Optimization Manager Job Description
Optimization manager
provides engineering and construction/project management assistance to field teams and the Engineering and Construction group as required;.
Optimization Manager Duties & Responsibilities
To write an effective optimization manager job description, begin by listing detailed duties, responsibilities and expectations. We have included optimization manager job description templates that you can modify and use.
Sample responsibilities for this position include:
Design and implement A/B and multivariate testing, creating testing roadmaps with product managers and marketers
Build the optimization practice and collaborate with research, user experience, analytics partners to enhance the test design process
Work with the dev and design teams to optimize the website for lead conversions and ecommerce sales
Analyze site traffic for trends, use patterns to identify and quantify customer behavior and make recommendations to improve user experience and maximize conversion rates by manipulating layout, content, CTAs, page flow
Test marketing messages, product descriptions, calls to action, page layouts, page designs, forms
Nurture leads via automated workflows to convert them into MQLs
Set up workflows and modify/analyze
Leverage content that the Content Marketing Writer produces and working with the Digital Marketing Manager and Social Media Marketing Coordinator to come up with downloadable offers that will be used to engage audiences and increase conversions
Identify and propose high impact testing opportunities based on voice of customer (VOC) feedback or data and help prioritize based on impact customer and business needs
Of a test to production
Optimization Manager Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Optimization Manager
List any licenses or certifications required by the position: CPIM, PMP, PMI, APICS, CSCP, MBA, MS, NERC, PJM, PM
Education for Optimization Manager
Typically a job would require a certain level of education.
Employers hiring for the optimization manager job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Master's Degree in Business, Engineering, MBA, Education, Statistics, Finance, Mathematics, Marketing, Management, Computer Science
Skills for Optimization Manager
Desired skills for optimization manager include:
HTML
CSS
Google Analytics
Finance methodologies
Financial impact of the proposed initiatives on the client's Profit and Loss statement
Project closeout procedures
SFDC
Construction and repair terminology and processes
Construction management software
Contract/lease new equipment
Desired experience for optimization manager includes:
3 to 5 years sales or marketing experience with at least 2 of those years in an internet-based business
Exceptional communication, interpersonal skills and customer service skills are required
Must be analytical, able to interpret data/trends and apply that information to results-oriented digital campaigns
Strong skills in planning, communicating, organizing, and developing customer relationships are required
Advanced computer skills, especially in Microsoft Excel, Word, and PowerPoint
Bachelor’s Degree in Finance, Accounting, Financial Management, or a related field
Optimization Manager Examples
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Optimization Manager Job Description
Job Description Example
Our company is growing rapidly and is searching for experienced candidates for the position of optimization manager. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for optimization manager
- Execute strategic vision of optimization and measurement plan of A/B testing by establishing consistent framework & methodology of analysis
- Deliver analysis, with insights and recommendations, to support enhancements to site usability, content, marketing, and the overall customer experience
- Innovate metrics to identify site optimization opportunities
- Influence eCommerce Operations and User Experience teams to prioritize demand generating initiatives
- Continuously evaluate new site ideas and iterations of exiting optimization tests using KPIs, A/B & multivariate testing, survey results, user experience testing, and competitive assessments
- Coordinate A/B and MVT activities regionally and identify opportunities for global prioritization
- Manage the testing calendar, ensuring we have enough audience sample and implementation bandwidth
- Stay abreast of marketing experiences, assets, offers, pricing, , used by competitors and by like companies
- Lead a team of analysts that define and track all tests across CNN Digital, analyze the test results, and make recommendations for future action
- Partner with the Product, Editorial, and other stakeholders across CNN Digital to drive improvements in audience acquisition, engagement and retention
Qualifications for optimization manager
- BS required, MBA or masters in statistics or equivalent work experience a plus
- MA / MS in Economics, Statistics, Operations Research, Marketing, Business Systems or MBA with specialization in marketing or research
- Experience in consumer research
- A bachelor’s degree, preferably in Business, Marketing or a quantitative field like Economics, Mathematics or Statistics
- 3-5 years of ecommerce web analytics experience
- Knowledge of web analytics packages and tag management systems
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Optimization Manager Job Description
Job Description Example
Our company is growing rapidly and is searching for experienced candidates for the position of optimization manager. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for optimization manager
- Developing/collaborating on playbooks for the editorial team based on test findings
- Acting as a catalyst to using data and optimization techniques throughout the storytelling and distribution process
- Manage and lead the Client Care and Communications Team (CCC) responsible for managing the processes and risks in the operations of the email/chat, written communications, the management of Client Care cases and associated processes while ensuring the delivery of a superior client experience
- Effectively support the DI Contact Centre team in meeting NIE plan and DI revenue and profitability targets
- Execute and lead change bringing DI strategy to life with clients and employees, driving and acting as a steward of clients on behalf of DI at all times
- Partner and leverage expertise of HR, WFM, Wealth Management Operations, D.I
- Ensure a high level of employee capability and engagement through coaching and management routines, empowering team to reach their full potential
- Demonstrate commitment to ensure all staff operates in a cost effective and efficient manner with a client first mindset
- Balance commitment to operational effectiveness, cost containment with the risk of loss mitigated to the shareholder
- Stay at the forefront of all new features and digital application capabilities in order to educate clients on ease of use and ensure clients leave activated, able to transact and aware of availability for additional support
Qualifications for optimization manager
- Responsible for the day-to-day management of optimization with agency partners to ensure real-time implementation is achieved
- Ensures necessary production of process documentation to support risk and control management, audit compliance
- Develop forward thinking, data-driven recommendations that align with the objectives of the performance marketing teams
- Monitor competitive activity and best-practices to ensure real-time marketing optimizations are world class and continuously improved for time-to-market
- Ability to work as part of a team independently to recognize, trouble shoot, and solve problems
- University or Post Graduate degree (Business, Finance, Commerce), with a minimum of 7 years of applicable experience, preferably within the financial services industry
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Optimization Manager Job Description
Job Description Example
Our growing company is looking for an optimization manager. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for optimization manager
- Build governance structure for all projects within Service Delivery & those impacting operations
- Ensure all initiatives follow robust project management methodology
- Ensure regular updates to senior stakeholders and sponsors, acting as PMO
- Documenting processes owned by Service Delivery, with clear time and motion analysis – which will allow benchmarking
- Identify process optimisation opportunities using Lean / Six Sigma and other analytical tool sets
- Partner with Work Force Management to benchmark current productivity & service levels and build roadmap to achieve global standards
- Partner with Customer Insights group to build clear deliverables & timelines to differentiate customer service
- Drive large/mid-sized process engineering engagements with responsibility to analyse, design and delivery of operational process improvements for our Travel Consultants
- Support Service Delivery (Operations) leaders in achieving their re-engineering & customer satisfaction targets
- Coaches, trains and facilitates others in Lean Six Sigma methodology
Qualifications for optimization manager
- Excellent project management skills, including the ability to work on several projects simultaneously and the ability to manage complex projects
- Proven ability to operate strategically and tactically as the situation demands
- 70% of this role involves leading and executing our digital optimization efforts for a specific line of business
- 20% of this role is relationship management
- 5% of the role is change management and innovation
- At least 10 years of relevant experience in Business Insights and tool development to realize them
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Optimization Manager Job Description
Job Description Example
Our growing company is searching for experienced candidates for the position of optimization manager. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for optimization manager
- Resolving invoice related discrepancies as necessary
- Successfully delivering the objectives and benefits the sponsor expects of the project
- Ensure that the project deliverables are being completed within time, budget and per the stakeholders expectations
- Successfully manage the changing demands of the project and the team during the lifecycle of the project
- Regular and timely reporting of project progress to the project team, stakeholders and sponsors
- Proactively identify the manage foreseen project issues and risk and mitigate as necessary
- Ensure that all required statutory and regulatory conditions are being met
- Maintain positive employee relations and morale whenever possible
- Enhance D-PAS Optimization processes – Contribute and drive US & international strategy for D-PAS programs, continually seeking opportunities for optimization/outsourcing of supporting processes
- Function as an internal expert for detailed financial planning, forecasting, and analysis
Qualifications for optimization manager
- Competency in change management
- 2 to 4 years digital marketing experience, web analytics and /or audience development
- Possess excellent organizational, time management and interpersonal skills and be able to work in a fast-paced environment
- Is viewed as an advisor from their capability to the corresponding client level
- Capable of structuring and preparing well-written, logical sections of larger documents or complete small documents for clients (beyond filling in templates) with only minor guidance
- Effectively work closely with and, at times, diverse teams and individuals and, at times, lead discussions and project teams
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Optimization Manager Job Description
Job Description Example
Our company is searching for experienced candidates for the position of optimization manager. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for optimization manager
- ODevelop internal processes and ensure internal processes are understood and followed to enable client satisfaction, retention, growth, and profitable
- OActively participate in client planning and communication of strategic direction for all clients within Client Group
- Have a deep understanding of tactical skills of the DOS team to train and mentor team members
- OInventory client site analytics, documenting performance of key funnels, flows and pages
- OBaseline performance strategy creation
- OStrategically assess client site performance tracking
- OMarry client site performance to chat performance trends
- OUsing analytical insights to help other departments troubleshoot technical problems
- ODeep understanding of TouchCommerce’s platform capabilities, advance variables configuration options and program level settings
- Proficiency with MS Office products required
Qualifications for optimization manager
- Loves being a team player, thrives on change
- Familiarity with digital and social content/product development desired
- Thrives on change
- Build and sustain an environment focused on delivering superior client experiences at every point of contact – providing prompt, effective, and knowledgeable responses to all customer inquiries
- Ensure staff exhibit effective communication skills with clients, being helpful and engaging while accurately educating clients as to our products and services
- Coach team to achieve Average Response time to email/chat expectations ensuring Outliers are addressed