CRM Specialist Resume Samples

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VF
V Farrell
Vallie
Farrell
41251 Tillman Burgs
New York
NY
+1 (555) 939 2451
41251 Tillman Burgs
New York
NY
Phone
p +1 (555) 939 2451
Experience Experience
Dallas, TX
CRM Specialist
Dallas, TX
Leffler-Mante
Dallas, TX
CRM Specialist
  • Developing and automating reports to support campaign activity and monthly KPI reporting
  • Providing analysis and insights in support of strategic business issues
  • Utilize SalesForce Marketing Cloud to develop and deploy Execute weekly marketing and other event driven campaigns for Fanatics.com and Fanatics Family of Brands
  • Work closely with CRM Strategy teams to ensure contact strategy and communication strategy is carried through to development
  • Manage all profiles and interfaces for assigned brands
  • Collaborating with Business Development departments in other offices across Deloitte CIS
  • Manage the day to day campaign execution
Phoenix, AZ
Associate CRM Specialist
Phoenix, AZ
Conroy-Johnston
Phoenix, AZ
Associate CRM Specialist
  • Provide ongoing assistance for network platform features that impact automated emails
  • Manage day-to-day execution of email campaigns:Develop creative briefs based on objectives, target audiences, product/service positioning, and strategy
  • Learn and use our Email Service Provider’s application in order to successfullyexecute programs
  • Learn and use our Email Service Provider’s application in order to successfully execute programs
  • 1-3 years of demonstrated success in developing and executing marketing programs, including online Customer Retention initiatives
  • Develop creative briefs based on objectives, target audiences, product/service positioning, and strategic or tactical plan
  • Manage creative assets and content for the creation of email campaigns, including weekly & monthly newsletters
present
Philadelphia, PA
Senior CRM Specialist
Philadelphia, PA
Trantow Group
present
Philadelphia, PA
Senior CRM Specialist
present
  • Responsible for planning, developing, implementing, and supporting new or existing CRM functions
  • Manages relationship with JH partners as it relates to defining and maintaining the data integrity of our CRM systems
  • Oversees efforts to document and execute training of any major enhancements to CRM (to Sales and Distribution)
  • Assists in strategy planning as it relates to the CRM application(s) and its data integrity
  • Knowledge of the Salesforce.com administration module, API, data loader, CTI, custom objects, and workflow
  • Administers the Customer Relationship Management (CRM) application(s) for RPS Sales and Distribution – including DAP, Selling Team, Open Opportunity, Peoplesoft, Satuit and Salesforce
  • Coordination of the roll-out of prioritized CRM initiatives / projects to end users, training users on CRM applications, and providing ongoing support to CRM users
Education Education
Bachelor’s Degree in Marketing
Bachelor’s Degree in Marketing
University of Delaware
Bachelor’s Degree in Marketing
Skills Skills
  • Excellent technical skills in SQL & SPSS or equivalent and strong attention to detail
  • Experience in Adobe Neolane or Unica and a solid campaign development background is highly desired
  • 4) Good analytical skills, accuracy and attentiveness to details
  • Skillful communicator and a strong ability to execute and influence stakeholders
  • Strong understanding of the value of data to the firm
  • Understanding of the power and potential of actionable business information
  • Strong communication skills
  • Experience in SFE - desirable
  • Experience with Qlikview - desirable
  • Good English both written and spoken.Market Research
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15 CRM Specialist resume templates

1

Senior Unica Crm Specialist Resume Examples & Samples

  • 4 year Bachelor’s degree required. Degrees in engineering, computer science, econometrics, marketing, business administration, or other relevant majors desired
  • 4+ years working with multi-dimensional, relational databases
  • 4+ years coding in SQL, SAS SQL, and other similar languages
  • 3+ years with using and analysis customer data
  • Previous experience working in a Marketing/direct marketing environment a plus
  • Technical background/knowledge is required, specifically familiarity with multi-dimensional, relational database systems such as Oracle, Teradata, SQL Server and with coding in SQL
  • Expert skills with marketing automation tools such as Unica, SAS, or Marketo
  • Highly proficient with computers and business software such as MS Office
  • Demonstrated analytical capability
2

Senior Crm Specialist Developer Resume Examples & Samples

  • Working with clients on analyzing problems and documenting scope & solutions Analyze and review business, functional, and technical requirements
  • Participation in Agile scrum based software development model
  • Participate in project team meetings and communicate effectively with peers, architects, business analysts, project managers, quality control, and across other technology team boundaries, reporting project status as/when required
  • May be required to be on call to provide support on a need-to basis
  • Develop strong relationships with internal client base to understand business model and help identify and support requirements
  • Have thorough technical and functional knowledge of Salesforce.com Technologies and Architecture: Visualforce, web service, interfaces, Standard/Custom Objects, Workflows, Approvals, Formulas, Validation Rules, Apex Classes and Controllers, Apex Triggers, Reporting
  • Understanding of key Salesforce architectural concepts (e.g. API and governor limits) and how they influence design
  • Security models and techniques within the salesforce.com environment
  • Languages : APEX, SOQL, SOSL and SQL
  • Experience in importing and exporting data in Salesforce.com
  • Understanding of package creation and security requirements
  • Strong capabilities in Unit Testing, Test Code Coverage, Code Review and User Acceptance Testing
  • Focus on code maintainability and reusability
  • Advocate of agile engineering principles
  • Analyzes, defines and documents requirements for data, workflow, logical processes, hardware and operating system environment, interfaces with other systems, internal and external checks, controls, and outputs using BNY Mellon's standard development methodology
  • Analyzes information and provides recommendations to address and resolve business issues for a specific business group
  • Contributes to defining time tables and project plans
  • Proposes innovative, creative technology solutions. Contributes to the achievement of area objectives
  • Motivated, confident and enthusiastic team player
  • Ability to mentor and develop junior staff with evidence of strong leadership skills
  • Delivery focused with history of achieving deliverables
  • Desire to create a dynamic, collaborative and engaging work environment
  • Strong communicator, both face to face and remote
  • Innovative and enthusiastic approach to solving technology problems
  • Ability to interact with the business to understand requirements and perform technology analysis
  • The successful candidate will have a strong Computer Science related degree or equivalent, with a minimum of three years development experience with Salesforce.com, with at least one Salesforce Developer certification
  • Ideally, the successful candidate will have at least three years of professional development within an Investment Management company, although alternative industry experience will be considered
  • Experience with Marketing Automation software (such as Marketo or Eloqua) and Business Intelligence tools also a plus
  • Proactive approach to problem solving
  • Disciplined, thorough attitude
  • Enthusiastic in a pressurized environment
  • Seeking professional career development
  • Experience in Java and JavaScript development a plus
  • Bachelor's degree in computer science engineering or a related discipline, or equivalent work experience require
  • Extensive experience in software development required, experience in the securities or financial services industry is a plus
3

Senior Unica Crm Specialist Resume Examples & Samples

  • Expert skills with Marketing automation tools such as Unica, SAS, or Marketo
  • Highly proficient with computers and business software such as MS Office, SAS, SAS EG, SPSS, and BI tools like Cognos and Business Objects
  • Ability to work in a fast-paced environment and be flexible under pressure
  • Highly organized; proven ability to manage multiple projects and deadlines
  • Ability to communicate effectively and work with all levels of staff and management
  • Strong time management skills and ability to reprioritize constantly. Minimum certifications/educational level
  • 4 year Bachelors degree required. Degrees in statistics, engineering, computer science, econometrics, marketing, business administration, or other relevant majors desired. Minimum experience
  • 3-5+ years working with Marketing automation tools such as Unica, SAS, Marketo, etc
  • Ability to work flex hours to support APAC/EMEA regions and actively participate in global team meetings
  • Position is located in Richardson, TX
  • Fluent in one additional language preferred
4

Associate CRM Specialist Resume Examples & Samples

  • Support day-to-day operation of transactional emails, and marketing life-cycle triggers
  • Partner with cross functional business teams to streamline and prioritize transactional email requirements, feature releases, content defects, and localization requests
  • Assist regional stakeholders to identify, clarify, route, and obtain approvals for email content
  • Provide ongoing assistance for network platform features that impact automated emails
  • Support new transactional email launches including pre and post-launch QA and resolution
  • Maintain a comprehensive view over all email triggers, with the objective to optimize for the best customer experience
  • Partner with the CRM leads to design, implement, and report on automated email programs
  • Develop creative briefs based on objectives, target audiences, product/service positioning, and strategic or tactical plan
  • Manage creative assets and content for the creation of email campaigns, including weekly & monthly newsletters
  • Oversee list pulls, link creation and testing for campaign deployment
  • Partner with Product Marketing Managers, Creative Services, Database Marketing Analysts and our Email Service Provider to produce, manage, and maintain program schedules
  • Track, measure and analyze performance of all email programs
  • Learn and use our Email Service Provider’s application in order to successfully execute programs
  • A “do-er” and self-starter with ability to prioritize and clearly communicate priorities
  • 1-3 years of demonstrated success in developing and executing marketing programs, including online Customer Retention initiatives
  • Knowledge of email and internet marketing methods with strong analytics-driven decision making skills
  • Ability to multi-task and quickly adapt in a fast-paced, team-oriented environment with multiple shifting priorities and processes
  • Project management and organization skills; understand and articulate requirements
  • Outstanding written and verbal skills to communicate effectively across cross-functional groups
  • HTML and Adobe Photoshop experience preferred
  • BA/BS Degree is required; some Marketing experience preferred
5

Junior CRM Specialist Resume Examples & Samples

  • Monitor customer data collection, accuracy and database management
  • Manage the existing consumer insight program
  • Update and monitor the customer contact strategy (all channels)
  • Control the customer segmentation models
  • Ensure implementation of after sales company procedures and policies
  • Manage central Customer Service operations with the final customer
  • University degree with specialization in economics, management
  • Strong analytical approach
  • Positive attitude in facing new projects
  • Networking skills
6

Senior Unica / CRM Specialist Resume Examples & Samples

  • Technical background/knowledge is required, specifically familiarity with multi-dimensional, relational database systems such as Oracle, Teradata, Neteeza, or SQL Server and with coding in SQL
  • 3-5+ years working with multi-dimensional, relational databases
  • 3-5+ years coding in SQL, SAS SQL, and other similar languages
  • 5+ years with using and analyzing customer data
  • Previous experience working in a Marketing/Direct Marketing environment a plus
7

MS Dynamics CRM Specialist Resume Examples & Samples

  • Planning, analyzing and defining high-level business strategies and solutions through functional and technical expertise and an understanding of the enterprise, business system and industry
  • Working in conjunction with different parties to conceptualize and propose solution approaches
  • Supervising the design and implementation of analyses that will identify requirements related to people, processes and technology
  • Leading team in implementing all actions required to deploy an application; ensuring that the application meets both technical and business needs
  • Create high level and detailed level requirements specifications for major and minor projects
  • Assisting in determining resource status and needs, and assisting in deploying resources to ensure corporate goals are met
  • Maintain timely communications to business stakeholders throughout the project life cycle to ensure common understanding of the requirements and the impact to the business area
8

CRM Specialist Resume Examples & Samples

  • Coordinate with site merchandisers, brand team, category buyers, territory teams for seasonal planning and product launchesCreation of newsletters in collaboration with brand, product and retail teams (with support of designer)
  • Plan and brief agency and drive strategy for upcoming campaigns
  • Develop and execute promotional plans and strategies
  • Marketing activations planning and control
  • Review, monitor and improve newsletters/campaigns results
  • Database analytics
  • Providing reports to all stakeholders
  • Performing of A|B tests of newsletters
  • Passion for working in adidas
  • Pasion for email marketing
  • Passion for analysis
  • Proven experience in direct marketing (email and SMS) more than 1 year
  • English level : upper intermediate and higher
  • Good experience with analytics tools (Tableau/MicroStrategy/Adobe Omniture)
  • High self-organization and responsibility
  • Copywriting skills
  • High communication skills
  • Higher education, preferable in marketing/management
9

CRM Specialist Resume Examples & Samples

  • Loyalty and retention of consumers, construction, maintenance and profiling database
  • Implementation of direct marketing strategies
  • Reporting and support in the analysis and interpretation of data
  • Consumer Profiling and marketing support to improve the activities on specific targets
  • Development of nurturing plans to increase engagement and retention and increase opportunities for cross and up-selling
  • Creation of ad hoc reporting on CRM data
10

CRM Specialist Resume Examples & Samples

  • Utilize SalesForce Marketing Cloud to develop and deploy Execute weekly marketing and other event driven campaigns for Fanatics.com and Fanatics Family of Brands
  • Develop and maintain email templates using HTML/CSS
  • Work within given workflow ahering to SLA's ensure quality along every step of the process
  • Coordinate, as needed, content and other assets working with CRM Strategy team and Graphic Design team
  • Work closely with CRM Strategy teams to ensure contact strategy and communication strategy is carried through to development
  • Prior use of third party Email Software Provider such as Exact Target a plus
  • Bachelors degree preferred
  • 1-2 years experience in marketing or related field preferred
  • Previous HTML/CSS experience a plus
  • Microsoft Office
  • Willingness to work weekends & nights when needed for event driven marketing
11

CRM Specialist Resume Examples & Samples

  • Work to implement Vail Resorts’ email campaigns, including season pass sales, resort communications, journey based and automated, triggered and dynamic campaigns to drive sales, cross-sell, and up-sell
  • Create reports to track both internal and external email campaign performance, including subscribes/unsubscribes, click-through, open rates, and online revenue
  • Effectively analyze campaign results and distill into recommendations that improve program performance
  • Plan and execute email tests, report results and make recommendations for improvements based on those results
  • Manage Omniture tagging and uploads for all email campaigns
  • Coordinate with analytics and CRM specialists to compile and edit the CRM monthly dashboard
  • 3+ years experience in direct or online marketing
  • 2+ years of experience with HTML; knowledgeable on the difference between coding for web and email
  • Proficiency with Microsoft Office, Adobe Dreamweaver, Adobe Illustrator/Photoshop, HTML
  • Experience managing cross-functional relationships, especially with IT and ESP vendors
  • Creation and utilization of dynamic email templates and subsequent source systems
12

CRM Specialist Resume Examples & Samples

  • Understanding the CRM business application functionality, associated business rules and procedures
  • Administrating the CRM application and end-user support
  • Facilitating trainings for new users
  • Maintaining data quality in the CRM system by constantly monitoring its accuracy
  • Responding to ad-hoc reporting requests from users
  • Collaborating with Business Development departments in other offices across Deloitte CIS
13

CRM Specialist Resume Examples & Samples

  • Manage implementation of new CRM-related processes and integration of CRM with other systems from the business perspective
  • Develop and update KPIs and incentive schemes aimed at raising the FF effectiveness
  • Conduct trainings and regular communications to help all relevant functions take full advantage of the CRM system
  • Optimize quality of calls and calls coverage
  • Improve call adherence through better planning and actual visits tracking, with higher automation and stronger linkage to segmentation and targeting strategy
  • Improve competitiveness of calls and implement continuous assessment of call quality
  • Prepare regular reports and presentation for the management
  • Ensure the CRM is adapted for local business requirements
  • Provide feedback for online analytics tool development and improvement
  • Experience in SFE - desirable
  • Experience with Qlikview - desirable
  • Good English both written and spoken.Market Research
14

LD Kiehl s CRM Specialist Resume Examples & Samples

  • Develop and execute effective communication strategy and customer relationship management
  • Develop and implement a consumer marketing strategy
  • Enhance customer care program and communication strategy to strengthen the brand & product power that supports the corporate revenue growth
  • Effective project management for impactful communication contents aligned with corporate strategic direction
  • Create customer communication message on monthly base to lead external customer communication thru Direct Mail, Mobile DM, Letter
  • Execute VIP Care program initiatives & concepts for promoting the brand by leveraging a variety of communication tools
  • Propose new ideas/ approaches in marketing communication & contents development for customer care program
  • Support store requirement to target specific customer event or opening promotion
  • Plan and execute annual mileage program as customer reward program
15

Email & CRM Specialist Resume Examples & Samples

  • Analyze performance metrics of deployed, trackable, campaigns, email and other related efforts
  • Monitor and maintain key channel metrics, including response rate, deliverability rate, and unsubscribe rate
  • Influence and execute company A/B testing strategies, as well as segmentation strategies
  • Provide “lessons learned” reports, including actionable next steps that will improve the channel
  • Work with design and coding to ensure that campaigns render properly on desktop and mobile
  • Partner with key stakeholders to support and enhance all marketing, triggered, and segmented email programs
  • Contribute to broader CRM and digital marketing efforts, including our loyalty program
16

CRM Specialist Resume Examples & Samples

  • Personally enter high volumes of data in to CRM
  • Ensure projects are completed timely and accurately
  • Conducts research through various internet tools as necessary
  • Train and assist professionals in the firm to ensure highest quality of data
  • Prepares, proofs and edits correspondence, reports and presentations
  • Provides friendly, quality and high level customer service
  • Works effectively with the entire team in a professional environment
  • Interact with firm professionals of all levels and departments, both verbally and written communication
  • Utilizes computerized data entry equipment and various word processing, spreadsheet and file maintenance programs to enter, store and/or retrieve information as requested or otherwise necessary, and summarizes data in preparation of standardized reports
  • Performs other duties as required or assigned
  • Previous CRM experience required, CRM Dynamic preferred
  • Ability to manage priorities, workload projects and deadlines
  • Excellent interpersonal communication skills, both written and verbal
  • Intermediate to advanced computer abilities including Excel, PowerPoint, Hoovers, Google and LinkedIn
  • Meticulous attention to detail and process driven
  • Impeccable organization, decision making and analytical skills
17

CRM Specialist Resume Examples & Samples

  • Assist in developing a Customer Relationship Management Strategy and implementation plan
  • Evaluate broad CRM maturity levels and capabilities
  • Develop / communicate the processes necessary to ensure quality CRM data
  • Create and support all aspects of the client information management strategy program
  • Work with Client Engagement Leaders around the firm to refine and improve the CRM platform
  • Ability to respond to potentially divergent needs of multiple stakeholders
  • Manage priorities, expectations, deadlines and work directly and indirectly through coordination and collaboration
  • Proven ability to create programs that have been adopted by an organization
  • Ability to coordinate setup and lead marketing related projects at an enterprise-wide level
  • Work effectively across business functions and with client facing professionals
  • Skillful communicator and a strong ability to execute and influence stakeholders
  • 8+ years’ relevant experience with global professional services firm (design or consulting preferred) with an emphasis on marketing and project management
  • Strong understanding of the value of data to the firm
  • Experience with CRM platforms, data and databases
  • Experience with Business Development
  • Experience with IT program/application development and deployment
  • Proven experience that combines technology and business process improvement to tackle complex issues effectively
  • Planning, proposal and presentation experience
  • Experience in management of multiple concurrent marketing projects
  • Knowledge of industry trends
  • Should have experience conducting qualitative and quantitative research
  • Mobile and email marketing experience
18

Email & CRM Specialist Resume Examples & Samples

  • Responsible for email management including coding of email creative, ESP campaign setup, testing and scheduling across 4 EMEA markets (potentially 2 more)
  • Utilize internal project management tool for email creative requests and provide campaign goals; work with Creative team to assure objectives are met
  • Cross-departmental collaboration & update cross-functional calendar
  • Track results of email campaigns and provide insights based on benchmarks or trends
  • Managing the growing CRM strategy for TOMS, including planning and coordinating CRM strategies across the company encouraging customer retention and customer loyalty
  • Implement A/B testing, including segmentation, subject lines, sent times, etc.; present findings and make recommendations for improvements
  • Ensure that database is segmented effectively for targeted marketing activities, particularly across email, but also understanding its relevancy to other channels via CRM
  • Keep abreast of the industry best practices as they relate to International audiences and recommend for internal strategies
  • Proficient in HTML coding for email (including mobile devices)
  • MS Office (Excel, WORD, Outlook, PPT) required
  • Ability to multi-task in a fastpaced environment and display exceptional follow-through and initiative
  • Strong reporting background & fluency with Google Analytics
  • Background in customer acquisition, re-engagement and retention tactics
  • Autonomous in executing daily assignments
  • Fluent in English; and knowledge of German, French and/or Dutch a plus
  • BA or BS
  • 2+ years experience in online marketing space
  • Email platform experience (ExactTarget / Salesforce Marketing Cloud preferred)
  • CRM knowledge
19

Microsoft CRM Specialist Resume Examples & Samples

  • Development of customized SQL server reports / dashboards, executive level decision making support tools within the Microsoft Dynamics Customer Relations Management (CRM) Platform- Entity development within the Microsoft Dynamics Customer Relations Management (CRM) Platform and integrate with other Microsoft Enterprise Products like SharePoint and SQL Server
  • Expert in designing ETL (Extract Transform Load) process while integrating external and internal data feeds
  • Assist in the analysis, development, testing, implementation, and maintenance of CRM based solutions
  • Assist in producing and implementing CRM workflows
  • Collaborate with Headquarters staff, component commands, KM and IT professionals in order to identify requirements and develop a customized database solution for non CRM technical professionals to utilize
20

Internship CRM Specialist Resume Examples & Samples

  • Support all the operational aspects of the CRM Operations including weekly, monthly and ad hoc client analysis
  • Support the customer and market research needs and activities
  • Manage customer data collection and CRM databases monitoring relevant KPI’s
  • Campaign performance tracking
  • Coordinate the corresponding CRM project calendar in close cooperation with the project steering committee
  • Communicate with the regions and coordinate local adaptions if needed
  • Manage local CRM requests including planning and communication with departments involved (Digital, MIS…)
  • Prepare recaps and presentation summaries to align all parties when necessary
  • Establish a close relationship with the regions, internal departments and 3rd parties
  • Interest in CRM and the end consumer a must
  • Strong computer skills: Excel is a must, Microstrategy, Access or similar an advantage
  • Strong analytical skills and an acute attention to detail
  • Excellent communication, interpersonal and organizational skills
  • Team Player that is self-motivated and has the ability to work proactively and independently
  • Fluent in Italian and English both written and spoken, additional languages are a plus
21

Email Marketing Manager & CRM Specialist Resume Examples & Samples

  • Lead lifecycle email program, integrating creation and execution of promotional and triggered emails
  • Manage email calendar, send volume and themes, define cadence based on performance testing, internal learnings, best practices, and industry trends
  • Develop email campaign audience criteria, which include segmentation, cadence, sequencing and dynamic content targeting, through collaboration with the various business units and the Email Designer and Developer
  • Test and optimize program elements to continuously improve KPIs, including Return On Spend, Open Rates, Clickthrough Rates, Unsubscribe Rates
  • Test email templates and messaging construct to identify the optimal creative approach
  • Provide ongoing internal reporting for Key Performance Indicators
  • Make wise decisions (people, technical, business, and creative) despite ambiguity
  • Think strategically, and can articulate what you are and are not, trying to do
  • Listen well, instead of reacting fast, so you can better understand
  • Make tough decisions without excessive agonizing
  • Tenacity
  • Strive to understand businesses end to end
  • Quick to admit mistakes and learn from them
  • Have passion for creativity and innovation
  • Be ego-less when searching for the best ideas
  • Sharing information openly and proactively- Building strong relationships with internal and agency teams
  • 8+ years marketing experience, preferably in a multi-national company
  • 2+ years of experience operating an e-Commerce email marketing program; additional e-Commerce experience a plus
  • Ability to be a strong collaborator that is highly organized and can manage multiple competing priorities
  • Excellent analytical skills with an interest and inclination towards data driven marketing decisions
  • Experience with MicroStategy, Hadoop, Tableau are a plus
  • Marketing, planning and execution experience is required
  • Trade / Marketing Experience is required
  • Bachelor Degree required in marketing or business
  • Experience working in and with multinational organizations or local well positioned brands
22

Global CRM Specialist Resume Examples & Samples

  • To increase the customer base and particularly the key client segments in order to support Brand’s business strategy
  • To ensure client database quality (capture rates, data cleansing and merging, etc.)
  • To build a close and beneficial relationship with the stores, verifying that CRM tools and strategies are applied consistently also adapting them to the different local needs
  • To define, together with the Retail teams, the main targets and decide which of the KPIs will be followed-up on a weekly or bi-weekly basis at store/country/regional level
  • To coordinate client development initiatives across all channels and touch points, respecting the brand’s identity and guidelines (mailing and e-mailing campaigns, gifts, events)
  • To lead and to monitor seasonal action plans in order to support the achievement of business goals
  • To maximize the Brand’s clienteling approach among the stores and to optimize it by frequent performance monitoring and sharing of best practices
  • To ensure that after sales activities provide high quality services
  • To monitor day-to-day CRM operations and to share information with the Stores
  • To monitor competitors’ CRM activities and suggest new initiatives - to manage budget and define yearly and mid-term plans
  • Master’s Degree, preferably in Economics
  • 3/4 years of experience in the role, gained in luxury field
  • Positive and proactive attitude, strong organizational and time management skills
  • Strong interpersonal skills; team-work oriented
  • Analytical skills with ability to translate results into actionable insights
  • Excellent computer skills, proficient in MS Office
  • Excellent knowledge of English
23

Digital Consumer Experience & CRM Specialist Resume Examples & Samples

  • Knowledge of the consumer journey
  • Negotiates and coordinates retail customers by leveraging internal assets (generate traffic through our owned channels; engagement through content dissemination; etc) to increase influence with traditional retailers (on & off line) and new retailer models
  • Adapt & create brand assets for e-tailing purposes
  • Coordinates with Consumer Engagement and Media teams to ensure consumer conversion “in the last 3-feet”
24

CRM Specialist, G&A Resume Examples & Samples

  • Marketing skill – identify targets and increase touch points with targets
  • Experience in client facing
  • Skill-sets to draft convincing proposals
  • Excellent presentation and communication skill
  • Language: Native level of Japanese, business level of English
  • Experience in subscription business
  • Familiar with writing scientific literature and related tools & services
  • Experience in working with agency
  • Familiar with Academic & Government customers
  • Experience in price negotiation
25

Senior CRM Specialist Resume Examples & Samples

  • Administers the Customer Relationship Management (CRM) application(s) for RPS Sales and Distribution – including DAP, Selling Team, Open Opportunity, Peoplesoft, Satuit and Salesforce
  • Participates in developing requirements, testing, training and implementing applications
  • Responsible for planning, developing, implementing, and supporting new or existing CRM functions
  • Oversees reviewing, analyzing, and evaluating sales, marketing and administrative user needs
  • Lead and manage relationships with CRM vendor(s)
  • Manages relationship with JH partners as it relates to defining and maintaining the data integrity of our CRM systems
  • Acts as liaison between business users, IT partners and third party consultants to review solution; work with Business Analyst to document requirements
  • Assists in strategy planning as it relates to the CRM application(s) and its data integrity
  • Develops a strategy for initiatives that are consistent with Data Governance requirements and reporting on success factors and preventative action to improve data integrity issues
  • Oversees efforts to document and execute training of any major enhancements to CRM (to Sales and Distribution)
  • College degree or equivalent business experience
  • 5+ years of Financial Services experience, including at least 2 years of CRM experience; ; background in sales support preferred
  • Excellent interpersonal skills with the ability to work independently or as part of a team
  • Solid understanding of CRM solutions planning, implementation, administration and maintenance
  • Works broadly under general supervision but position requires candidate to work autonomously
  • Strong critical thinking and creative problem solving abilities
  • Excellent organizational skills, proven ability to establish priorities
  • Adaptable, flexible and comfortable working in a fast paced and frequently changing business environment
26

Senior CRM Specialist Resume Examples & Samples

  • At least 3 years relevant working experience on CRM & social planning & execution
  • Pharmaceutical or medical device related experience preferred
  • Good understanding of consumer experience & communications
  • Strong communication and interpersonal skills to motivate cross-functional teams
  • Capability of handing multi-task and have result driven attitude
  • Good spoken & written EnglishMarketing
27

CRM Specialist Resume Examples & Samples

  • First level contact for CRM users, provide non-technical support and resolution for questions related to the CRM system
  • Advocate changes/improvements as the “voice of the user” as a member of the project team
  • Participate in cross-functional project teams that address strategic business issues involving CRM
  • Assist with managing business project demands that require CRM support
  • Assure data integrity, accuracy and completeness
  • Assist with User Acceptance Testing (UAT) to validate that changes to CRM operate as intended
  • Assist with New Hire Training including preparing attendee list, training materials, agendas, and collaborating with the CRM Manager and Sales & Marketing Training Manager, with the intention to fully own this responsibility once the transfer of knowledge is complete
  • Produce reports on both an on-going and ad-hoc basis, working collaboratively across the AfH organization
  • Interact with multiple departments to resolve CRM issues and updates
  • Collaborate with CRM Manager, CRM Business Analyst, Business Development team and other project team members
  • Act as an internal expert on CRM and participate in/lead training sessions with key stakeholders
  • Manage, own, update and archive training materials to ensure user education consistency
  • Update and maintain database documentation including data standards, policies and procedures
  • Review data from CRM and prepare reports/analyses to guide business decision-making
  • Perform other essential responsibilities as deemed necessary
  • Two plus (2+) years of experience with system based data management required
  • Previous experience with Microsoft Dynamics CRM or similar CRM system is required
  • Ability to analyze data to identify opportunities and discrepancies
  • Comfortable navigating ambiguity and demonstrate the ability to manage multiple initiatives simultaneously
  • Strong proficiency with Microsoft Office, especially Excel and PowerPoint
  • TRAVEL: Ability to travel 5 - 10 %
28

CRM Specialist Resume Examples & Samples

  • 2+ years of CRM experience
  • Experience of working in cross-functional teams
  • Experience with Salesforce.com, Veeva, Qlikview is an advantage
  • Analytical skills (high level)
  • Communication skills& presentation skills
  • English both written and spoken
  • Experience in project management (desirable)Market Research
29

Senior CRM Specialist Resume Examples & Samples

  • Participate as Subject Matter Salesforce.com Expert to CRM Specialists
  • Assist in the day to day Administration of the CRM tool as directed
  • Participation in CRM Change Management Process to ensure best practice
  • Act as key support in the creation and pre-deployment testing of workflow customization, report development and training documentation to support CRM Adoption, best practice, data management and reporting
  • Support in the planning, reviewing and customizing the CRM application as needed to meet needs of the users
  • Coordination of the roll-out of prioritized CRM initiatives / projects to end users, training users on CRM applications, and providing ongoing support to CRM users
  • 5+ years of experience translating business requirements into Salesforce.com configuration requirements
  • Salesforce.com Certified Administrator or Advanced Administrator
  • Knowledge of the Salesforce.com administration module, API, data loader, CTI, custom objects, and workflow
  • Ability to participate in QA and UAT processes
30

CRM Specialist Resume Examples & Samples

  • Act as product expert to align HGVC Internal Clients’ goals with newly released / enhanced CRM features
  • Support the CRM Manager in effort to define and document functional CRM requirements
  • Coordination / participation in QA and UAT for prioritized initiatives / projects
  • Extended User Support in a 24/7 production environment
  • 3 or more years of experience encompassing the ability to define and re-design business processes
  • Certified Salesforce.com Administrator or the ability to become certified within 90 days of employment required
  • Demonstrated ability to translate business requirements into salesforce.com configuration requirements
  • Hands on experience with the large and complex deployment, implementation and management of Salesforce.com or other on-demand CRM system
  • Background in CRM deployment and UI customization
31

Salesforce CRM Specialist Resume Examples & Samples

  • Engage in initiatives to execute projects as prescribed by the SFDC roadmap and strategic goals
  • Work with Corporate technology group, management, strategic initiatives, and end-users to create and manage complex workflow, process builder, data validation, and triggers in the Salesforce.com platform
  • Handle internal support requests and initial troubleshooting for users
  • Develop and create customized reports and dashboards for end users
  • Stay updated about new Salesforce.com features and functionality and provide recommendations for process improvements
  • Communicate with end users about system functionality and enhancements
  • Create and maintain documentation on Salesforce.com processes, policies, application configuration and help-related materials for users
  • Experience with Salesforce.com platform
  • Comfortable with technology and systems
  • Familiarity with enterprise-level systems, workflows, and user group-level needs of a system
  • Experience with a CRM (Client Relationship Management) System a strong plus
  • Analytical skills, coupled with critical thinking and problem solving abilities
  • Ability to adapt and adjust to change
  • High level of initiative for self-development
  • Plan and execute change effectively; follow up, follow-through and feedback skills
  • Ability to learn new systems, or portions of a system, and processes quickly
  • Bachelor’s Degree or two years of experience on a specialized subject matter
  • Demonstrates the ability to communicate verbally and in writing throughout all levels of organization, both internally and externally
  • Proficient use of applicable technology
32

Sales Force Effectiveness CRM Specialist Resume Examples & Samples

  • CRM Administration: input and maintain required system information to facilitate day-to-day operations and reflect organizational structures; input and maintain organizational alignments
  • Master Data Management: data stewardship maintain CRM data to ensure accuracy and integrity of inputted data; perform any required data/account/event validation
  • Customer Information Management: validate and input verified Customer information; facilitate integration into other appended systems
  • Digital Asset Migration: facilitate the migration and production of digital content through Veeva for the designated system users
  • Privacy Notification: perform and adhere to local and corporate Privacy laws and practices, ensure updated status is captured in Veeva
  • Reporting: Design and provision of data/reports to commercial and sales teams
  • Contributor to special projects that span across the business units
  • Education: Bachelor’s Degree (or relevant working experience 10 yrs or more)
  • Experience: 3-5 yrs in Pharmaceutical Industry. Minimum 5 yrs experience working with CRM systems, having managed and maintained complex data systems, work effectively handling large volumes of data
33

CRM Specialist / Coordinator Hollywood Resume Examples & Samples

  • Execute email marketing strategy for label newsletters, artist releases, and direct to consumer products
  • Design, build and maintain email templates utilizing HTML & CSS and ensure messages are mobile-friendly
  • Work with label to manage the email process workflow including: development of the email calendar, collaborating on content, and obtaining approvals on email Manage segmentation of the database and implementing personalization and remarketing strategies
  • Drive A/B testing on various campaigns to establish the most effective
  • Deploy email campaigns through Salesforce Marketing Cloud
  • Ensure all CRM campaigns comply with current best practice in the industry
  • Track analytics to determine success of current marketing campaigns, while making recommendations for improvement
  • Degree in Graphic Design, Web Production, Interactive Media Design, Marketing, or related field
  • Intermediate knowledge of email tools, HTML and CSS
  • Experience working with digital marketing teams and projects
  • Good understanding of database concepts and segmentation
  • Ability to identify new audience types when presented with data
  • Multi-tasker; able to track and manage competing priorities while meeting deadlines
  • Expertise in Adobe Suite (Photoshop, Illustrator, Dreamweaver, InDesign)
  • Experience with Salesforce Marketing Cloud products preferred
  • 3+ years front end development or graphic design experience, CRM experience also preferred
34

CRM Specialist Resume Examples & Samples

  • Create email marketing strategy for label newsletter, artist releases, and direct to consumer products
  • Work with label to manage the email process workflow including: development of the email calendar, collaborating on content, and obtaining approvals on email
  • Manage segmentation of the database and implementing personalization and remarketing strategies
  • Test campaigns for rendering across email clients and gain approval from stakeholders
  • Build and maintain email templates utilizing HTML & CSS and ensure messages are mobile-friendly
  • Manage communication across other direct messaging channels as needed, with similar marketing strategies
  • Working knowledge of email tools and HTML
  • Experience with digital marketing
  • Ability to identify new audience types
  • Computer expertise in Adobe Suite (Photoshop, Illustrator, InDesign) and Microsoft Office (Word, Excel, PowerPoint)
  • 3+ years-experience that includes email/CRM marketing experience
35

CRM Specialist Resume Examples & Samples

  • 1) Understand the CRM business application functionality, associated business rules and procedures
  • 2) Daily end-user support
  • 3) Maintain data quality in CRM system by constant monitoring of the data accuracy
  • 4) Understanding of business procedures in associated systems (engagement management, client & engagement acceptance)
  • 7) Collaboration with employees of Business Development department in other offices of Deloitte CIS
  • 3) Excellent written and oral communication skills in Russian and English
  • 4) Good analytical skills, accuracy and attentiveness to details
  • 5) Knowledge of Microsoft Dynamics CRM is a plus
  • 6)All candidates must have full travel mobility and the right to live and work in Russian Federation
36

CRM Specialist Resume Examples & Samples

  • Collaborate with internal stakeholders (ie. ITS, Sales, Business Units, Marketing, Research) and agency partners to develop a continued strategy for managing and nurturing marketing interactions with prospects and customers
  • Identify methods to drive customer database optimization and utilization and leverage CRM system to improve data quality and facilitate process improvements
  • Work with Trade Show Management Team to generate, process and fulfill sales leads
  • Recommend technology or processes to further organize, automate and measure behaviors and activities (ie. email marketing platforms, analytic tools, guidelines, etc.)
  • Perform analytics to understand key drivers of success. Determine how to evaluate customers according to their value, behaviors or stage of the sales process
  • Communicate insights from data and observed trends to suggest adjustments or tests that drive fundamental improvements to the customer experience and campaign results
  • Enforce our ITW Privacy Policy and champion best practices to retain consumer trust, legal compliance, and optimal marketing value
  • Stay abreast of and educate stakeholders on data management, marketing automation, web analytics and relationship marketing best practices, trends and opportunities
  • Promote and support application and adoption of CRM system throughout the organization
  • Identify requirements across the enterprise for customer data
  • Bachelor’s degree with major in Marketing, Business Administration, Business Management, Economics or related field
  • 3-5 years of experience in CRM management, marketing automation, or customer database management
  • Experience working with leading, established marketing systems such as Salesforce.com, Qualtrics, Campaign Monitor, Pardot, or Marketing Cloud, etc
  • Strong analytical skills with proven ability to interpret data, provide concise reporting and make strategic recommendations
  • Excellent communication and influencing skills, with demonstrated success of working collaboratively on cross-functional teams
  • Ability to demonstrate past success in meeting project deadlines
  • Computer proficiency with knowledge of Microsoft Office Word, Excel, PowerPoint and Outlook
  • Proficiency in budget planning and financial management
  • Desire to achieve Salesforce.com Certification or advance current Salesforce.com Certification
37

Email Marketing / CRM Specialist Resume Examples & Samples

  • Provide analysis and reporting for Skechers CRM marketing campaigns to determine overall effectiveness, including return on investment analysis
  • Work with the CRM Program Manager to employ CRM best practices, segmentation strategies and analytics to guide direct marketing plans
  • Analyze competitive marketplace and follow trends in CRM and direct marketing strategy, messaging, and technology
  • Provide support to the CRM Program Manager and retail and e-commerce marketing teams for on-going direct marketing to the Skechers CRM database
  • Assist with the production and deployment of localized email marketing campaigns to the Skechers CRM database, including the curation of content, translation of marketing assets, coding, and implementation/deployment of online and offline marketing campaigns designed to increase shopping frequency at SKECHERS company-owned retail and e-commerce channels
  • Communicate upcoming promotional direct marketing campaigns to the retail stores as needed
  • Work with Customer Service and Operations teams to maintain an exceptional customer experience for customers in the Skechers CRM program in all global territories
  • Work with IT/web development and local marketing, retail operations, and customer service teams to assist with the launch and on-going operations of the Skechers Elite program in global markets
  • Develop in-store marketing collateral as needed
  • Must have at least 2- 4 years of successful experience in a digital direct-to-consumer retail/e-commerce marketing position
  • Experience with CRM and direct-to-consumer messaging systems (email/mobile)
  • Additional language fluency not required but is a plus
  • BA or BS in business or marketing or related field is preferred
38

CRM Specialist Resume Examples & Samples

  • Enter high volumes of data in to the CRM database
  • Ensure that projects are completed in a timely and accurate fashion
  • Conduct research through online tools as necessary
  • Train and assist professionals in the firm to ensure that the highest quality data populates the CRM database
  • Prepare, proof and edit correspondence, reports and presentations
  • Provide friendly, quality and high-level customer service
  • Work professionally and effectively with the entire team in a team-oriented environment
  • Interact with firm professionals of all levels and departments
  • Utilize computerized data entry equipment and various word processing, spreadsheet and file maintenance programs to enter, store and/or retrieve information as requested or otherwise necessary, and summarize data in preparation of standardized reports
  • Pull system reports as necessary, format in Excel, review for quality and analyze content
  • Perform additional duties as required or assigned
  • Maintain a continuous improvement mindset
39

CRM Specialist Resume Examples & Samples

  • Own end-to-end CRM campaign production, including planning, coordination of content development, HTML coding, campaign and segment setup, and email deployment
  • Manage retention and loyalty strategies to reduce customer churn, increase engagement, and maximize lifetime value, including segmenting according to behavior and lifecycle
  • Assist in evolving, optimizing, and launching future phases of our loyalty rewards program
  • Develop effective loyalty-driving initiatives that target the highest value customers and brand consultants, including recommending new incentives, trigger-based automated emails, email campaigns, and text communications
  • Collaborate and work cross-functionally to improve email segmentation and personalization strategies through testing and analysis of subject lines, CTAs, and creative assets
  • Manage the internal email process workflow, including
  • BS or BA required, with a concentration in Marketing, Communications, Advertising preferred
  • Minimum 1-3 years of experience in CRM and email marketing; background in retail and/or network marketing/direct sales is preferable
40

CRM Specialist Resume Examples & Samples

  • Responsible for the overall campaign/event execution including delivery of files to vendors reporting on campaign performance. and proofing/QC of the direct mail and other samples for correct expiration dates, coupon codes, offers, customer information, and opting status
  • Produces standard reporting including weekly/monthly/ quarterly dashboards on the health of the customer and the database
  • Defines and documents business rules (BRD’s) that translate campaign and reporting requirements into technical specifications to insure alignment with both internal and external clients. Organize and independently facilitate project meetings and working sessions
  • Develops and manages project plans and timelines; ensures full alignment across internal and external stakeholders
  • Leads weekly team status meetings with all internal/external stakeholders; develops agenda and issues minutes with assigned action items; maintains a status update document
  • Proactively assesses and recommends operational best-practices and works to ensure standardization and efficiencies
  • The running of standard report that include Pre/Post Campaign analysis, Database Health reports, and Weekly/Monthly/Quarterly Dashboards
  • Tasks/Analysis as assigned by manager
  • Minimum 1 - 3 years’ experience preferably in project management, database marketing, or Business Intelligence areas. Retail industry experience is a strong plus
  • Working Knowledge of CRM Campaign Management tools (Aptos/Epicor, Unica, others a plus)
  • Strong planning, organizational, and project management skills
  • Experience in manipulating data, investigating data problems, and development of reports/dashboards with a strong conceptual/analytical/creative mind
  • Advanced computer skills including Micro strategy and all Microsoft Office Applications (Word, Excel, Access, and PowerPoint) Microsoft Project / Work Front is a plus
  • Strong written/verbal communication, and presentation skills
41

CRM Specialist Resume Examples & Samples

  • Act as first line CRM support for various constituents
  • Build various and numerous communication plans for a variety of markets; adjusts plans as needed
  • Manage all imports from various on-campus and third party sources
  • Provides system cleanup (i.e. duplicate resolution, erroneous or unusable entries, student record errors, etc.)
  • Develop and execute target scenarios for various markets. Build/update letter and email templates. Review written content for errors or needed corrections
  • Train end-users and/or on-campus audiences as to how the CRM can meet their needs
  • Participate in change management activities as needed (communication plan, department demonstrations, etc.) Support project planning, issue resolution and execution
42

Marketing Automation & CRM Specialist Resume Examples & Samples

  • Manage marketing automation campaigns, strategy, tools, partnership, and platform to deliver best in class CRM marketing tactics
  • Build and launch all campaigns, emails, landing pages, forms, and events in Marketing Automation Platform ensuring that all assets function properly and adhere to brand and process guidelines
  • Utilize HTML skills to build email and landing page templates from pdf and psd creative
  • Work with team to ensure all testing plans are being properly executed and are measuring correctly
  • Stay abreast of marketing best practices and new features/functionality in Marketing Automation Platform to streamline efficiency and effectiveness of marketing outreach
  • Manages email communication schedule within Marketing Automation platform to ensure that prospects/customers are not over-communicated to
  • Develop reporting and analytics dashboards within Marketing Automation Platform to show results
  • Manages campaign timelines to help traffic and ensures that all deadlines are being met
  • 5+ years of experience in marketing or advertising
  • Solid understanding of B2B marketing concepts, including lead generation and lead management processes. Consumer loyalty a plus
  • Expert in Eloqua or Marketo
  • Knowledge of key email fundamentals and best practices; CAN-SPAM compliance, deliverability, spam complaint rates, A/B split testing, etc
  • Experience creating and executing B2B marketing campaigns
  • Computer/Technical skills: HTML coding with emphasis in responsive email design, CSS, Excel, PowerPoint, Word, SQL Server a plus
  • Bachelor's degree in marketing, advertising, communications, computer science or related field or equivalent related work experience
43

Email / CRM Specialist Resume Examples & Samples

  • Responsible for the optimization of Craftworks e-mail / CRM campaign performance through initiatives such as A/B testing, lifecycle management, personalization, and creative/dynamic content
  • Responsible for the creation (building/proofing) and sending out of branding/offer e-mails containing dynamic content
  • Designs and creates brand specific content for email
  • Assists in developing strategies and offers to help create positive comparable sales numbers
  • Maintain an email calendar to keep track of all emails being sent
  • Manage local store email requests
  • Measures & tracks key performance indicators (KPI) i.e. open rates, click-thru rates
  • Manages & maintains CRM e-mail programs & offer templates within vendor software
  • Formulates & executes initiatives to build membership in all e-mail / loyalty programs while maintaining integrity of all e-mail lists
  • Owns the day to day relationship with Craftworks’ third party e-mail provider
  • Manages and updates content on websites
  • Strong understanding of e-mail marketing principles & best practices
  • Direct experience creating & sending e-mails containing dynamic content (HTML coding ability)
  • Passion for developing best in class e-mail marketing programs
  • Experience working across and influencing cross functional teams including marketing, graphics, IT and FP&A as well as third party agency/ vendors/consultants
  • Experience and/or exposure to general market research/testing principles, protocols & practices
  • Strong computer skills that include the Microsoft Office Suite, Adobe Suite, marketing email platforms, CMS tools etc
  • Associate’s Degree or equivalent experience required; Bachelor’s Degree in Marketing, Advertising, or Business preferred
  • 1 to 2 years’ experience in Email Marketing required
  • Restaurant, Hospitality, or Retail industry experience preferred
44

Advertising / CRM Specialist Resume Examples & Samples

  • Coordinates print production, including working with Sharp Creative Services and/or outside marketing agencies to create and/or update print ads and collateral, and the advertising agency to plan and place media
  • Supports development of entity broadcast campaigns, including development of strategic and creative direction, copy, budgets and production timelines
  • Plans and implements system CRM initiatives
  • Develops budgets and creative production timelines
  • Works with outside marketing agencies to plan and place advertising media
  • Prepares reports that measure and quantify effectiveness of system advertising and CRM campaigns
  • Partners with the Sharp Digital Marketing team to identify opportunities in new media, and coordinates new media initiatives
  • Sitting
  • Keyboarding
  • Mousing
  • Bachelor's degree with focus in marketing or advertising or equivalent work experience
  • Minimum of three (3) years in marketing communications within an advertising agency and/or large regional organizations encompassing multiple communications disciplines, including advertising/CRM
  • Knowledge and working history of implementing advertising/CRM campaigns. Ability to deal well with competing priorities in rapidly changing business and corporate environments
  • Ability to pay attention to detail and maintain a high level of accuracy while adhering to deadlines
  • Strong interpersonal skills dealing with all levels of employees and strong adherence to Sharp's Behavior Standards
  • Excellent customer-service skills and a positive, "can-do" attitude
  • Knowledge and working history of planning and implementing advertising/CRM campaigns
  • Knowledge of Microsoft Office software (Word, Excel, PowerPoint, Outlook and Internet Explorer) with the ability to learn new software products
45

CRM Specialist Resume Examples & Samples

  • Plan and execute direct marketing campaigns that meet or exceed company goals
  • Develop creative briefs for direct marketing campaigns detailing instructions to internal and external creative partners
  • Work with internal and external teams to plan and coordinate marketing assets needed for each campaign
  • Provide direction to internal and external partners related to email or mobile production assets and feedback for changes in merchandise, messaging, or pricing
  • Analyze and report actionable insight for the digital direct marketing programs (email, mobile)
  • Manage CRM campaign promotional timing and execution across all digital direct channels for proofs and campaign deployment to customers
  • Ad hoc assignments and reporting as needed
  • Bachelor’s Degree or equivalent combination of education and experience
  • Experience working independently, and in team-oriented, collaborative environments
  • Self-starter with the ability to handle multiple projects simultaneously
  • Experience with managing agency/vendor/third party supplier relationships
  • Proficient with Microsoft Office – Specifically Excel
  • Experience with customer loyalty programs desired
  • Experience with ESP tools & delivery systems (ExactTarget) preferred
  • 2 or more years’ experience with direct marketing techniques preferred
  • Experience in a large, multi-channel retail environment preferred
46

Senior CRM Specialist Resume Examples & Samples

  • Software/Hardware Assistance - assist IT with new station setup, provide headsets/additional cords when needed, and troubleshooting phone issues if they arise
  • Investigations - pull audio recordings for management when necessary
  • Participate in meetings, training initiatives
  • Follow up on tasks and projects as assigned
  • 3+ years experience encompassing the ability to define and re-design business processes and the ability to translate business requirements into Interactive Intelligence or Salesforce.com configuration requirements
  • Ability to adapt to changing environments
  • Interactive Intelligence Dialer Administrator or Salesforce.com Administrator
  • 5-7 years of related experience
47

CRM Specialist Resume Examples & Samples

  • Responsible for delivering projects that support the sales, service, and digital marketing processes
  • Works with internal IT organizations, Lubricants business owners, third-party vendors, and other subject-matter experts to plan and drive the project through the lifecycle from requirements gathering to deployment both in the US and globally
  • Communicates effectively to a wide variety of stakeholders internally and externally to manage expectations and maintain alignment as the project evolves during the visioning and execution phases
  • Collaborates with the Sales Enablement team to support sales process execution and CRM adoption. Provides intermediate-level technical CRM subject-matter expertise and knowledge transfer to support the development and refinement of processes, reference materials, data analysis, and tools
  • Continually builds technical skills in our critical CRM related platforms and tools to foster a higher degree of collaboration with IT and business partners and ultimately to design better solutions
  • A minimum of 2 years of experience in the business technology field
  • Certifications in Administrator (basic or advanced), Force.com Platform (app builder or higher), or any of the Cloud Consultant certifications
  • Work experience with the Salesforce platform
  • Knowledge and understanding of Agile software development methodology practices
48

CRM Specialist Resume Examples & Samples

  • Bachelor’s degree in Communication, Information Technology, Business, Marketing, or related field, or equivalent combination of education and experience required
  • At least 4 years of experience in CRM program training or design/development strongly desired. Prior experience in technology product management, needs analysis, and training facilitation required. Experience in Consulting or other professional services environment preferred
  • Expert knowledge of PowerPoint required. Ability to communicate concepts and data graphically. Strong working knowledge of Microsoft Excel and Word required
  • Outstanding written and oral communication skills. Ability to work both independently and collaboratively in cross-functional teams and to write clear, concise technical documents
  • Expert knowledge of Microsoft Dynamics CRM, and Microsoft Outlook desired. Experience using Microsoft Sharepoint, Marketo, Team Foundation Server, SQL, Riva Sync a plus
  • Strong customer service orientation, problem solving, organizational, detail-orientation skills required
  • Ability to meet deadlines, prioritize assignments, manage multiple tasks simultaneously and deal with confidential information required
  • Exceptionally strong time management and prioritization skills in a multi-tasking environment
  • Ability to work flexible hours for high priority issue resolution and travel once per quarter on average
49

CRM Specialist Resume Examples & Samples

  • Execute CRM plans to help support the corporate strategic initiatives at hand
  • Provide strategically based recommendations to drive retention, lifetime value and sales
  • Define and differentiate various versions based upon key segment or geographic area
  • Work cross functionally to understand and plan for ongoing communication cycles as well as promotional events
  • Write & submit creative briefs, offer requests and ATC approvals
  • Provide distribution list recommendations and support QA lists prior to send
  • Develop tactics to increase email opt-ins, monitor and report on deliverability
  • Pre-and post production QA of all CRM assets
  • Provide direct mail formats for increased response while understanding production efficiencies
  • Ensure circulation targets are hit and aligned with monthly budgets
  • Monitor and report on competitive trends
  • Work with analytics team to ensure all monthly offers are submitted and results are received in a timely manner
  • Knowledge of print and digital production standards and timing
  • Knowledge of Microsoft Office, including (but not limited to) PowerPoint, Word, Outlook, Excel (Google Docs a plus)
  • Retail knowledge preferred
  • Previous database marketing preferred
  • Organizational skills
  • Proactive nature, ability to thrive in high paced environment
  • College degree required
  • 1-3 years of marketing experience
50

CRM Specialist Resume Examples & Samples

  • Support initial launch and deployment of Events Management to Medical
  • Provide on-going support to MSLs in day-to-day use of budgets and Events Management in Veeva
  • Lead requirements gathering and implementation for Medical
  • Support on-going management of budget tool and day-to-day users as required
  • Provide the required reports to manage budget transfer and update on budget status
  • Support launch of Account Planning to Medical
  • Provide required on-going KPI reporting to manage success Account Planning to leadership
  • Update training manuals/ materials as required
  • Prepare material for LOS, including Q&As and regular “tips” to support MSLs using Veeva
  • Support training requirements of new hires as required
  • Maintain MSL FF alignment
  • Work closely with sales analytics to ensure FF alignment is kept up-to-date in TAM/ BITMAN
  • Support CRM Manager with software upgrades, testing and validation of Veeva
  • Support Medical Department and CRM Manager to identify future requirements
  • Document all new business processes and update CRM SOPs as required
  • Cross functional support of Commercial CRM Specialist as required
  • University Degree, post-secondary education or equivalent work experience
  • 3-5 years’ experience in a similar role
  • Ability to take initiative and exhibit good judgment and problem solving skills
  • Previous experience working with Medical team preferred
51

CRM Specialist Resume Examples & Samples

  • Act as CRM Champion to ensure the application meets the needs of the organization; all departments, all users by implementing and managing best practices in campaign development, report development, campaign training and documentation
  • Support departmental CRM initiative by implementing enterprise standards, policies, procedures and work instructions
  • Work with departments and small teams to ensure CRM is being utilized in the most efficient way
  • Ensure appropriate process and execution of data for list pulls, events, invitations, emails, and constituent data updates
  • Develop and conduct regular CRM training sessions for employees and new hires
  • Possess effective people, communication and presentation skills
  • Ability to communicate information in a clear and concise manner
  • Ability to set priorities, manage multiple tasks and meet deadlines
  • Possess an understanding of databases/systems (functionality and usage)
  • Have solid organizational and project management skills
  • A bachelor's degree in business, communications or a related field
  • A minimum of 1-3 years of experience as a software trainer, public speaker or similar work experience
  • Proficient with Microsoft Office applications, Internet usage and software applications
  • Data analysis capabilities and MS-Dynamic CRM experience a plus
52

Marketing Database & CRM Specialist Resume Examples & Samples

  • Responsible for conducting data extraction and preparation, supporting infrastructure and system up-time for Marketing and Sales
  • Utilize available and necessary marketing technology tools, techniques and software to support the creation of a lead acquisition machine and program using audiences
  • Coordinates with related teams/departments to build clean and monitor incoming data
  • Ensure that data management protocols and processes are followed and provide insights into any data integrity issues
  • Creates reports and progressively improves effectiveness and efficiency of report templates
  • Gather information required to create CRM IT cases to fix issues as they are discovered and track all marketing CRM cases with the IT project managers
53

CRM Specialist Resume Examples & Samples

  • Define, execute and report upon the email and push campaign roadmap, incorporating segmentation, personalisation and AB testing, ensuring the right customer is being targeted with the right product/offer at the right time
  • Contribute to cross-channel campaigns, working closely with your colleagues on the wider Digital team to ensure a consistent experience across all owned channels
  • Clearly and effectively communicate roadmap plans (both tactical and automated) to colleagues and stakeholders
  • Responsible for email and push channel comms positioning, messaging, creative copywriting, design resource briefing and sign off with all relevant stakeholders
  • Responsible for end-to-end customer and frontline experience of email and push campaigns and programmes
  • Constantly find ways to optimise our email designs by working closely with the design and dev team to ensure best in class templates which convert
  • Play a key role in the development and roll out of the new automated Customer Engagement programme, utilising the established email and push channels while identifying and recommending new CRM channels
  • Guide the CRM team by providing guidance, instruction, direction and feedback
  • Consistently report on team progress to management. Support mgmt. in organising and preparing action plans to ensure the team meet their goals and objectives more efficiently and support the team in executing these. Coordinate tasks and projects amongst the team. Keep clear plans up to date at all times
  • Brief the Insight and BI teams on reporting and data requirements
  • Know the channel KPIs and how they impact conversion and effectively communicate the results of campaigns and programmes to colleagues, the wider stakeholder group and senior management
  • Generate ideas and challenge the existing way of driving certain customer behaviours – never being satisfied with current performance
  • Keep abreast of competitor activity and best practice in CRM, marketing automation, email marketing and digital experience
  • Efficiently communicate and escalate any software downtime or issues which deter the team from carrying out their day to day tasks
54

CRM Specialist Resume Examples & Samples

  • Global Transactional Email Program management to deliver real-time, high-quality, consumer friendly messages that optimize customer experiences with PlayStation products and services
  • Cross functional coordination to streamline the planning, creation, execution and maintenance of transactional communications for the PlayStation business worldwide
  • Collaborating with the PlayStation Network Platform Engineering team to optimize existing triggers and develop new communications the meet critical business needs
  • Managing relationships between Business, Marketing, Legal and Product Management stakeholders in all regions in which PlayStation conducts business
  • Self-starter with the ability to communicate cross-functionally, and understand and articulate requirements
  • Ability to multi-task and quickly adapt in a fast-paced environment with multiple shifting priorities and processes
  • Ability to manage and prioritize various parallel deliverables
  • Project management and organization skills with superior attention to detail
  • Strong documentation skills to communicate effectively across cross-functional groups
  • Some technical understanding of APIs, email triggers, and testing/production environments
  • Experience with operational business tools, e-commerce, and complex workflows
  • High level of proficiency with Microsoft Office (Word, Excel, and PowerPoint) in order to prepare all documents, presentations, tables, briefings, and worksheets
  • HTML experience preferred
  • BA/BS Degree is required; some Project Management experience preferred
55

CRM Specialist Resume Examples & Samples

  • University Degree, post-secondary education or equivalent work
  • 3-5 years’ experience in a similar role. Experience working with external vendors and/or outside suppliers is required
  • Bilingualism (French and English) an asset
56

CRM Specialist Resume Examples & Samples

  • Profiling and segmenting the consumer database
  • Work with CRM Campaign Manager on campaign planning and execution, ensuring campaigns are built to brief, achieving objectives and ROI
  • Developing and automating reports to support campaign activity and monthly KPI reporting
  • Providing analysis and insights in support of strategic business issues
  • Managing database quality, integrity and enrichment
  • Minimum 5 years in CRM or quantitative consumer insight
  • Experience with direct marketing such as direct marketing campaigns (eDMs, DMs), segmentation analysis and optimisation of customers
  • Experience in building test and learn approaches to CRM campaigns
  • Experience in Adobe Neolane or Unica and a solid campaign development background is highly desired
  • Excellent technical skills in SQL & SPSS or equivalent and strong attention to detail
  • Ability to understand strategic business needs, develop corresponding analysis and recommend actions
  • An ability to work as part of a team in a fast paced and changing environment
57

CRM Specialist Resume Examples & Samples

  • Manage efficient & timely deployment of email, push, SMS & mobile mailbox marketing campaigns
  • Project manage & liaise with key stakeholders (Brand marketing, CRM, Ad Sales, etc.) to provide contact strategy executional expertise to meet business goals and objectives
  • Ability to set up and deploy campaigns leveraging ESP tools such as Responsys & push through tools like Urban Airship. This includes the development & management of segmentation & personalization rules, & content, to increase engagement and sales, optimize volume & frequency of sends
  • Ensure testing & QA / rendering by device, operating system, browser, etc. Proof contact strategy elements as needed
  • Maintain customer contact & deployment calendars and work with team to ensure all campaigns are planned, executed, and wrapped up
  • Publish timely, actionable results. Report on, and analyze, campaign performance data, and provide recommendations on campaign and process optimization
  • Monitor email deliverability, ensuring best practices for data hygiene, privacy and opt-in standards
  • Ensure adherence to all guidelines for spelling, grammar, and punctuation through to legal, footers, CANSPAM etc
  • Collect & share competitive & industry trends, new technologies within CRM arena
  • All other duties as defined by Marketing Operations leads
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Marketing Automation / CRM Specialist Resume Examples & Samples

  • Works with a global team across multiple businesses, functional, and contract/external partner personnel to deploy marketing automation capabilities in support of business campaign objectives
  • Setup, test, deploy, monitor, track and report on Marketo programs and campaigns for email, webinar, tradeshow, advertising, blog, social media, and website activities
  • Create Marketo emails and landing pages
  • Analyze campaign performance and make recommendations to stakeholders to improve overall conversion rates
  • Create standard and ad hoc Marketo and Salesforce.com reports as needed for reporting, program planning, and sales support
  • Identify and share insights and suggestions for improvement based on data (i.e. open rates, click-through rates, conversions)
  • Promotes and enforces best practices in data hygiene and global privacy
  • Monitors the synchronization between the marketing automation platform and external data sources including Salesforce.com
  • Works with marketing automation platform vendors to understand product roadmap, enhancements, and updates
  • Networks with like functional experts across all businesses and regions to identify cross-business opportunities and leverage best practices
  • Minimal travel both domestic and international
  • BS/BA degree in Marketing, Business, or Information Systems. MBA is preferred
  • 5+ years of experience in B2B marketing, with automated outbound and inbound marketing including lead scoring/nurturing/routing, campaign development and management, landing page and form building and optimization, and reporting/analytics
  • Demonstrated advanced subject matter expertise with hands-on, daily experience with marketing automation tools (implementation, campaign building, lead scoring/nurturing/routing, and reporting)
  • 3+ years of expertise with Marketo and CRM tools
  • Salesforce.com experience is required
  • Marketing automation experience as a power user (Eloqua, Hubspot, Pardot - community participation a plus)
  • Experience with data hygiene and database segmentation
  • Ability to work with cross-functional teams and across functional boundaries
  • Superior interpersonal skills and ability to work directly with people at all levels
  • Active member in Marketing Automation User Groups
  • Marketo Certification preferred
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CRM Specialist Resume Examples & Samples

  • Responsible for developing, coordinating, executing and tracking of marketing programs to nurture and engage customers through their life-cycle
  • Manage the day to day campaign execution
  • Enhance the Neolane/Adobe Campaign System and data inputs to drive a better customer experience, and retain and engage more customers
  • Improve system operating efficiencies, configuration and accuracy of data to enhance campaigns and their deliverability
  • Manage all profiles and interfaces for assigned brands
  • Perform testing and sign-off prior to “Go Live” production on new and existing campaigns
  • Project Management activities for meeting all requirements and any technical change documentation
  • Serve as CRM knowledge consultant for assigned brands by ensuring the correct information is being captured and shared with the appropriate TBC personnel
  • Assist in the creation of functional use-cases by participating in team meetings, and cross functional teams to map requirements, construct data models, and collaborate on key metrics and how they can be improved
  • Conduct other duties as assigned
  • 1- 3 years of Advertising and Marketing Experience
  • BA/BS Degree from an accredited institution in a relevant field of study, Business, Marketing, Advertising, Communications
  • Strong written and verbal communications skills with ability to work with a diverse set of technical and business stakeholders
  • Ability to work independently in a dynamic environment with minimal supervision
  • Attention to detail and capability to support multiple projects concurrently
  • Solid business requirements analysis and critical thinking skills
  • Be proficient in the MS Office Suite
  • Experience using relational databases
  • Working understanding of CRM Systems
  • Understanding of the power and potential of actionable business information
  • Desire to work in a fast paced and dynamic environment
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Associate CRM Specialist Resume Examples & Samples

  • Develop and implement Email Marketing campaigns and life-cycle managementprograms in order to achieve marketing and revenue objectives in active coordination with Marketing, Product Planning and Network Operations teams
  • Manage day-to-day execution of email campaigns:Develop creative briefs based on objectives, target audiences, product/service positioning, and strategy
  • Manage creative assets and content for the creation of email campaigns,including weekly & monthly newsletters
  • Oversee list pulls, promotion code creation, link creation and testing forcampaign deployment
  • Partner with Product Marketing Managers, Creative Services, DatabaseMarketing Analysts and our Email Service Provider to produce, manage, and maintain program schedules
  • Learn and use our Email Service Provider’s application in order to successfullyexecute programs
  • Work closely with the Analytics team to analyze customer behavior, developcustomer segmentation strategies, and identify key insights that will inform program enhancements and recommendations
  • Use a test and learn approach to optimize program effectiveness and quantify results
  • Distribute and institutionalize learnings across the organization
  • Interface with global Marketing teams to share information, tactics and strategies
  • 3+ years of demonstrated success in developing and executing Direct Marketing
  • Experience with experimental design and program evaluation
  • High-level proficiency in MS Word, Excel, PowerPoint, and Adobe Photoshop
  • E-commerce experience
  • Knowledge of email marketing best practices
  • CRM systems knowledge
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CRM Specialist Resume Examples & Samples

  • Take ownership of the maintenance of all integrated tools in Marketing cloud, running processes and new additional tools integrations
  • Work with Salesforce/Marketing Cloud external support and development teams regarding tool optimisation/maintenance
  • Daily support all markets’ users with all MC related questions and finding optimal solution
  • Execute journeys and campaigns for a minimum of 2 markets
  • Help countries to measure/achieve their KPI’s
  • Teaching new comers and existing users with all possibilities in MC
  • Ensuring cross-country knowledge transfer
  • Deliver customer growth, meeting and exceeding expectations
  • Identifying appropriate opportunities to maximise sales
  • Seek every opportunity to increase our customer base
  • Be a great team member, supporting the team to be efficient, focused and generate profit
  • Look for ways to reduce costs and save money
  • None – we care about who you are as a person, your attitude and what you can bring
  • Fluent in verbal and written business English (essential)
  • Problem solving and analytical thinking
  • Readiness to lean quickly Marketing Cloud tool
  • Ability to influence others
  • Innovative, inquisitive
  • A great communicator
  • CRM tools (advantage)
  • BI tools: SQL, R, MySQL basis
  • Web/HTML design
  • Web tracking tools: Google Analytics, Google Trends, Heap
  • Predictive analytics (advantage)
  • Google Adwords (advantage)
  • Marketing in Social Media (advantage)
  • Knowledge of Marketing Cloud and Salesforce tools (advantage)
  • CRM experience, using various processes and tools is a must
  • Some business analysis experience would be an advantage
  • Admin of some tool (advantage)
  • Business Development and Big Data (advantage)
  • Worked within digital or fin-tech (desirable)
  • Experience in driving sales
  • Advantage: Marketing Cloud admin/support experience