Telemarketing Manager Job Description

Telemarketing Manager Job Description

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Telemarketing manager provides local marketing strategies on lead generation, nurturing and management in CRM to support the sales organization.

Telemarketing Manager Duties & Responsibilities

To write an effective telemarketing manager job description, begin by listing detailed duties, responsibilities and expectations. We have included telemarketing manager job description templates that you can modify and use.

Sample responsibilities for this position include:

Achieve team target number and pipeline
Manage productivity of in-house team
Manage quality of output of extended team
Manage and optimise relationship with outsource agency (currently EIMS)
Manage inquiry qualification & nurturing process and related conversion into leads
Pro-actively manage and maintain all contact data related to inquiries in the marketing database
Manage inbound / outbound targets of each telemarketing (TM) agent
Accurate campaign execution and manage accurate usage of related tools (Eloqua, Salesforce.com, Live person, MS office)
Pro-actively manage timely lead distribution and follow-up with sales and channels
Produce all management information as required by the extended Marketing team, both regular and Ad hoc

Telemarketing Manager Qualifications

Qualifications for a job description may include education, certification, and experience.

Education for Telemarketing Manager

Typically a job would require a certain level of education.

Employers hiring for the telemarketing manager job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and University Degree in Marketing, MBA, Education, Business, Business/Administration, Communications, Life Sciences, Industrial Engineering

Skills for Telemarketing Manager

Desired skills for telemarketing manager include:

Prospecting tactics
Ability to coach telemarketers on how to probe to uncover unmet and existing needs
B2B sales cycle and how to identify opportunities to maximize demand creation
Database marketing
Demonstrated hands-on experience using these prospecting skills to achieve results
Inbound and outbound marketing strategies/practices
Marketing and experience in using telephone qualification to nurture the customer and qualify a raw lead into a qualified lead
Pipeline generation and opportunity acceleration
Project management skills
SAP Concur’s product offerings and that of competitors

Desired experience for telemarketing manager includes:

Build and maintain excellent relationships with the VPs of sales for each region
Ensure smooth co-operation with sales organisation and channels
Provide regular feedback and input to your Manager on quality and accuracy of relevant campaigns and related tools
Training schedules of MDT representatives to point of competency and beyond
Produce performance Management productivity stats on a regular basis
Assist with recruitment and training of the whole EMEA team

Telemarketing Manager Examples

1

Telemarketing Manager Job Description

Job Description Example
Our company is growing rapidly and is looking to fill the role of telemarketing manager. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for telemarketing manager
  • Plan and manage the recruitment team ensure that the team acquires no
  • Plan and manage the recruitment team ensure that the team acquires number of qualified TSRs regarding the plan
  • Execute strategies and processes for operational readiness, vendor onboarding, sales agent onboarding and sales agent training
  • Manage vendor compliance and Q/C processes
  • Support Director in preparing and delivering ongoing reports and analysis detailing all relative metrics and strategic initiatives
  • Drive customer escalations to resolution on a timely manner
  • Oversee the offer management process and coordinate across all stakeholders to ensure operational readiness and flawless execution
  • Manage relationship with external vendors act as a liaison to internal teams including Database, Marketing Science, Finance, Legal, IT as needed
  • Oversee lead quality and compliance processes with marketing database team and 3rd party vendors
  • Produce regular and ad-hoc reports to monitor performance metrics in key areas such as operations, compliance, call efficiency, list penetration, lead data quality, and distill actionable insights for improvement
Qualifications for telemarketing manager
  • On daily basis, this role is required to manage sales pipeline management, cycle management, and alignment with Risk Management with operation team on backend process
  • Responsible for the development and execution of the internal acquisition strategy which includes working closely with product team to develop the companion strategy, defining the process for companion and supplementary card cross-sell and to align priorities with business stakeholders
  • Partnering with MIS Specialist and product teams to identify key opportunities on existing product portfolios
  • Develop and execute an ongoing internal acquisition campaigns for the growth of business including companion card cross-sell ratio, supplementary card penetration, conversation rate and share of wallet gain
  • Strong people leadership track record including the management of the telemarketing team and the internal acquisition unit
  • Demonstrates strong analytical skills to facilitate business discussion with business planning, risk management and finance
2

Telemarketing Manager Job Description

Job Description Example
Our growing company is hiring for a telemarketing manager. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for telemarketing manager
  • Plan and execute effective compensation and ad hoc incentive scheme to achieve sales target
  • Review and fine tune the performance management tool for effective & efficient sales
  • Implement and maintain sales quality for TM & CDC sales
  • Monitor TM & CDC sales by preparing the team performance reports
  • Coordinate with underwriting in following pending issues
  • Support CDC ongoing recruitment and monthly payroll arrangement
  • Prepare budget and manage on expenses control
  • Define product & sales strategy, support on implementation of new products and coordinate with various parties to ensure the smoothness of product launch
  • Event management - schedule and design targeted sales events and lead generation activities to support business growth while maintaining well balance of the expenses control
  • Ensure operation workflow comply with latest regulatory requirements and internal guidelines to ensure the data protection security control for customers’ data
Qualifications for telemarketing manager
  • This includes objective setting, data analysis, project implementation, performance measurement and review
  • Work closely with operation excellence unit, GCO and compliance to ensure sales solicitation process in compliant with regulatory rules and internal guidance
  • On regular basis, the candidate needs to work with internal audit group to performance yearly review, process risk self assessment and the sales incentive plan review
  • Align with key stakeholders include sales channel heads, acquisition marketing, product and marketing units to ensure successful rollout of internal and external acquisition campaigns
  • Minimum 3 years of progressive Sales work experience in a mid-size or large publishing company
  • Retail account experience a plus
3

Telemarketing Manager Job Description

Job Description Example
Our innovative and growing company is hiring for a telemarketing manager. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for telemarketing manager
  • Work closely with TM team on hybrid model, cross channel collaboration on referral / appointment making programs to maximize sales generation
  • To implement on IT related projects, well prepare the user requirement and perform UAT testing
  • To carry out ad-hoc projects assigned by Head of Telemarketing & CDC
  • Reporting to Head of Telemarketing, and partnering closely with HR, provide advice to the sales and call centre management on all HR matters
  • Oversee a wide range of HR matters including staffing, retention, C&B, performance management and employee relations in the call centre
  • Ensure the call centre is appropriately staffed based on the business requirement
  • Review sales incentives and provide advice as and when necessary
  • Constantly review and update the Call Centre Manual to ensure alignment with local labour standard company & departmental goals
  • Support internal system updates to ensure accurate record of staff onboarding and movement, which will affect sales incentives payout
  • Manage and review all the call centre administration
Qualifications for telemarketing manager
  • Experience with sales order processing and account analysis
  • Experience and strong ability using Edelweiss and Microsoft Office
  • Ability to prioritize competing demands and deal with a high volume of transactions
  • Strong reader
  • Post-secondary or above, degree holder is preferred
  • Minimum 5 years of supervisory experience in telemarketing or call center of banking and credit card industry
4

Telemarketing Manager Job Description

Job Description Example
Our company is growing rapidly and is hiring for a telemarketing manager. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for telemarketing manager
  • Manage the day to day operations of the of the Sales Teams while maximizing vacation sales, sales per agent, and transfer closing percentages
  • Recruit, hire, performance manage, train, monitor, counsel, and motivate Supervisors, Leads and Sales Associates while tracking attendance, schedule adherence and sales performance
  • Cover Supervisor’s Teams in their absences
  • Adjusts their work schedule to work and support any shift not meeting sales target
  • Develop and implement creative training methods to assure your team consistently exceeds sales and conversion targets
  • Implement impromptu training sessions during times of low call volume to strengthen the sales associates
  • Manage and give direction to Supervisors and Leads
  • Implement a daily game plan for the success of the department
  • Ensure that conversion percentage exceeds sales targets
  • Call Walk and Take Over Calls (T.O.)
Qualifications for telemarketing manager
  • Able to work under pressure, self-motivated, outgoing and result driven personality
  • Proficiency in Computer System and Microsoft Office
  • 5 to 10 years relevant sales/marketing operations and project management experience
  • Excellent analytical skills and data analysis skills
  • Experience with operations, process and procedure development
  • Strong process optimization and workflow management skills
5

Telemarketing Manager Job Description

Job Description Example
Our innovative and growing company is searching for experienced candidates for the position of telemarketing manager. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for telemarketing manager
  • Review / generate reports – lead penetration, agent productivity, queue stats, answer percentage, closing percentage, sales per hour, break time, log in time, calls per hour, talk time, revenue collected, average package price
  • Monitor the performance of employees with an emphasis on work rules, policies, procedures, behavioral competencies and minimum quotas
  • Take Overflow calls (as needed)
  • Learn to operate our computer system to perform various functions
  • Undertake any additional projects/duties as assigned by the Senior Manager, Direct Sales
  • To obtain and record information regarding planning applications, conduct outbound telesales calls to these establishments achieving the required standard of performance and quality targets
  • To continuously follow up warm leads by completing outbound telesales calls to these establishments, achieving the required standard of performance and quality targets
  • Deliver personally owned account sales and margin targets, working as part of a team to deliver team sales and margin targets
  • To record all customer interactions to a high standard documenting all feedback and dealing with any customer requests
  • To attend all types of communication meetings such as business updates, team meetings and product demonstration days
Qualifications for telemarketing manager
  • Measure of success includes new card acquisition, bill business generation, card approval and other efficiency metrics
  • Experience with managing complex teams, 3rd party vendors and internal stake holders
  • Experience in organizing, planning and executing large-scale projects from conception through implementation
  • Experience in working with new technologies and standards
  • University graduate with strong experience in Sales and customer service center or similar operational experience
  • Sound knowledge of general insurance and insurance regulatory requirement

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