and usability
Enrich user experience through tailoring of content across the company's websites
Build, configure and prepare articles, components, and pages for publishing according to content schedule

Web Content Specialist Qualifications

Qualifications for a job description may include education, certification, and experience.

Licensing or Certifications for Web Content Specialist

List any licenses or certifications required by the position: PMP, KCS

Education for Web Content Specialist

Typically a job would require a certain level of education.

Employers hiring for the web content specialist job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Collage Degree in Marketing, Communications, Journalism, Education, Computer Science, English, Communication, Business, Writing, Web Design

Skills for Web Content Specialist

Desired skills for web content specialist include:

HTML
Current events and pop-culture
Local radio industry and familiarity with all radio terminology and methodology
JavaScript
XLST
XML
Microsoft Office
Photoshop
HTML and CSS
Web analytics

Desired experience for web content specialist includes:

Assist in creation of new website content areas
Confirm published content is best practice compliant, including SEO, naming conventions, brand guidelines, tagging, and testing for quality assurance
Proactively instill reiterative testing and proof work to meet and exceed high quality standards for optimal display of content
Address site issues and errors promptly, with comprehensive follow-up
Assist in ad hoc needs with direction from Ecommerce Manager and Web Content Specialist
The Content Specialist facilitates to resolution all new content builds for our product sets

Web Content Specialist Examples

1

Web Content Specialist Job Description

Job Description Example
Our company is growing rapidly and is searching for experienced candidates for the position of web content specialist. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for web content specialist
  • Develop compelling content for our customers based on strategy and goals
  • Research the latest products in our customers markets in order to fully understand their products and are able to deliver to their needs
  • Place content into pre-designed web templates
  • Follow-up on daily responsibilities and all outstanding items from the previous day
  • Assisting peers on all content issues through email or on the phone
  • Report all issues and hold ups not allowing timely completion of tasks
  • Responsible for Research local events and sales data based on customer demand
  • Help with all other tasks assigned
  • Facilitate timely and accurate content change requests
  • Partner with Marketing, Merchandising and Product Development teams to ensure feature products promote the current marketing strategy generate new opportunities
Qualifications for web content specialist
  • Is able to keep up in fast paced environment by facing tasks and challenges with energy and passion
  • Strong ability to investigate and diagnose customer issues
  • Knowledge and experience with MS Office Suite and web based software
  • Strong attention to documentation details and ability to multi-task
  • Associates degree or relevant certifications in specific field of expertise and/or equivalent work experience
  • Identify new content to address customers’ interests to improve overall online experience and drive conversion
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Web Content Specialist Job Description

Job Description Example
Our growing company is looking for a web content specialist. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for web content specialist
  • Work with IT to communicate system bugs and issues
  • Maintain the brand-integrity throughout site content and design
  • Partner with Marketing team to insure that promotions are executed as intended by setting up links, tracking codes
  • Continuously make recommendations to ecommerce team on how to increase effectiveness of content management tools, including tagging, SEO links
  • Provide support for on-site add-ons such as BazaarVoice, Certona, Monetate, to ensure proper functionality
  • Point of contact with web support team for site issue and disaster recovery exercises
  • May be involved with integrating with designers to produce a final layout compatible with corporate standards
  • Works under general supervision, supports web content managers
  • Implement SEO recommendations
  • Monitor site content daily and report issues
Qualifications for web content specialist
  • Knowledge of website design principles, techniques and best practices
  • Proficiency in the use of ADOBE CREATIVE CLOUD, ADOBE EXPERIENCE MANAGER and ADOBE CAMPAIGN is a huge plus
  • Ability to work independently and handle multiple projects on tight deadlines
  • Ability to work calmly and maintain high standards under pressure and in the face of time constraints Ability to approach projects with flexibility and resourcefulness Working collaboratively with people at all levels within the organization
  • Knowledge of web standards and related best practices
  • Research and write compelling content that complies with internal best practices and industry standards
3

Web Content Specialist Job Description

Job Description Example
Our company is searching for experienced candidates for the position of web content specialist. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for web content specialist
  • Conduct competitor research, keyword research, SEO writing, and other content optimizations, monitor, analyze, and report on key metrics to track against goals, and to identify trends, successes and opportunities for improved outcomes
  • Q&A shows, collections and web-exclusive items to ensure that all products have written copy, images and supporting material
  • Maintain product-level content for on-air and web exclusive items
  • Liaising with website translators to ensure that website translations are up-to-date
  • Co-ordinating small web projects / updates, including liaising with external web developers and other suppliers
  • Posting content on social media (particularly Twitter, LinkedIn and YouTube)
  • Keeping locations information up-to-date on Google
  • Maintaining content on referral / directory websites
  • Updating content on exhibition websites
  • Entering sales leads into the sales management system
Qualifications for web content specialist
  • Familiarity and experience with technology, and ability to learn new software
  • Bachelor’s degree in Business Administration, information management or other related field, or 5 years of related working experience
  • Knowledge of content management is helpful
  • Knowledge of social media and event coordinating experience is a plus
  • One to three years of experience updating and maintaining a website
  • Familiarity with basic design principles and ability to create pages that follow the company standards
4

Web Content Specialist Job Description

Job Description Example
Our growing company is looking to fill the role of web content specialist. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for web content specialist
  • Work with the Digital Analytics team to fully analyze business problems and design solutions to meet their needs
  • Build and maintain Excel-based reporting and automated reporting
  • Design, maintain, and critique dashboards
  • Ensure high level of accuracy and quality in all efforts
  • Identify defects using analytics tools and tracking their completion
  • Support daily campaign tracking process
  • Assist with the management of the defect tower and Web Small Enhancements
  • Support, manage and audit ongoing reporting needs of the business
  • Stellar attention to detail with strong organizational skills, and comfort working in a dynamic, fast paced team
  • Bachelor's degree in Analytics or related fields preferred
Qualifications for web content specialist
  • Proven experience with asset creation/ management
  • Maintain proficiency in company business systems including writing and tracking software.Search Jobs US
  • Proven ability to write and edit Web-based content using correct grammar, punctuation and usage, proof reading skills
  • Knowledge of web accessibility standards and best practices
  • Awareness of basic SEO concepts and the use of keywords in content and headlines to improve search engine rankings
  • Demonstrated experience with content management systems, such as Cascade Server, Sitecore, Drupal, or WordPress
5

Web Content Specialist Job Description

Job Description Example
Our company is looking to fill the role of web content specialist. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for web content specialist
  • Experience with PowerPoint and Word
  • Creating and editing content of intranet and internet pages in various editorial systems
  • Configuration and implementation of graphical interfaces within SharePoint
  • Basic activities related to graphical design
  • Work on individual and group tasks
  • Solving customers questions and providing support
  • Review website analytics data on visitors, page views, browsers
  • Create capacity within the HR team by taking on and driving projects, bringing in expertise and input from colleagues as needed
  • Drive accountability by articulating clear deliverables, establishing timelines and keeping the project team on track
  • Act as a local expert and provide consulting support to relevant HR Business Partners in order to ensure smooth employee experience and strong support for the business needs
Qualifications for web content specialist
  • Basic understanding of how web pages are built
  • Fluent in spoken and written English (English mother-tongue)
  • Experience of updating content on websites
  • Some experience in marketing
  • Proven experience as a content specialist, minimum 3 years
  • Experience and passion to social media and track record in analytics and optimisation

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