Insights Manager Cover Letter

In response to your job posting for insights manager, I am including this letter and my resume for your review.

In my previous role, I was responsible for strategic and tactile direction to the customer engagement team, leading them in the generation of metrics for realization of customer value.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

• Design and implement plans to address key shopper issues, incorporating existing research, syndicated tools and custom market research as needed
• Work with Sales Strategy to develop and present cross category and industry leadership presentations account specific decks
• Operate independently in designing and implementing Account Specific research projects to address key issues at our top retailers
• Present category research to both our Market Research contacts more senior personnel at our retail partners
• Proficient on technical knowledge and business application of research methodologie
• Broad understanding of ASEAN consumer trends
• Continuously builds own and others capabilities
• A culture of innovation and experimentation

Please consider me for the insights manager opportunity. I am including my resume that lists my qualifications and experience.

In the previous role, I was responsible for insight and direction for Humana provider education, training and reporting activities which promote the path to value, improve clinical outcomes/metrics reporting, and enhance best practices that serve our Medicare membership.

Please consider my qualifications and experience:

• Anticipates difficulties and identifies contingency plans, with excellent presentation skills – written and verbal to exec level
• Able to develop concise and well-structured insights narratives
• Coaching and development skills, able to cultivate collaboration and team work
• Able to deliver under time constraints and external pressures, accept and adapt to constant change
• Excellent excel and data modelling skills
• Knowledge of Business Objects or willingness to learn
• Knowledge of TRUST / Siebel / Genesis an advantage but not essential
• Strong background in marketing research using a broad array of methodologies, quantitative and qualitative

Please consider me for the insights manager opportunity. I am including my resume that lists my qualifications and experience.

Previously, I was responsible for data and metrics to operational team through utilization of HR system and other sources of key metrics.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

• Comfort with ambiguity and independent problem solver
• Proficient in Microsoft Office, Illustrator/Photoshop/InDesign
• Diagnostics of issues
• Strong data analysis, manipulation, and problem solving skills
• Experience with report, dashboard, or scorecard design and development in Spotfire, Tableau, or other BI analytical and reporting toolsets
• Certified Google Analytics Professional or the equivalent in a related web analytics tool
• Experience with Google Analytics, BigQuery
• Experience with Enterprise Data Warehouse and SQL server

I submit this application to express my sincere interest in the insights manager position.

In the previous role, I was responsible for leadership and direction in the operations information and reporting systems, standardizing metrics, KPIs, and reporting practices among the division cement plants.

My experience is an excellent fit for the list of requirements in this job:

• M.S./MBA in Quantitative Methods (Preferred)
• Experience in CPG Analytics (Preferred)
• Influences Category and Marketing management looking for win-win solutions
• Develops strong interactive relationships with marketing and sales personnel
• Comfortable interacting with Marketing and Sales Management
• Key analytical & ROI techniques
• Experience developing presentations that are clear, concise and appropriate for high level audiences
• Has worked with cross-functional partners at various levels

I would like to submit my application for the insights manager opening. Please accept this letter and the attached resume.

In my previous role, I was responsible for support to senior management through insightful analysis of key business drivers and reporting period performances of relevant metrics.

Please consider my qualifications and experience:

• Experience working in a digital marketing environment
• Experience analyzing large data sets in Hadoop
• Familiarity with common machine learning algorithms
• In-depth knowledge of research philosophies, and methodologies for both quanti and quali
• Experienced to lead internal workshop with key stakeholers to embed insights and learnings
• Experienced in trend / future potential analysis
• Experience deriving insights based on social platform and content level insights
• Experience building dashboards, reports and reference materials around digital and social performance data