Sales Controller Job Description

Sales Controller Job Description

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Sales controller provides ad hoc reporting working alongside Operations business analysts for CRM and SAP BI led reports.

Sales Controller Duties & Responsibilities

To write an effective sales controller job description, begin by listing detailed duties, responsibilities and expectations. We have included sales controller job description templates that you can modify and use.

Sample responsibilities for this position include:

Issue weekly overdues report to the Managing Director, Finance Manager and Sales Manager
Decision support and financial analysis for the business
Supporting and advising management on financial implications of proposals and decisions marketing commitments, contractual considerations, new business opportunities
Providing appropriate tools and methods to analyse business scenarios promotional evaluation
Conducting financial analysis as required on varied business scenarios new market launches
Strict control of US/MX stocks specifically reviewing turnover (rotation) quantities per item and stock balance between warehouses•Reporting monthly performance to all US/Canada & Mexico websites•Assisting with ad hoc Power point presentations•Creating inventory/marketing sales reports
Partner with the enforcer team of Sales Strategy & Excellence (SSE) and Senior Management (SVP SSE) if required
Manage and execute weekly, monthly & quarterly reports and ad-hoc analysis for Sales Management, Finance and other key stakeholders
Enable fact based decision making by creating transparency on Wholesale business of adidas and Reebok
Support cost center Controlling for the SSE Wholesale cost centers

Sales Controller Qualifications

Qualifications for a job description may include education, certification, and experience.

Education for Sales Controller

Typically a job would require a certain level of education.

Employers hiring for the sales controller job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Master's Degree in Finance, Accounting, Business, Economics, Business/Administration, MBA, Engineering, Communication, Management, English

Skills for Sales Controller

Desired skills for sales controller include:

SAP
English and Italian language is necessary
BI reporting tools
CRM systems
ERP
English
Excel in particular
IT business models
Microsoft Office
SAP FI/CO

Desired experience for sales controller includes:

CPA/Nissho Boki 1 or other similar qualifications
VBA/strong excel skills
Full Accountancy Qualification Essential (CIMA / ACCA membership an advantage)
Previous experience in an FMCG environment an advantage
Experience of working within an international publicly listed corporation a significant advantage
The role holder must be able and willing to undertake some travel as and when required

Sales Controller Examples

1

Sales Controller Job Description

Job Description Example
Our growing company is hiring for a sales controller. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for sales controller
  • Perform daily reconciliations of client/ sales EV and Volume production, liaising with IT and Operations to resolve discrepancies
  • Responsibility for ensuring the integrity of Sales Reporting data and for following procedures and controls such that information is relevant and timely
  • Prepare daily/weekly/monthly reports for management review
  • Creating and maintaining Sales Registered Representative (RR) accounts
  • Creating and posting of journals as required
  • Providing timely and accurate response to queries from the Business Unit
  • Ensure all risk and control policies are adhered to and any discrepancies reported to Line Manager
  • Contribute to process improvement and efficiency initiatives
  • Accounting/ Control – Coordinate the timely and accurate execution of the monthly close process as it relates to trade promotions and RDA’s
  • Financial Analysis & Reporting – Leverage various systems
Qualifications for sales controller
  • Oversee the distribution of resources and push back to respective teams (sales, marketing, etc) to best optimize cost efficiency
  • Experience in FP&A (financial planning and analysis) or sales analysis
  • Background in controlling or accounting, practical or theoretical
  • Experience working in retail/FMCG companies OR financial services
  • Demonstrates relevant business knowledge and financial awareness
  • Is dedicated to driving the business in a profitable and sustainable way
2

Sales Controller Job Description

Job Description Example
Our company is growing rapidly and is looking for a sales controller. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for sales controller
  • Talent Development – Coach, manage and develop staff to ensure role expectations are clear and understood
  • Controlling Sales and Contribution Margin (CM), overall control versus targets
  • Participate and Coordinate in Annual Planning cycle
  • Perform regular Financial Forecast updates
  • Being responsible for financial closing procedures for management reporting
  • Being responsible for trade spend elements of the monthly close including processing and analysis of trade spend and relevant accruals
  • Monitoring performance and provide accurate and timely monthly variance analyses across all P&L lines between actuals, budget, latest forecast and prior year by customer and brand
  • Drive and organize corporate planning and quarterly forecast exercises for both customers and brands
  • Ensure data integrity and compliance with internal processes, Corporate reporting requirements and policies
  • Monitor monthly trade stock levels, with accurate reporting and reconciliation
Qualifications for sales controller
  • Make monthly reports KPIs related to sales
  • Handle internal controls related to sales controlling
  • Finds the right dynamic among many demands to set priorities and make decisions
  • Adapts leadership style to situations and people, finds the right balance between delegation and control
  • Communicates an engaging vision and motivates others
  • Recognises the contribution of others, differentiates fairly
3

Sales Controller Job Description

Job Description Example
Our growing company is looking to fill the role of sales controller. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for sales controller
  • Collaborates with other departments by collecting and providing financial information
  • Consultancy on local matters such as taxes, currency exposure
  • Drive improvements in administrative, operations and financial processes
  • Support the sales team in negotiations with customers (year end talks )
  • Co-create sales information control systems and ensure the timely implementation
  • Co Pilot to the National Sales Manager providing financial analysis to ensure optimal use of commercial resources
  • Responsible for Monthly forecasting of sales, trade spend and customer contribution to ensure alignment with monthly business planning and dynamic forecast
  • Optimize trade spend
  • Participate in the customer channel strategy development process and ensure commercial plan us executed in line with strategy
  • Custodian of internal controls by ensuring all sales activities comply with internal and external guidelines
Qualifications for sales controller
  • Is able to take and communicate tough people decisions when necessary
  • Bachelor's Degree or Masters in Business or equivalent experience
  • Prior experience in fashion retail
  • Analytical, positive and eager
  • Able to work well with a team and/or autonomously
  • Able to train and teach others how to extract any data, tools or information
4

Sales Controller Job Description

Job Description Example
Our innovative and growing company is hiring for a sales controller. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for sales controller
  • Partner with customer finance organization to facilitate discussions on order to cash payments cycle and provide financial guidance in customer negotiations
  • Brand ambassador to the finance community from the sales team to ensure transparency and alignment & proactive collaboration
  • Leverage on customer contribution statement as a management tool
  • Accountable for implementation of credit policy as per company guidelines
  • Ad-hoc projects/requests
  • Forecast, monitor, and analyze trade spend ensure alignment with forecasted objectives
  • Control & Provide timely and accurate accrual vs
  • Leading and helping direct reports and also other members of the team to make it feel as "one team" with "one goal"
  • To know ethical and legal compliances of his/her position
  • Coordinate with IT to resolve upstream & downstream data issues
Qualifications for sales controller
  • Work closely with sales and marketing teams to relay critical information, including cost efficiency
  • Advanced proficiency working with computers (Excel & Power Point must)
  • Review and approval of funding requests
  • Monthly management meetings with VW Brand managers and budget custodians to discuss area’s performance and possible actions to drive the business forward
  • Develop monthly forecasts for operational expenses to be included in the monthly income statement forecast
  • Ensure the accuracy of month end closing for operational costs
5

Sales Controller Job Description

Job Description Example
Our company is growing rapidly and is searching for experienced candidates for the position of sales controller. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for sales controller
  • Support strategy development and execution within the business functions
  • Business Partner for Sales and Construction, supporting as finance specialist the bid and offering processes, engagement to optimize the proposals to customer
  • Interact with financial institutions to process the need of financial instruments in the execution of contract
  • Responsible for checking the pre-calculation accuracy in Margins and Cash flows
  • Ensure support on the internal and external Audits
  • Quality Internal- and Management Reporting (including on time and accurate monthly reporting)
  • Act as a gatekeeper of risk in relation to any business opportunity
  • Continuously drive a cost-conscious culture within the teams
  • Analyze financial but also technical and commercial data using pre- and post-calculation, trending, earned value and estimation methods to forecast revenue and costs estimates, and evaluate reasonableness for the former
  • Make recommendations on improvements with regards to financial and operational KPIs and PPIs
Qualifications for sales controller
  • Develop and coordinate proper analysis and variance reporting for senior management in VWoA and VW AG
  • Coordinate the accuracy of the Cost Center structure and the correct application of the Charts of Accounts with Finance
  • Support monthly forecast and actual loading into Essbase cubes (Margin and Incentives)
  • Support Structural Cost Controller in proper planning and forecasting of administrative costs
  • Business Case Evaluation for new projects
  • Lead planning of operational expenses for the annual business plan and budget

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