Events Sales Manager Cover Letter

I would like to submit my application for the events sales manager opening. Please accept this letter and the attached resume.

In the previous role, I was responsible for public relations support for all on-property special event activations including execution of relevant special event media launches.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

• Driving banquets revenue through events
• Exposure to business development activities (opportunity generation, pursuit and sales close)
• Make presence known to customer at all times during the planning to execution process
• Follow up with customer post event for feedback and re-booking
• Experience supervising full-time staff
• Master’s in Higher Education, Business Administration or equivalent program
• Experience using scheduling software such as EMS, Social Tables
• Experience in luxury hotel segment (5*)

I submit this application to express my sincere interest in the events sales manager position.

In the previous role, I was responsible for the lead on design, concept, “brand integrity”, sales, marketing, revenue and distribution strategies, food and beverage concepts, public relations and special event consulting at the hotel level.

Please consider my experience and qualifications for this position:

• Conduct site inspection and Entertainment to potential clients to close sales increasing the no
• Prepare and send out the proposals and contracts to clients covering the venue, type of function, menu, accommodation, deposit, cancellation clauses
• Prepare P & L to ensure that GOP is met at all times
• Manage costs and expenses within the given budget boundaries
• Ensure that all events are entered in Opera
• Update daily sales activities in Anais on a weekly basis and send it to Director of Sales/Director of Key Accounts
• Organise and chair weekly Banquet Event Order Operations Meeting
• Sell all Hotel Services, with particular focus on up selling and add on sales to heighten the client experience and add revenue for the business

In response to your job posting for events sales manager, I am including this letter and my resume for your review.

In my previous role, I was responsible for strategic content to various teams within Operation Christmas Child including Student Relations, Prayer, Community Relations, Church Relations, Diverse Markets, Operations, Logistics, and Volunteer Relations.

My experience is an excellent fit for the list of requirements in this job:

• Knowledge and experience with Opera is an advantage
• Previous experience in MICE segment
• Work closely with DOS/DOGS/DORM and DOF&B to be able to adapt and convert business
• Actively use SPG Pro as appropriate & acquire full knowledgeable understanding of the program
• Experience of working onsite at indoor/outdoor events is preferable
• Experience and contact within the Food industry is preferable
• Identify and develop new business via telephone, email and face to face meetings
• Ensure the event is sold to capacity

I submit this application to express my sincere interest in the events sales manager position.

Previously, I was responsible for social media strategy recommendations for various domestic teams within Operation Christmas Child including Student Relations, Prayer, Community Relations, Church Relations, Diverse Markets, Media Relations, Logistics, Operations, and Volunteer Relations.

My experience is an excellent fit for the list of requirements in this job:

• Successful maintain and account manage stall holders
• Maintain and expand the existing database
• Achieve/surpass event sales targets
• Pays visits to former, existing and potential clients in view of entering into contracts with commercial accounts
• Invite clients for site visits and entertainment
• Ensures that all complaints have initiated follow-up action
• Create innovative packages to boost sales in anticipation of lull period in advance
• Increase the conversion rate for events

Please consider me for the events sales manager opportunity. I am including my resume that lists my qualifications and experience.

In the previous role, I was responsible for leadership in guest hospitality by exemplifying excellent customer service and creating a positive atmosphere for guest relations.

Please consider my qualifications and experience:

• Co-ordinate and liaise with the marketing team for production of events collateral & material, conference kits, EDM
• Research and update the management on Market intelligence such as pricing and promotions from Compset
• Work with Cluster Director of Sales & Business Development on the yearly budget
• May require to work after office hours and report to work on weekends and public holidays whenever there is a client event taking place
• Experience in a hotel or venue setting preferred
• Holder of Diploma in Hospitality / Marketing Management preferred
• Good knowledge of Hong Kong market and strong business sense
• Highly motivated, ambitious to drive for result and a good team player