Web Manager Job Description
Web manager
provides web development support for larger projects to develop new solutions or redesign web sites that meets customer requirements based on existing standards and policies.
Web Manager Duties & Responsibilities
To write an effective web manager job description, begin by listing detailed duties, responsibilities and expectations. We have included web manager job description templates that you can modify and use.
Sample responsibilities for this position include:
Development of scripts and code centered on digital attribution, user tracking and tag management, primarily using javascript
Understand and implement SEO & Accessibility principles
Developing and managing multiple public websites utilizing both WordPress and HTML
Responsible for developing, designing, and posting content and day-to-day updates for the School of Management’s website using Drupal
Manage the technical elements of the production of School’s digital newsletters, including retouching images and creating graphics
Continuously design banners, flippers and gifs to keep our website fresh and may be asked to design paid digital media on occasion
Work simultaneously on multiple projects, with the ability to serve as leader and/or participant on project teams within the School and the University
Establishing pertinent key performance indicators (metrics) that support business opportunities, goals and requirements
Managing the creation of corporate standards and guidelines for search optimization, digital marketing, and analytics
Setting and managing the operating budget and achieving ongoing efficiency improvements for services delivered
Web Manager Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Web Manager
List any licenses or certifications required by the position: PMP, CSM, SSL, ITIL, PMI, PC, AWS, ACP, CAPM, CSPO
Education for Web Manager
Typically a job would require a certain level of education.
Employers hiring for the web manager job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Master's Degree in Marketing, Computer Science, Education, Communications, Business, Technical, Management, Project Management, Communication, Business/Administration
Skills for Web Manager
Desired skills for web manager include:
HTML
CSS
JavaScript
Customer segmentation methodology
Evidence of channel shift
Java
Principles
Web based solutions
Desired experience for web manager includes:
Expertise collecting, analyzing and synthesizing data
Strong ability to judge and quantify results of advertising / promotional efforts placed on behalf our clients (i.e., understand true value of ROI, understand/describe impact of results, compare actual results to needs of client/product) and know what to do with this information (i.e., how to optimize placements, which promotions to recommend)
Solid knowledge of research resources such as @Plan, Nielsen/NetRatings and Simmons research resources such as TNS, comScore, Dynamic Logic, Compete, and other research/planning tools
BA/BS in a quantitative field from a 4-year program
3-5 years of e-commerce experience for an internet or multi-channel B-to-C retailer
Have a thorough understanding of the Internet, online shopping, web
Web Manager Examples
1
Web Manager Job Description
Job Description Example
Our company is hiring for a web manager. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for web manager
- Lead communication of progress & presentation of delivered work to clients, including developing materials & leading training sessions on specific Analytics topics
- Work closely with other internal teams at iProspect to advise on Web Analytics data use & strategy
- Develop a reporting suite to provide ‘self-service’ access to web and conversion metrics for stakeholders
- Perform in-depth ad-hoc analyses to find key business insights
- Maintain ownership over tag management tools (Tealium, DTM) and work with development teams to develop, test and release updates to tags
- Interface with digital and offline media vendors to ensure data exchange, attribution and user tracking is fully functional
- Increases the number of leads by 20%
- Increases conversion by 40%
- Grows the mailing list by 50%
- Klout score of 65 after 6 months
Qualifications for web manager
- Proven experience in instantiating a Service Desk organization including hiring, ACD setup, ITSM ticketing setup, SLA development, quality assurance reporting and development of team members
- Coordinate with internal resources on the creation of marketing assets (banner ads, promos)
- Work with cross functional marketing teams to promote awareness of promotions
- Position requires a Bachelor’s degree in information systems, marketing, or a related discipline six to eight years of progressively responsible job-related experience
- Knowledge of Drupal preferred
- Knowledge of Responsive Web Design preferred
2
Web Manager Job Description
Job Description Example
Our company is looking for a web manager. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for web manager
- Coordinate new content development requirements for new products pre-launch
- Use of SCS as the content management & publishing tool
- Participate in video topic selection, script writing and review, and production review
- Setting up online registrations for SBTDC fee-based events as needed using HigherOne’s CashNet service
- Creating and distributing newsletters
- Updating and creating e-mail marketing content, and distributing to listservs
- Coordinate web requests for enhancements and updates to the marketing websites
- Monitor site analytics and develop monitoring dashboards for performance tracking
- Track project requests to ensure they meet established timelines for productions
- Perform UAT of bug fixes and new features
Qualifications for web manager
- Excellent interpersonal communication and organizational skills, positive and engaging telephone manner and a high degree of customer service aptitude
- Experience combining deep business knowledge/acumen with data to drive business decisions and maximize ROI/LTV
- 4+ years experience in a web product management role
- Effectively communicate ideas and initiatives to both developers and senior management
- Experience working with digital content in the setting of a digital media organization
- Ability to lead and distribute workloads
3
Web Manager Job Description
Job Description Example
Our innovative and growing company is searching for experienced candidates for the position of web manager. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for web manager
- Assist with optimization testing of site content and features to continually improve the website user experience
- Assist product owner of web experience, manage backlog, write user stories, and follow up on project status
- Support the design of individual analytics reports
- Tracks, manages and reports on key metrics as it relates to the campaign
- Primary role is to lead and motivate their team to reach and exceed all operational and sales goals customer's expectations
- Supervise and coordinate activities of workers engaged in customer service activities
- Ensures proper advisor performance in offering and selling products and services to clients
- The Manager must be the voice of the customer, by translating what is obvious to the front line upward to management in an actionable way
- Works with Workforce Management to manage break and lunch schedules to meet agent needs without impacting customer service
- Observes and evaluates workers' performance providing feedback and coaching
Qualifications for web manager
- Must have 3+ years of Product Development experience for a consumer facing website (preferably ecommerce) with a proven track record of successfully launching new product features
- 10 or more years of experience in an IT support organization supporting end user computing technology business applications, leadership of a large team and management of a budget
- In-depth expertise with enterprise web analytics suites, including Adobe Analytics (SiteCatalyst/Omniture), WebTrends, Coremetrics, or Google Analytics
- Strong information architecture and technologyskills and experience implementing analytics on a new site
- A data wiz, capable of wrangling data of all qualities, formats and sizes in order to find valuable business insights
- Minimum 5 years’ experience in web analytics in an E-commerce environment
4
Web Manager Job Description
Job Description Example
Our innovative and growing company is searching for experienced candidates for the position of web manager. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for web manager
- Identifies the developmental needs of others and coaches to improve their operational knowledge and/or selling skills in a structured and consistent manner
- Partners with Training to identify individual representatives’ developmental needs
- Promotes a positive and professional work environment at all times
- Motivates employees to achieve performance standards of quality, productivity and sales
- Interprets and communicates work procedures and company policies to representatives
- Holds regular meetings with team to discuss current issues and team performance
- Identifies and communicates common customer trends to Contact Center Floor Manager
- Handles complaints, settles disputes, and resolves grievances and conflicts
- Reviews and communicates daily performance statistics for the team and takes action as appropriate
- Monitors and reports on team statistics for Sr
Qualifications for web manager
- Experience of web analytics tools (eg Google Analytics, Omniture) is a must
- Must be proficient with web analytic tools Omniture SiteCatalyst, Google Analytics
- Familiarity with google systems (i.e., calendar, drive, email)
- Control client objectives, achievement and scope of work
- Experience working with back end engineers, visual and interaction designers, converting business requirements to technical solutions
- Knowledge of current trends in web development and cross-browser/mobile compatibility issues and workarounds
5
Web Manager Job Description
Job Description Example
Our company is growing rapidly and is looking to fill the role of web manager. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for web manager
- You manage by planning, organizing and coordinate BUT more importantly you act as a leader by inspiring and motivating
- Provide thought leadership to the organization in your area of expertise
- Establish and maintain relevant metrics
- Actively contribute to the global software development, Accelerated Solution Delivery practices and community
- Develop, coach, and mentor your team to advance their skills and career, keeping on top of current standards, technologies, approaches and methodologies
- Assume the roles of advisor, teacher, mentor and expert to more junior members of the staff within our team
- Work with the team to mature our vendor relationships, moving to a true partnership model
- Work with commercial, operations, and clinical stakeholders to gather requirements
- Translate requirements into scope focusing on minimum viable product
- Write clear user stories and work with our engineering teams to drive delivery
Qualifications for web manager
- Bachelor degree in Computer Science or related experience
- In-depth understanding of SEM (Search Engine Marketing) / SEO (Search Engine Optimization
- In-depth understanding of LPO (Landing Page Optimization) and website personalization
- Works effectively both independently, with the Website Analytics team, and with other cross functional teams
- Develops and documents new processes (technical or business) used by analysts and the business
- Goal oriented and looking to advance in their career