Copy Writer Job Description

Copy Writer Job Description

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Copy writer provides creative input on advertising, promotions and programs, and manages both internal and external creative resources to ensure brand standards are met.

Copy Writer Duties & Responsibilities

To write an effective copy writer job description, begin by listing detailed duties, responsibilities and expectations. We have included copy writer job description templates that you can modify and use.

Sample responsibilities for this position include:

Work with senior copy staff to learn basics of professional healthcare advertising copywriting and concept development
Maintain reference files
Develop concepts and write copy in alignment with Company's direct marketing and brand building strategies, supporting efforts to increase acquisition rate, retention and member engagement
Create communication materials including site pages, banners, email newsletters, apps, in-app messaging
Create written print/web/social content that elevates the projection of the brand's voice
Proof and edit copy to ensure clarity and accuracy of style
Partner with cross-functional teams
Occasionally proofread and edit staff posts for accuracy, grammar and punctuation
Attend occasional meetings at ICE’s NYC headquarters (must live in commutable distance)
Report to our creative director and collaborate with copywriters, graphic designers, strategists, and account managers, UX designers and researchers

Copy Writer Qualifications

Qualifications for a job description may include education, certification, and experience.

Education for Copy Writer

Typically a job would require a certain level of education.

Employers hiring for the copy writer job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Master's Degree in English, Journalism, Marketing, Communications, Communication, Advertising, Education, Writing, Editing, Business

Skills for Copy Writer

Desired skills for copy writer include:

HTML
InDesign
Best practices
Commercial real estate industry
Microsoft Office
Word
Wordpress to be able to publish the blog
Adobe Creative Cloud
Adobe Creative Suite
Appropriate referring

Desired experience for copy writer includes:

Excellent project coordination, prioritization, organization, attention to detail and time management skills necessary
3+ years of proven deadline-driven experience in the areas of promotional materials, corporate communications, advertising, script writing, public relations
At least 3-4 years of copywriting experience in fashion, editorial, ecommerce, retail, or advertising
Experience and passion for apparel fashion a strong plus
Strong conceptual skills with knowledge of how copy relates to product, brand, design, graphics and concept inspiration
Ability to function within deadlines, while working both independently and as part of the team

Copy Writer Examples

1

Copy Writer Job Description

Job Description Example
Our company is looking to fill the role of copy writer. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for copy writer
  • Conceive, write, and develop social platform content and advertising campaigns for clients
  • Play a major role in ideation and copy for new business presentations
  • Write highly compelling copy that demonstrates a deep understanding of any given brand personality, and any given target audience
  • Write in a style and manner appropriate for any given social media platform
  • Demonstrate the ability to "self edit," delivering only a carefully curated selection of their best work
  • Enforce style guide and brand rules throughout content and advertising development
  • Work with the Media team to review and analyze campaign content for areas of improvement
  • Supporting advertising and marketing collateral various brand initiatives and services
  • Balancing innovation and consistency in all collateral (print, internet, in-store signage)
  • Proactively seeking effectiveness in advertising by researching and comprehending the needs of our customers
Qualifications for copy writer
  • Excellent communicator written and orally
  • Ability to manage personal time and deadlines, the ability to adapt to the ever-changing priorities of the E-Commerce and Direct business
  • Bachelor’s degree in English, Journalism, Marketing or related field, or equivalent work experience
  • An affinity for media
  • Ensuring that all copy embodies the voice of the brand and maintaining consistency throughout various campaigns and related collateral projects
  • Producing work that satisfies all marketing objectives
2

Copy Writer Job Description

Job Description Example
Our growing company is looking for a copy writer. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for copy writer
  • Staying current with media trends in the juvenile and tween market
  • Working independently and/or as part of a Project team
  • Organize, edit, and generate copy for a new digital application
  • Translate technical concepts into consumer-friendly copy
  • Collaborate with technical and design teams to ensure that copy is present as needed and fully integrated within the application experience
  • Ensure that copy tone and feel reflects application design and end consumer profile
  • Ensure that all copy remains up-to-date within content management system
  • Test final application to ensure that all copy is correct and meets product goals
  • Be flexible and adaptable to team needs
  • Write detailed copy from sample products with speed
Qualifications for copy writer
  • 2 to 3 years of relevant experience as a copywriter
  • Ability to translate technical material into consumer-friendly content
  • Empathy for consumer, with clear understanding of how consumer profile impacts content
  • Prior experience working on digital products
  • Experience working within content management system, or willingness to learn quickly
  • Ability to collaborate cross-functionally to deliver results
3

Copy Writer Job Description

Job Description Example
Our growing company is hiring for a copy writer. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for copy writer
  • Enter site corrections and changes from buyers on a weekly basis
  • Side projects are assigned
  • Follow up with other departments such as Production, Department Managers, and Marketing is routine
  • Adhere to a specific set of style guidelines
  • Use both online resources and reference books to research fashion terms
  • Press releases and web stories
  • Editorial comments
  • Write copy that drives enrollment in the college's academic programs
  • Write copy that supports the college's alumni relations and development strategies
  • Write copy that promotes the college's research and thought leadership to non-academic, professional audiences
Qualifications for copy writer
  • Creative portfolio with previous campaign writing samples
  • 1+ years of experience in Marketing/advertising copy writing/copy direction (will consider recent graduates based on writing portfolio)
  • Bachelor's degree in English, Advertising, Marketing or Journalism (all major pluses)
  • Exceptional design sense and understanding of how words and images work together
  • Ability to communicate and collaborate on concepts with art staff
  • Ability to thrive in a fast-paced environment, successfully managing multiple projects at once and quickly adapting to changing deadlines and projects
4

Copy Writer Job Description

Job Description Example
Our innovative and growing company is looking to fill the role of copy writer. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for copy writer
  • Make sure messaging can be adapted on a global level
  • Create dynamic copy & editorial content to support Loyalty & Mobile App marketing objectives
  • Works collaboratively with System Marketing & Communications resources, such as BrandSmart, digital marketing, CRM, Marketing Contact Center, and Creative Services
  • Develops marketing and communication content that promotes System, service lines, and/or supports special events
  • Create dynamic copy & editorial content to support marketing objectives
  • Participating in communications team editorial discussions designed to create content roadmaps and place individual content initiatives in context of the overall communications program objectives
  • Researching content assignments through interviewing subject matter experts and internal requestors
  • Developing research/interview findings into content drafts for newsletter articles, brochures, education materials, presentations, mass emails, and other communications channels reaching a range of audiences including internal employees, sales prospects, clients, and members
  • Securing feedback and approvals on drafted content, applying revisions to finalize to audience-ready state
  • Working with an in-house creative services team to present content in branded, visually appealing, and visually informing ways
Qualifications for copy writer
  • Highly motivated self-starter with a deep understanding of customers' needs, product and the competitive landscape
  • Impeccable grammar and punctuation skills and the ability to translate client wishes to content orders while maintaining high standards for readability and factual correctness
  • Must be flexible and able to maintain a heavy workload and juggle simultaneous deadlines
  • Ability to communicate and work as a team player
  • Dependability is absolutely essential
  • Knowledge of fashion preferred
5

Copy Writer Job Description

Job Description Example
Our company is growing rapidly and is hiring for a copy writer. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for copy writer
  • Write short form emails
  • Create aggressive, persuasive political content
  • Create "attack ads" for campaigns
  • Must be able to produce 6-12 articles per day in a fast paced environment
  • Produce meaningful, compelling copy for projects across all advertising categories including beauty, fashion, automotive, packaged goods, pharmaceuticals, and more
  • Write advertising, social, and marketing content for both print and digital in a variety of formats
  • Proofread and fact-check
  • Work with Interactive Marketing team to ensure all customer generated content concerns are addressed and corrected as required
  • Communicate with sears.ca internal and external partners
  • Craft copy that brings concepts to life and transform complex ideas into simple, concise language
Qualifications for copy writer
  • Bachelor's Degree required - Journalism or English preferred
  • Should be open & capable enough to ideate & write good copy which works across all formats ie
  • At least 8 years of experience as a copywriter
  • At least 2 years of experience in technology or financial services marketing preferred
  • Must be proactive, self-motivated, and problem-solving
  • A killer book (please be sure to submit your samples when you apply)

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