Partner Marketing Manager Job Description
Partner marketing manager
provides leadership in implementing marketing tactics for assigned service lines, working with public/media relations, social media, online marketing and design team member to ensure on time delivery of collateral, advertising, direct mail/e-mail, public relations, social media, video, online marketing, events, etc.
Partner Marketing Manager Duties & Responsibilities
To write an effective partner marketing manager job description, begin by listing detailed duties, responsibilities and expectations. We have included partner marketing manager job description templates that you can modify and use.
Sample responsibilities for this position include:
Responsible for planning, alignment and coordinating the execution of key programs across APJ aligned to strategic growth areas eg
Manage all aspects of the ideation, creation, execution and fulfillment of promotional programs for designated Movie Studio and Video Game accounts across TV, digital, social and mobile platforms
Ensure all proposals are strategic, innovative
Vet all ideas and new promotional and media formats with key stakeholder departments
Responsible for managing every aspect of the process, such as distributing production schedules, securing partner materials/assets, creating project briefs, obtaining necessary internal and client approvals of marketing materials at every stage of execution (concept and execution)
Support Ad Sales and Partner Marketing Director by attending client meetings and presenting customized promotional programs as needed
Manage project calendars and tracking documents for internal communication
Development of ad sales materials including presentations, one-sheets, re-caps, collaborating with other Partner Marketing managers as needed
Surface trends, platforms and experiences that can inform our marketing proposals
Have an eye for great talent
Partner Marketing Manager Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Partner Marketing Manager
List any licenses or certifications required by the position: GTM, SFDC, AWS, PSO, STP, T&C, PMP
Education for Partner Marketing Manager
Typically a job would require a certain level of education.
Employers hiring for the partner marketing manager job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Master's Degree in Marketing, Business, MBA, Communications, Education, Technology, Business/Administration, Economics, Communication, Management
Skills for Partner Marketing Manager
Desired skills for partner marketing manager include:
Best practices in digital marketing and social media
Marketing principles
Practices
Tactics and tools
Digital marketing
Social media and public relations
Creative content design and lead generation tools
Partner marketing platforms & automation tools desirable
Photoshop
Travel business
Desired experience for partner marketing manager includes:
Experience working on global consumer power brands that are on the forefront of culture is highly preferred, especially experience experience in media, content production or mobile apps
B2C and B2B marketing development
Strategy plan
Bachelors of Science in a technical discipline
Proven ability to influence others negotiation and conflict resolution skills
Very strong communication, presentation, and interpersonal skills
Partner Marketing Manager Examples
1
Partner Marketing Manager Job Description
Job Description Example
Our company is searching for experienced candidates for the position of partner marketing manager. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for partner marketing manager
- Present consumer-focused research, data-driven research, to internal and external clients
- Develop and manage partner relationships proactively
- Project management of marketing and sales collateral and content creation, updating, and distribution
- Proactively lead cross-functional collaboration to drive strategic partner priorities and collaborate with various internal teams and departments to achieve success
- Manage the communications to both internal and partner stakeholders to report on partner activities and progress around program spending and budgets
- Enjoy working within a team environment where collaboration is essential in a matrix organization
- Work closely with directors of product and marketing to accelerate and refine new security offerings
- Advocate user journeys and flows to ensure maximum product usage and upsell
- Work closely with product management and engineering to influence design of customized and standard security offerings for both new and existing accounts
- Drive user acquisition and monetization in several accounts in NA
Qualifications for partner marketing manager
- Business-to-business (B2B) environment, high-tech products/services required
- Demonstrated experience developing and scaling joint marketing plans with global partners
- Requires BS/BA degree and 8-10 years of related experience
- Demonstrates working knowledge of the partner and their business models
- Owner mentality and an entrepreneurial drive
- Knowledge of linear measurement systems (Nielsen National TV Toolbox, Star Media, Lake 5, ), digital measurement systems (comScore, @Plan, ), and social measurement tools (Nielsen Social, Canvs)
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Partner Marketing Manager Job Description
Job Description Example
Our innovative and growing company is looking for a partner marketing manager. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for partner marketing manager
- Manage and evolve our partner marketing development fund program while maintaining the current budget tracking against utilization
- Assure sales enablement of partners, which includes harvesting resources across kCura for partners
- You will work with internal teams
- Drive consumer security user acquisition and monetization in multiple service provider accounts in North America
- Work closely with sales to open new sales channels and drive new portfolio engagements at both existing and prospective accounts
- Work closely with directors of product and marketing to ensure fit of new offerings to service provider vertical
- Advocate user journeys and flows to partner accounts to ensure maximum product usage and upsell
- Help drive the overall bookings targets for the NA ISP/Mobile vertical via direct monetization
- Nordic Partner Marketing Activity Planning & Execution
- Collaborate with subject matter experts and content owners to update existing learning modules
Qualifications for partner marketing manager
- Proficiency with CRMs (e.g., Salesforce), marketing automation tools (e.g., Marketo, Responses), Excel and other analytical tools (SQL, SPSS, Stata, R) a plus
- Experience building, growing, and optimizing customer/partner engagement programs in a fast-paced B2C or B2B company
- Five+ years in channel marketing
- Marketing experience within the b-to-b channel
- Able to deliver presentations effectively
- This is a field position, and as such, requires direct contact with sales, partners and customers third party vendors
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Partner Marketing Manager Job Description
Job Description Example
Our innovative and growing company is searching for experienced candidates for the position of partner marketing manager. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for partner marketing manager
- Serve as a trusted partner marketing advisor working with all Geo’s to understand their specific needs and requirements
- Responsible for Partner Surveys including curating feedback and presenting recommendations based on findings to executive staff
- Collaborate with Gift Card Account Management team to facilitate all marketing activity to be utilized across retail touch points
- Monitor and track gift card promotional budget
- Ensure all retail promotions and card marketing creative are on brand and coordinate legal approvals as needed
- Build data-driven, integrated marketing plan, working with partners they support with campaign managers, demand center, solutions marketing and sales and channels stakeholders to develop and execute marketing programs
- The ability to work autonomously, be proactive, and take initiative and do so within the structure of the organization and guidance of your leadership
- Relevant partner marketing experience
- Own and be accountable for brand strategies and tactics across a critical Partner segment
- Contribute to establishing the Partner segment’s brand strategy and how it interacts with both the master brand strategy and the strategies of other key segments and target groups
Qualifications for partner marketing manager
- Excellent interpersonal skills with collaborative working style
- Accustomed to working in cross-functional teams
- Demonstrable entrepreneurial spirit, thriving on ambiguity
- Experience in the Aviation/ Business Aviation or Airlines industry
- Understanding of mobile satellite or cellular industry
- Experience of working in a B2C environment with telecoms/technology products or services
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Partner Marketing Manager Job Description
Job Description Example
Our company is growing rapidly and is looking for a partner marketing manager. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for partner marketing manager
- Drive measurable partner revenue growth through the development and implementation of a strategic engagement plan for each relationship
- Leverage existing relationships and technologies to increase partner efficiency (e.g., programmatic, API access)
- Help influence the product roadmap by synthesizing partner feedback and sharing with internal stakeholders and global team
- Track AD+ and bookings data and align plan tactics to broader sales goals
- Evaluate the marketing performance of partners and recommend improvements
- Develop and curate each program end-to-end including analysing engagement rates, determining success measures, driving communications to the customer base, and measuring overall program effectiveness
- Support the creative strategy development and execution of Loyalty programs within the Home Solutions product portfolio
- Using customer insights, segmentation and learnings to identify which value proposition(s) and grassroots initiatives will resonate best with customers to achieve objectives
- Build and maintain strong working relationships with internal departments (including product marketing, product development, finance, legal and channel teams) external vendors
- Embody the values of the TELUS team
Qualifications for partner marketing manager
- Deep understanding of IoT products, services and solutions including market, trends and competition
- Ability to create messaging and content by gathering additional information, if needed, from other SMEs and product/service owners
- Ability to lead projects and programs across multiple teams, driving highly collaborative engagements
- Experience in working with sales and channel teams, with a strong understanding of the seller motion
- Strong understanding of content workflows, approvals and governance
- You are self-directed, able to work independently, work in a highly collaborative and dynamic environment
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Partner Marketing Manager Job Description
Job Description Example
Our innovative and growing company is searching for experienced candidates for the position of partner marketing manager. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for partner marketing manager
- Develop strategies to efficiently grow partnerships through various marketing channels
- Work with business development to determine which companies to target based on marketing strategy
- Partner with key cross functional teams
- Report program ROI and optimize programs
- Forecast and track impact of partnerships and budgets
- Maintain strong direct relationships with partners and internal teams to support rapid deployment
- Work with creative services to drive relevant campaign asset development consistent with messaging strategy
- Manage and grow a team of marketing experts to deliver best in class marketing strategy and tactics in ANZ
- Help define and implement new best methodologies
- Leverage the regional, global and vertical functional expertise, global programs and content
Qualifications for partner marketing manager
- 5+ years of experience in marketing in a high tech role, specifically as relating to product and solutions marketing, sales, customer, and competitive collateral development, and vertical market initiatives
- Persuade BPs to invest in marketing and to have annual marketing plans
- Experience with iLearning LMS
- Self-starter, detail and task oriented, highly organized, with a customer oriented attitude
- A minimum of 7 years of marketing experience, preferably in technology markets
- A creative thinker who brings fresh ideas, new perspectives and a wealth of enthusiasm coupled with a diligent work ethic and excellent time management skills