Solutions Marketing Manager Job Description
Solutions marketing manager
provides copywriting and design support for local tactics, in particular paid and organic social and search marketing and drip marketing campaigns.
Solutions Marketing Manager Duties & Responsibilities
To write an effective solutions marketing manager job description, begin by listing detailed duties, responsibilities and expectations. We have included solutions marketing manager job description templates that you can modify and use.
Sample responsibilities for this position include:
Partner with Solutions to develop growth strategies for current and new brand partners
Work with Solutions to manage the Solutions process, from conception through execution
Develop customer proposals for both strategic 360 programs, scalable media, and custom request
Manage project timelines, following up on brand approvals and ensuring internal and external deadlines are met
Work with internal teams to address client questions/objections and provide customer feedback to impacted parties
Develop and deliver program recaps and results
Support Solutions, helping to build relationships and encourage new and repeat business opportunities
Support and Management of brand opportunities across multiple territories and solutions (Potential Travel Required)
Support and help evolve EA’s Go-To-Market materials, ensuring our product story and offering is relevant and competitive in the ever-changing digital marketplace
Act as internal conduit between solutions and media product, helping educate and keep all internal stakeholders abreast of marketplace changes and brand product expectations
Solutions Marketing Manager Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Solutions Marketing Manager
List any licenses or certifications required by the position: PMP, ISV, ASCP, GTM, CCIE, CISSP, PMI
Education for Solutions Marketing Manager
Typically a job would require a certain level of education.
Employers hiring for the solutions marketing manager job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Master's Degree in Marketing, Business, MBA, Engineering, Communications, Education, Technical, Computer Science, Graduate, Business/Administration
Skills for Solutions Marketing Manager
Desired skills for solutions marketing manager include:
Practices
Marketing principles
Tactics and tools
Content Management Systems
Email and nurturing
Marketing Automation Software and Systems
Organic search
Paid search
Pragmatic digital marketing tactics -- digital funnel
Project Management Tools
Desired experience for solutions marketing manager includes:
Support Solutions managers in client meetings as EA internal product experts and identify the right opportunities that mutually align with EA and brand marketing objectives
Ability to prioritize and manage multiple projects in a busy environment
Entrepreneurial spirit and comfort in thinking outside of the box
Collaborative and confident individual who is comfortable navigating complex internal conversations with multiple stakeholders
Excellent oral and written communication skills along with strong presentation skills are necessary
Strong customer service attitude including interpersonal and problem-solving skills with a focus on the details
Solutions Marketing Manager Examples
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Solutions Marketing Manager Job Description
Job Description Example
Our growing company is hiring for a solutions marketing manager. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for solutions marketing manager
- Value Proposition, Product positioning definition and execution
- Lead the creation of sales enablement content, including playbooks, battlecards, scripts, presentations, training modules
- Perform quantitative and qualitative analyses, and help develop insights and recommendations for our business and the broader marketplace
- Research industry trends and key players
- Oversee the collection and analysis of information from internal and external sources for each year’s Upfront strategy
- Define internal, cross-team processes for new initiatives and products
- Value proposition design
- Input into launch plans
- Positioning frameworks
- Messaging and storytelling
Qualifications for solutions marketing manager
- Ease in uncertain environments, flexibility, openness to change
- Fully understands audience based selling principles including how to apply audience analysis and knowledge in conjuction with research data for creative execution and overall strategy
- BS in an Engineering Subject required
- 10+ years in a strategic / solution / segment marketing role in a B2B marketing environment
- Extensive experience in designing and executing successful marketing strategies in a multinational
- Organization 10+ years in solutions or strategic marketing ( preferably within the Chemical, Mechanical, Industrial ) markets
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Solutions Marketing Manager Job Description
Job Description Example
Our growing company is looking to fill the role of solutions marketing manager. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for solutions marketing manager
- We need a dynamic individual with creative vision, a discerning eye, unparalleled attention to detail and a passion for doing good work
- This individual will both oversee a creative team and produce individually as a graphic artist
- Product Launch - Work with product managers to launch new products in the region
- Identify and explain (document) current industry trends for business priorities and IT investments
- Understand and articulate business value for IT solutions and how to build industry-specific business cases
- Maintain global industry insights on calendar, industry, and market events to enable Sales and marketing to craft and execute lead/pipeline generation campaigns
- Develop marketing and communication strategies for Workplace Solutions, including change management plans, signage requirements
- Develop and execute promotions and events
- Own the creative development and execution of materials from conception to execution
- Ensure all materials are consistent in tone and brand
Qualifications for solutions marketing manager
- Bachelor’s Degree in Business, Marketing, Engineering, IT or Healthcare Technology
- Minimum of 5 years product marketing and/or product management experience within the healthcare space
- Expertly skilled at producing highly polished, compelling and professional PowerPoint presentations
- Self-sufficiency to identify solutions and strategic direction, in spite of high degrees of ambiguity and uncertainty
- Willingness and flexibility to travel locally & internationally
- Excellent project management expertise and experience
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Solutions Marketing Manager Job Description
Job Description Example
Our growing company is hiring for a solutions marketing manager. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for solutions marketing manager
- Knowledge of corporate real estate and/or construction marketing & communications strategies is highly preferred
- Design develop and implement Microbial Solutions marketing plans and programs to support business goals and objectives, and identify new opportunities to increase market share
- Provide direction and leadership to events, creative and marketing support teams to generate maximum market awareness and ROI (value)
- Manage the planning, organization and execution of marketing materials, brochures other publications in support of company wide services, in alignment with other marketing team members
- Participate in vision, strategy, organization and execution of Microbial Solutions trade shows, workshops and webinars
- Conduct regular sales trade show and market insight trips, including customer field travel with representatives
- Participate in design, development and implementation of sales training programs
- Research and analyze customer behavior to identify major factors influencing buyer behavior and to define the buying process
- Assist with the development and implementation of tactical marketing plans to support and achieve overall CR business goals and objectives, with a special emphasis on value creation across our entire portfolio
- Work closely with company and client scientists to identify opportunities to enhance and expand service offerings
Qualifications for solutions marketing manager
- Experience with the Municipal (Fire Services) and/or Industrial markets desired
- Minimum 4 years’ experience using Adobe products
- Collateral creation – Collateral creation will include joint white papers, solution briefs, web pages, battle cards, demonstrations, customer facing and sales facing presentations
- Minimum of 5 years product marketing and/or product management or sales experience within the healthcare space
- Applying knowledge in obtaining needed data - both from internal systems external data and sources
- Comfortable working on broad array of projects involving multiple functional groups
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Solutions Marketing Manager Job Description
Job Description Example
Our company is hiring for a solutions marketing manager. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for solutions marketing manager
- Identify and create synergistic marketing programs that cross product and business unit lines
- Identify value added opportunities to strengthen financial performance of business
- Appropriately manage designated budgets, negotiate for savings and provide periodic updates to Finance and Sr
- Support Director in launching and steering new client programs in partnership with global sales leaders
- Advocate for clients and partners to help shape roadmap prioritization and requirements for product development efforts, in partnership with various Product Development leaders
- Coordinate cross-functional teams in producing client-facing webinars, in-market client roundtable discussions and product “town hall” presentations
- Support Director in developing and publishing thought leadership pieces and other articles, in partnership with Marketing leaders
- For all efforts, establish success metrics and maintain tracking and analysis on project outcomes
- Provide strategic and relationship support and direction to Sales Account Executives around the world in planning and day-to-day management of sponsors
- Enhance current partnerships based on insights, feedback and key learnings through creative and strategic program development, aligning with existing properties and identifying viable cross-promotional opportunities
Qualifications for solutions marketing manager
- Local to the Northern VA area with ability to travel 20%
- Must be able to work with minimal daily management, be business savvy and can execute tactics quickly and efficiently
- Experience marketing software to higher education institutions preferred
- 5+ years of relevant experience in marketing, product marketing or clinical marketing
- Experience of multi-channel Marketing Communications is critical, particularly medical/clinical communications and tactics
- Experience in managing all aspects of creative development from creative strategy, draft iterations, copy approval, production and distribution
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Solutions Marketing Manager Job Description
Job Description Example
Our innovative and growing company is searching for experienced candidates for the position of solutions marketing manager. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for solutions marketing manager
- Use a creative and entrepreneurial spirit to explore new market strategies and opportunities
- Ensure that the team follows the Product Launch Excellence (PLE) process for assigned projects to secure the successful launch of new product innovations
- Work closely with the Global Marketing team to assess new development projects and technologies to determine the strategic fit and positioning within the US P&SS market
- Interface with supply chain, demand management, manufacturing, controlling, global marketing, sales, customer experience, and the US P&SS Leadership Team to successfully communicate strategic and tactical direction to enable the group to meet or exceed financial targets
- Manage overall market planning, pricing, accrual, inventory, and profitability to ensure business objectives are met or exceeded
- Be knowledgeable of industry trends, technologies, and competitive initiatives to identify customer needs
- Collaborate with Marketing Communications to ensure effective, efficient use of resources to achieve market objectives
- Planning, development, and implementation of effective business development strategies and policies
- Coordinating with Product Managers to develop solutions that will drive profitable growth in the key targets markets
- Working with sales to meet quarterly and annual orders targets identified for the SCADA market, broken out by region
Qualifications for solutions marketing manager
- Four-year college degree in business, marketing, communications or related field required, or equivalent combination of education and experience
- FINRA Series 6 or 7, 63 or 65/66, and 26 preferred
- Three years marketing or digital marketing experience required
- Undergraduate degree and 8-10 years relevant enterprise solutions experience
- Creating and executing a comprehensive internal communications plan from concept to execution to drive greater employee engagement
- Partnering with the senior management and local managers to craft informative and compelling executive messages, organizational announcements, scripts and talking points