VP, Analytics Job Description

VP, Analytics Job Description

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VP, analytics provides data & analytics expertise utilizing data management, technology and modeling (such as market mix modeling and digital attribution modeling) to address client business issues regarding advertising, media, competitive and new products.

VP, Analytics Duties & Responsibilities

To write an effective VP, analytics job description, begin by listing detailed duties, responsibilities and expectations. We have included VP, analytics job description templates that you can modify and use.

Sample responsibilities for this position include:

Initiates and represents Data Analytics, Database management and CRM support across a regional base of clients and in any assigned new business pitches
Managing a staff of mid-level managers and credit risk analysts to generate credit loss forecasts for quarterly reserving and periodic capital stress testing exercises
Forecasting loan balances, principal and interest cashflows
Performing credit related analytics in support of business and credit loss forecasting exercises
Facilitating an appropriate internal control framework to ensure the integrity of process outfuts
Marketing mix capital allocation – in both on line and off line channels
Website traffic flow and conversion
Pricing and forecasting
Provide strategic perspective for medium and long term planning purposes
Leading discussions on FRTB proposals and capital implications with stakeholders, including senior front office, risk, Product Control (PC)and finance heads and senior risk committees

VP, Analytics Qualifications

Qualifications for a job description may include education, certification, and experience.

Licensing or Certifications for VP, Analytics

List any licenses or certifications required by the position: AWS, PMP, V3, ITIL, FRM, CPA, CFA, SAS, HR, SSL

Education for VP, Analytics

Typically a job would require a certain level of education.

Employers hiring for the VP, analytics job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Master's Degree in Statistics, Economics, Mathematics, Engineering, Finance, MBA, Business, Computer Science, Science, Graduate

Skills for VP, Analytics

Desired skills for VP, analytics include:

Consumer data and media skills
Research
Azure
Business Intelligence & Data Warehousing
CRM
Cloud computing environments: AWS
GCP
Marketing Mix Modeling and Attribution
Predictive Modeling
Programmatic

Desired experience for VP, analytics includes:

7-10+ years analytics experience with a strong focus on media in a client servicing environment, preferably a combination of consulting/vendor, agency and client-side organizations
5+ years experience in statistical and econometric analysis (Marketing Mix Analysis)
Experience leading large scale marketing mix & statistical analysis projects
Experience with range of advanced analytics, such as regression techniques, ANCOVA, descriptive statistics, Bayesian estimation, factor analysis, and segmentation/clustering methods
Working knowledge of media planning and buying a plus
Working knowledge of digital advertising & analytics

VP, Analytics Examples

1

VP, Analytics Job Description

Job Description Example
Our growing company is searching for experienced candidates for the position of VP, analytics. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for VP, analytics
  • Understand client business processes, motivations and product interests
  • Ensure client Service Levels are met and exceeded through working with the wider Aladdin business teams, Automation Implementation & Reporting (AIR) Outsourced business partners, and BRS product teams to identify and meet client priorities and deadlines
  • Work with various Line of Business partners functional partners to understand data acquisition, data feeds, data sourcing elements and the data certification process
  • Responsible for coordination of Operational and Compliance Risk Committee meeting materials and dissemination to Committee members
  • Lead digital data analysis and evangelization with a fluency in data operations
  • Partner with members of Compliance Analytics and AML IT on new initiatives and strategies to manage risk through the use of data analytics
  • Lead model/tool validations according to the Firm’s and the regulators’ model risk management standards
  • Develop an optimization framework that incorporates key risk metrics from Rating Agencies, Statutory, IFRS, Economic, Tax & DAC Frameworks and modeling methods which include Derivative, Reinsurance, Optimal Capital Structure concepts
  • Develop strong internal relationships within the GVA dept and stakeholder functions including Group Risk
  • Stand up a team dedicated to key verticals
Qualifications for VP, analytics
  • Ad serving platforms such as DoubleClick/DART, Atlas, Eyeblaster
  • Kdb (hands on proven experience)
  • 7 plus year of experience in advanced analytical skills, problem solving, good critical thinking and decision-making skills
  • Effective team player with high level of motivation and inquisitiveness
  • Bachelor’s degree in Marketing, Statistics, Mathematics, Economics or equivalent required
  • 10+ years’ progressive experience solving business issues with the consultative application of database modeling and testing techniques marketing mix modeling and interactive analytics
2

VP, Analytics Job Description

Job Description Example
Our company is searching for experienced candidates for the position of VP, analytics. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for VP, analytics
  • Works with Media Operations to ensure proper training and uses of data and analytic tools
  • Represents Vizeum as an industry expert and thought-leader in data intelligence through participation in industry-forums, speaking with the press and other outward-facing opportunities
  • Oversees creation and presentation of analysis templates for specific clients that are in keeping with overall service line standards
  • Selects proprietary tools, vendors and/or third party ad serving technologies to report and analyze clients' post analysis data and manage these vendors on a project basis
  • Ensures quality and timeliness of measurement deliverables meet client expectations and identifying measurement needs by account
  • Coordinates appropriate staff per account
  • Understands and adopts new techniques and technologies that are relevant for clients’ digital media strategies
  • Demonstrates ability to utilize resources to help guide client’s marketing goals in their respective markets (syndicated, proprietary, analyst data)
  • Demonstrates problem solving and intervention when necessary
  • Preparing CCAR Related Regulatory Reporting including FRY 14 M/Q/A
Qualifications for VP, analytics
  • Working knowledge of SPSS/SAS and/or SQL
  • Responsible for working with the functional groups to assemble the project staff
  • Gather and assess information to prepare weekly Clarity report other management reports
  • Advanced SAS programming abilities required
  • Strong analytical, technical and statistical skills are must
  • Knowledge of databases – SQL, Access, preferred
3

VP, Analytics Job Description

Job Description Example
Our company is growing rapidly and is searching for experienced candidates for the position of VP, analytics. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for VP, analytics
  • Range of responsibilities includes the entire product development process from ideation, strategic research & analysis, through detailed implementation and monitoring
  • Preparing FRY 14A Supporting Documentation
  • Validation and Control on the Report Submission
  • Preparing the BRD and perform UAT to implement the Strtegic reporting process
  • Providing CCAR Results MIS report to Senior Management
  • Communicate with other Regional Finance, Product Finance, Operations to resolve the issues impact on the regulatory reporting
  • Data Quality Remediation
  • Lead and optimize current activities in email and both acquisition and retention direct mail programs, including strategy, targeting, campaign development, and creative development and production of catalogues, mailers, and other communications
  • Determine and deliver on team development and training needs
  • Leverage data and insights to effectively influence stakeholders on behalf of customers
Qualifications for VP, analytics
  • 10+ years significant experience in the finance, 6+ years as a people manager
  • Knowledge around application of 1st party data and matching
  • The desire to collaborate and work as a team
  • Experience in simplifying charts and data for presentations
  • Manage a team responsible for implementation, business and product analysis, reporting and data architecture
  • Define the analytics strategy, drive alignment of the strategy and execution with cross functional teams
4

VP, Analytics Job Description

Job Description Example
Our innovative and growing company is looking for a VP, analytics. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for VP, analytics
  • Use customer insights to develop effective campaigns and drive contextual messaging campaigns
  • Develop and introduce analytic practices for the provision of timely & insightful business and financial MIS to enable timely and informed business decisions
  • Provide expertise and governance on the JPM Stress framework, US LCR, NSFR, 5G and GSIB standards
  • Run impact analysis from regulatory rule changes, well as pro-forma impact analysis for various internal JPM Stress assumption proposals
  • Partner with Liquidity Risk Infrastructure (LRI) and CIB Liquidity Controllers to ensure any new liquidity risk methodology gets properly implemented
  • Stay abreast of changes in regulatory initiatives with respect to liquidity and provide thought leadership on the impact to CIB balance sheet management
  • Formulate solutions to meet the needs of investment and/or client-facing teams
  • Provide on-going training of new and existing features of our portfolio analytics offering with practical applications and case studies
  • Entrepreneurial drive to create innovative portfolio analytic solutions in performing relevant and timely analyses that provide clients with additional insight based on a thorough understanding of portfolio styles, market events, and market trends
  • Derive meaningful insights and metrics to measure the use and impact of portfolio analytics to refine and define standards
Qualifications for VP, analytics
  • Communicate performance, strategy and growth opportunities to senior level executives (VP/SVP/EVP), develop executive level presentations
  • Excellent communication skills (both verbal & written) and problem solving abilities
  • Proven leader with strong AML/KYC compliance or control background
  • Solid knowledge of USA PATRIOT ACT, OFAC/sanctions, BSA, and complex organizational structures
  • Advanced knowledge and experience of using Tableau
  • Candidate must demonstrate superior ability to structure and scope complex problems, lead teams, deliver on-time/on-budget, per specification, and perform post-close/continuous improvement
5

VP, Analytics Job Description

Job Description Example
Our growing company is searching for experienced candidates for the position of VP, analytics. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for VP, analytics
  • Support internal and external client analytic teams to insure that resource intensive efforts are solving exact client problems with complete and ideal scalable solutions
  • Facilitate the design, execution, and testing of portfolio analytics through Aladdin tools with clear specifications to developers and financial modelers in continued efforts to broaden equity, fund, alternative, and fixed income analytics
  • Communicate to senior management and key project stakeholders the dates, issues, risks and status of projects
  • Collaborate closely with our VP of Data Monetization on identifying internal metrics, benchmarks, and analytics that may have commercial value
  • Maintain program/client case records updated on a periodic basis to report progress and escalate as needed
  • Become a Subject Matter Expert (SME) in fraud and chargeback monitoring programs and its requirements (Visa and MasterCard)
  • Actively engage and interact with internal (account management, legal, credit and other internal stakeholders) and external entities (clients, Visa, MasterCard, vendors)
  • Review existing processes to optimize initiatives to track and report compliance progress
  • Identify clients at risk of meeting program thresholds and determine proactive actions to reduce to risk of meeting program thresholds
  • Interpret updates to payment brand programs to communicate new requirements to clients and internal stakeholders
Qualifications for VP, analytics
  • Strong academic background (BSc in Computer Science or IS-related disciplines is beneficial)
  • Establishes and maintains communications process with clients, digital and offline media teams, for each piece of business within the team
  • Links communication to audience’s concerns and perspectives
  • Moves audience to desired action through clear and persuasive delivery of information
  • MBA in marketing and/or advanced statistics a plus
  • 10+ years of experience in analytics field(s)

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