Search Analyst Resume Samples

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RH
R Hoeger
Rowland
Hoeger
874 Stevie Lake
Chicago
IL
+1 (555) 336 8204
874 Stevie Lake
Chicago
IL
Phone
p +1 (555) 336 8204
Experience Experience
Los Angeles, CA
Search Analyst
Los Angeles, CA
Schowalter, Wiegand and Schumm
Los Angeles, CA
Search Analyst
  • Work closely with manager to establish priorities and manage workload
  • Assist the manager in gathering necessary data for plan development
  • Tweak and create new algorithms for search along with the developers
  • Assist in developing, maintaining, and improving search and navigation on Lowes.com, Lowes.com mobile web, and all mobile applications
  • Analyze search activity across all knowledge platforms; identify and execute opportunities for improvement
  • Deliver real-time analysis for brand campaigns / crises / always-on campaigns – Perform analysis on-the-fly & feed into marketing activities during Command Centres
  • Love speaking about search to a group, whether it’s a team meeting or a exec presentation. You can modify the jargon of the conversation depending on the audience
Dallas, TX
Paid Search Analyst
Dallas, TX
Steuber and Sons
Dallas, TX
Paid Search Analyst
  • Setup, test, and launch search campaigns for barneys.com and barneyswarehouse.com
  • Assist in developing, executing, and optimizing paid and organic search strategy
  • Assist with the design and execution of Google Shopping and other feed-related advertising programs
  • Conduct performance testing and compile reporting for search campaigns
  • Continuously optimize and communicate critical performance metrics (ROI, CTR, conversion data, traffic, bounce, etc.)
  • Recommend new ideas and innovations to grow and improve both paid and organic search performance; driven from research, competitive intelligence and analytics
  • Recommend process improvement techniques for improving workflow
present
New York, NY
Digital Site Search Analyst
New York, NY
Kuhlman-Kirlin
present
New York, NY
Digital Site Search Analyst
present
  • Perform detailed analysis using tools such as Omniture Site Catalyst, Tealeaf, mPulse, Opinion Lab, etc. and make revenue impacting recommendations based on data
  • Perform frequent & ongoing search tuning and make adjustments based on trends and relevancy
  • Address null and/or low-performing search results, and identify opportunities for improvement
  • Provide regular consulting expertise on search optimization for site improvement projects
  • Follow and incorporate industry standards/best practices for successful implementation
  • Manage the relationships between multiple store sites, third party vendors, site development teams for Endeca and the e-commerce department
  • Act as subject matter expert for Endeca and other relevant tools and processes for search analysis
Education Education
Bachelor’s Degree in Business
Bachelor’s Degree in Business
University of Georgia
Bachelor’s Degree in Business
Skills Skills
  • Nice to Have: Proficient in basic HTML & CSS
  • Ability to learn quickly and adapt to a constantly changing search industry
  • Passion & pride in doing good work and a desire to make a strong impact on the overall business
  • A love of data and attention to detail - highly organized and analytical
  • Strong quantitative skills, including analytical abilities and math proficiency
  • Ability to thrive in a fast-paced environment and to work independently and within a team
  • Ability to communicate technical information clearly and effectively to non-technical audiences
  • Strong presentation skills to large groups
  • Capable of handling multiple ad hoc requests
  • Excellent written and oral communication skills
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15 Search Analyst resume templates

1

Site Search Analyst Resume Examples & Samples

  • Track usage of internal search feature across multiple Walt Disney Parks & Resorts websites
  • Generate and deliver regular reports for supported websites
  • Manage synonym lists based on collected search data
  • Manage featured listings in search results for business partners
  • Occasionally collaborate with business partners under guidance of Internal Search Manager
  • Collaborate with technical teams to implement new search features and correct any defects that are discovered
  • Understand and troubleshoot basic technical issues with search results
  • Ensure accurate search results show up for highly searched keywords
  • Analyze data and website content to reduce number of searches with no relevant results
  • Perform search relevancy tuning
  • 3+ years experience using FAST and Endeca search platforms or equivalent enterprise-level search tools
  • 3+ years experience using web analytics tools – E.g. Omniture, Webtrends, Core Metrics, Google Analytics, etc
  • Intermediate knowledge of Excel and formula calculations
  • Intermediate understanding of HTML and meta tags
  • Understanding of synonym/thesaurus entries for internal search keywords
  • Ability to work well with cross-functional teams, prioritize tasks, and effectively multi-task in a deadline driven atmosphere
  • Comfortable working with team members at all levels, including senior management
  • 3+ years experience working with search in an enterprise-level environment
  • Experience utilizing bug-tracking tools, e.g. Jira, Bugzilla, etc
  • Understanding of Agile project management
2

Search Analyst Resume Examples & Samples

  • Ability to inspire and motivate a team to go above and beyond
  • Ability to thrive in a fast-paced environment and to work independently and within a team
  • Ability to learn quickly and adapt to a constantly changing search industry
  • A love of data and attention to detail - highly organized and analytical
  • Capable of handling multiple ad hoc requests
  • Proven history of self-direction, creativity, and ability to meet deadlines
  • Technical skills a must, marketing skills a plus
  • Ability to work cooperatively with teams based around the world
3

Junior Search Analyst Resume Examples & Samples

  • Create and make changes to campaigns, ad groups, keywords, ads and structural improvements in an effective and time efficient manner
  • Perform recurring search testing; this includes ad copy rotation, landing page experimentation, match type testing, etc
  • Continuously monitor, optimize, and communicate critical performance metrics (ROI, CTR, conversion data, traffic, bounce, etc.)
  • Optimize campaigns against KPIs such as CTR, Quality Score, CPC, & Conversion Rate
  • Assist with daily/weekly/monthly reporting and analysis
  • Liaise with Digital Marketing team members to create synergy & ensure consistency across all marketing initiatives
  • Collaborate with Search Engine Account Managers & 3rd Party Bid Optimization Vendor
  • Stay current with search industry trends and best practices
  • BA in Marketing, Computer Science or related field
  • 1-2 years of experience managing large scale search campaigns in Google, Bing
  • ECommerce experience a plus
  • Familiarity with search, bid management and web analytics tools (Google Analytics, Adobe Analytics/Omniture, Kenshoo, Marin)
  • Experience with PLA/Shopping Campaign optimization a plus
  • Excellent analytical, creative, & communication skills
  • Ability to multi-task; work both independently and in a team structure
4

Paid Search Analyst Resume Examples & Samples

  • Setup, test, and launch search campaigns for barneys.com and barneyswarehouse.com
  • Assist in developing, executing, and optimizing paid and organic search strategy
  • Assist with the design and execution of Google Shopping and other feed-related advertising programs
  • Conduct performance testing and compile reporting for search campaigns
  • Continuously optimize and communicate critical performance metrics (ROI, CTR, conversion data, traffic, bounce, etc.)
  • Recommend new ideas and innovations to grow and improve both paid and organic search performance; driven from research, competitive intelligence and analytics
  • Recommend process improvement techniques for improving workflow
  • Keep current with search industry trends and best practices
  • Partner and coordinate work with outside agencies
  • 1-2+ years of experience running search campaigns in Google AdWords, Bing AdCenter, Yahoo Gemini
  • Familiarity with search, bid management and web analytics tools (Google Analytics, Adobe Analytics, Coremetrics, Kenshoo, Marin)
  • Excellent analytical and creative skills
  • SEO experience a plus
  • E-Commerce experience a plus
  • Proficiency in Microsoft Excel (pivot tables, vlookup, macros)
5

Executive Search Analyst Resume Examples & Samples

  • Assist in identifying candidates, industry shifts and target universes for searches
  • Mine proprietary ATS for viable, qualified candidates and proactively pipeline for active and prospective searches through direct sourcing
  • Assist with candidate outreach and screening
  • Work with Executive Search and hiring teams to develop thorough job descriptions and search materials
  • Maintain accuracy, quality, and integrity of all search related information, including status updates and candidate feedback and progress
  • Prepare materials for client calls, meetings, and status updates
  • Maintain candidate and client confidentiality
  • Interact with executive leadership in a professional and mature manner
  • Previous executive search experience preferred, but not required
  • Highly organized, detail-oriented, and able to effectively prioritize projects and deliverables
  • Able to navigate through times of ambiguity with ease within a highly matrixed organization
  • Ability to develop well-planned strategies and achieve goals within tight timelines
  • Results oriented, resourceful, proactive, and tenacious
6

Sem Search Analyst Resume Examples & Samples

  • 25% Monitors Site Activity and Search Program Performance and measures against historical data and KPI�s (Key Performance Indicators)
  • 25% Works with Search Account Managers to create reporting, provide analytical insights and produce team deliverables
  • 25% Researches and analyzes trend/performance data to identify opportunities for program improvements and enhancements
  • 25% Executes daily operations and optimizations for multiple Search Team initiatives
  • Proven SEM Experience and understanding
  • In depth knowledge of current and developing SEM trends
  • Experience using business related tools including: Omniture/Adobe SiteCatalyst, Search Center, Google/Bing Webmaster tools, Google Adwords, Advanced Web Ranking suite and keyword research tools
  • Strong analytics, data analysis and data manipulation skills is a plus
  • Multi-channel marketing and/or ecommerce experience is a plus
  • Web Development, Scripting, SQL, a plus
  • A core understanding of HTML/CSS is a plus
  • Demonstrated communication and interpersonal skills; ability to work well with others
  • Strong analytical skills with attention to detail; self-starter
7

Local Solutions Paid Search Analyst Resume Examples & Samples

  • 3+ years of experience working in a digital advertising operations or fulfillment role preferred
  • 2+ years managing paid search advertising
  • 3+ years of experience in digital marketing including SEM, SEO, social, reach extension, video, or display advertising preferred
  • Strong ability to negotiate and problem solve issues to positive outcomes
  • Proven ability to manage multiple initiatives in a fast-paced environment with the ability to learn and apply new concepts and tools quickly
  • Analytical and possess the ability to evaluate data and interpret results
8

Onsite Search Analyst Resume Examples & Samples

  • Participate in strategic planning to improve the grainger.com product search experience
  • Analyze grainger.com onsite search activity; identify and execute opportunities for improvement
  • Manage internal tools and business processes that optimize the onsite search experience
  • Collect and respond to internal and external onsite search feedback; execute and measure search improvement tactics
  • Establish and implement product data standards, guidelines, and best practices in order to optimize the onsite keyword search accuracy
  • Develop search measurement plans and dashboards; monitor and report on onsite search metrics and KPIs
  • Benchmark the grainger.com onsite search experience versus its competitors
  • Provide support for efforts managed by Technical Product Managers as needed
  • 1-3 years ecommerce experience
  • Demonstrated expertise in analysis, including web analytics. Adobe preferred
  • Experience with faceted search engines; Endeca and/or Solr preferred
  • Understanding of Product Information Management systems and methodologies
  • Experience with User Acceptance Testing methodology
  • Understanding of Agile development
  • Proven systemic thinking skills
  • Proven ability to work with complex data sets
  • Outstanding communication skills including the ability to translate detailed technical information to easily understood concepts, decisions, and actions
9

Search Analyst Resume Examples & Samples

  • Query building & data extraction using search tools and data sources
  • Perform analysis on search trends & assists with the creation of final outputs
  • Perform analyses on all data extracted (trends, themes, etc.)
  • Deliver real-time analysis for brand campaigns / crises / always-on campaigns – Perform analysis on-the-fly & feed into marketing activities during Command Centres
  • Perform translations as required
  • Identify candidates for new services or ways-of-working improvements and feed this into global capability centre to drive service improvement
10

Search Analyst Resume Examples & Samples

  • Bachelor’s Degree in problem-solving field (Computer Science, Mathematics, Economics, Business, Architecture, Design, Physics, or related), OR 4 years’ experience in a problem-solving, quantitative role
  • Familiarity with programming formulas and functions in Microsoft Excel, Alteryx, or related data-manipulation tool in support of optimization, analysis, or automation
  • Desire for understanding problems, developing hypotheses, problem-solving, and testing & learning
  • Desire for analyzing urgent business needs and making sound recommendations to business partners based on strategic and corporate priorities
  • Desire for forming relationships/partnerships and leading by influence rather than by authority in a highly-matrixed organization
  • Desire for managing time and priorities while driving multiple projects at once
  • 1+ year’s analytical experience using data systems, including an enterprise-grade analytics tool (Hadoop, Teradata, Aster, Adobe SiteCatalyst, Adobe Insight, Alteryx, Tableau, etc.)
  • 1+ year’s experience programming complex formulas and functions in Microsoft Excel, Alteryx, or related data-manipulation tool in support of optimization, analysis, or automation
  • 1+ year’s experience architecting and managing search functionality on a retail website, preferably with Solr, Lucene, Cassandra, HBase, or other
  • 1+ year’s functional experience in performing predictive analytics
  • 1+ year’s experience communicating and interacting with stakeholders and business partners across the organization and at various levels (technical to creative – individual contributors to executive)
  • 1+ year’s experience forming relationships/partnerships and leading by influence rather than by authority in a highly-matrixed organization
  • Masters in quantitative field
11

Search Analyst Resume Examples & Samples

  • Assists the team in planning and forecasting performance based on historical data and overall expertise
  • Builds and creates basic recurring analytical and technical deliverables showing attention to detail with accurate numbers and grammar
  • Demonstrates passion for digital marketing by proactively finding and building recommendations on new ways to build the client’s business and grow accounts
  • Demonstrate foundational skillsets for understanding technology, digital, analytics, content and media management
  • Develops and support the presentation of performance analysis while proactively addressing concerns and recommending next steps
  • Manage paid search budget pacing, IO creation and other daily campaign monitoring
  • Support the development, implementation and execution of recommendations across both paid campaigns, such as keyword and ad copy, and organic search, such as title and meta descriptions
  • Contributes to strategic discussions by participating in meetings with the larger team as needed
  • Masters and maintains vast knowledge of client's business, competition, and latest industry news and trends
  • Communicates regularly with Senior Media Manager, Senior SEO Analyst and Account team to successfully oversee the account and client relationship
  • Demonstrates curiosity in designated business vertical and utilizes competitive as well as optimization best practices
  • Build, groom and expand publisher partner relationships to build thought leadership, enhance efficiencies and create better time management
  • Experience and understanding of SEM and SEO
  • Detail oriented with strong attention to project management and follow-through
  • Knowledge of 3rd party tracking and serving technology related to SEM
  • Exhibit basic command of BrightEdge or similar reporting suites, including dashboard management, data extraction, processing of reports, and identifying opportunities
  • Success executing complex, large scale, fast moving client projects and campaigns, flawlessly
  • Excellent communications (written/verbal), presentation and analytical skills
  • Expert-level Excel and strong PowerPoint (PPT) skills
12

Search Analyst Resume Examples & Samples

  • Search analytics & tuning: Design and conduct analyses based on user analytical data, recommend algorithm and functional improvements, search-related taxonomy/tagging adjustments, and other steps to continuously tune and improve enterprise search results. This role will also likely be involved in the investigation and piloting of new search technologies
  • Taxonomy analytics & management: The importance of taxonomies and ontologies to both search and user experience design is critical, and this role will also focus on and support projects related to the analysis and transformation of BCG’s enterprise taxonomies/ontologies
  • Participate in strategic planning to improve the BCG knowledge search experience
  • Analyze search activity across all knowledge platforms; identify and execute opportunities for improvement
  • Manage internal tools and business processes that optimize the search experience
  • Collect and respond to search feedback; execute and measure search improvement tactics
  • Develop search measurement plans and dashboards; monitor and report on search metrics and KPIs
  • Provide support for related knowledge platform programs and initiatives with search component
  • Prepare support documentation and training materials for users of content management systems related to search and related taxonomy matters
  • Assist in the development, analysis and documentation of unstructured content classification taxonomies and ontologies to facilitate information capture, search, retrieval and data exchange between systems
  • Establish and implement content taxonomy and tagging standards, guidelines, and best practices in order to optimize the knowledge platform overall user experience as well as specifically search relevancy
  • Support efforts to select and implement content auto tagging and classification capabilities across knowledge platforms
  • Develop, document, and maintain standards, best practices, or system usage procedures related to taxonomy and ontology classification systems
  • Identify and classify documents or other electronic content according to relevant meta data and adjust classification methods for new content types
  • Prepare relevant reporting related to taxonomy and tagging usage and patterns to support system enhancements and development
13

Organic Search Analyst Resume Examples & Samples

  • Lead and develop organic search campaigns in French speaking markets
  • Identify optimization opportunities by analyzing the current situation in each market and the most promising keywords and techniques to prioritize
  • Research and develop a dense link network in the markets through effective partnership building, community interaction and content placement
  • Implement the latest search optimization techniques across several company websites, both on-site and off-site, creating bespoke content as required
  • Work closely with local sales offices to train staff in the basic principles of organic search and coordinate their work on the site in relation to SEO
  • Collaborate with other marketing teams to keep up-to-date of campaigns and optimize the results for search engines
  • Native French speaker. Very strong verbal and written communication skills in French and English are essential
  • 2+ years of organic search engine marketing and copywriting experience from French speaking markets
  • Comfort with the internet and the ability to understand moderately technical aspects of web applications
  • Graduation from university with related degree with strong academic credentials
  • Friendly demeanor, flexible mindset and a will to succeed
14

Paid Search Analyst Resume Examples & Samples

  • Work with the Paid Search team to execute ongoing account optimization, which includes structure improvements, audience targeting, search query mining and keyword expansion
  • Monitoring keyword bidding tracking tools
  • Managing our sitelink strategy
  • Reporting and analysis to monitor performance and support recommendations
  • Works closely with external partners and vendors including Google and Yahoo-Bing to maintain support and keep up to date on new features and product capabilities
  • Collaborates with the Merchandising Team to understand the product assortment details that can leveraged for new search campaigns to support our organization’s newness strategy
  • Stays current on industry news, SEM tools, trends, tactics and strategies and educates the broader organization on new opportunities that can be leveraged to provide our guests the best experience
15

Digital Site Search Analyst Resume Examples & Samples

  • Aligning with merchants and business partners to identify ways of improving the on-site search experience, and conversion strategies that vary across categories
  • Perform detailed analysis using tools such as Omniture Site Catalyst, Tealeaf, mPulse, Opinion Lab, etc. and make revenue impacting recommendations based on data
  • Perform frequent & ongoing search tuning and make adjustments based on trends and relevancy
  • Address null and/or low-performing search results, and identify opportunities for improvement
  • Provide regular consulting expertise on search optimization for site improvement projects
  • Follow and incorporate industry standards/best practices for successful implementation
  • Manage the relationships between multiple store sites, third party vendors, site development teams for Endeca and the e-commerce department
  • Act as subject matter expert for Endeca and other relevant tools and processes for search analysis
  • Work with Merchants on strategies to manage “boost/bury” placement of items
  • Provide strategic recommendations across the business to leverage internal search activity
16

Product & Search Analyst Resume Examples & Samples

  • Product Responsibility
  • Bachelor’s degree in business, marketing or computer-related field or equivalent experience
  • 2 -3 years of experience in product content development and coordination
  • 2 -3 years of experience in internal site search, taxonomy management and/or web analytics
  • Competent in onsite search analytics, taxonomy optimization and relevancy/ranking rules
  • Experience managing business/customer facing websites for site search and information findability with a demonstrated understanding of content sources and content types
  • Basic understanding of web technologies and principles, specifically HMTL, UX, information architecture and search engine marketing
  • Demonstrated ability to develop, execute and optimize site search optimization strategies
  • Excellent verbal, written and presentation skills, with the ability to effectively interact and teach stakeholders at all levels including senior leadership
  • Demonstrated ability to build and manage day to day relationships with third party vendors
  • Experience working in a highly transacted e-commerce web site or prior experience in a management consulting or advertising agency environment
  • Experience working in a fast paced environment with cross functional teams (Product Management, Project Management, Development/Engineering, Design, etc.)
  • Experience with Oracle Endeca, SOLR or FAST search platforms
  • Strong understanding of Microsoft Excel
  • Some experience with Hybris eCommerce platform
  • Ability to make connections between data and business goals
  • Experience in website merchandising and digital marketing
  • Experience using digital analytics tools (Core metrics, Adobe Analytics, Google Analytics, etc.) as well as SQL and Excel to extract and manipulate data
17

Paid Search Analyst Resume Examples & Samples

  • Develops and manages a multi-channel paid search strategy that drives brand awareness, website traffic, lead-generation efforts, and new customer acquisition
  • Develops a PPC strategy, and manages campaigns, including keyword development and negative keyword management; optimizing for conversion; managing geographical and demographic targeting, ad creation and testing; creating, monitoring, and testing landing pages; budget management; and tracking, analyzing, and reporting on campaign performance
  • Builds promotions using A/B test bid strategies and AdWords betas, and optimizes for maximum conversion rates/ROI
  • Understands and keeps up with the latest trends, new processes, changes in search engine marketing, industry advances, best practices, competitor intelligence, strategies and latest developments in paid search, and knows which means of communication have the highest return on investment
  • Manages paid social promotion campaigns on Facebook, Twitter, Instagram, and Pinterest
  • Manages remarketing campaigns through AdWords, Facebook and various ad exchanges
  • Troubleshoots tracking issues and data inconsistencies
  • Manages a budget tracking process to keep pace with monthly spend levels
  • Prepares and submits performance reports to management as requested
  • Bachelor’s degree, preferably in advertising, marketing, statistics, or a related field
  • 3-5 years of hands-on experience in managing paid digital accounts including Google, Bing, and Facebook for a high-volume consumer website
  • Bid management experience with a focus on creating and implementing automated rules
  • Strong data and statistical analysis experience and possess the ability to interpret results
  • Ability to prioritize workload with strong time management skills to efficiently handle numerous campaigns
  • Must have excellent attention to detail and be able to communicate effectively at all levels of the organization. Strong written and oral communication skills
  • Participates in continuous improvement. Self-driven with a desire to continuously learn new things about the industry through blogs, webinars, conferences, etc
  • Advanced to expert-level understanding of Excel required. Preference for candidates experienced with MS SQL query and data visualization tools
18

Search Analyst Resume Examples & Samples

  • Lead the day-to-day reporting, analysis, and recommendation for search marketing needs of multiple brands
  • Assist the Search Director in developing search strategies to meet and exceed our clients’ business objectives
  • Work with cross-functional departments including account, creative, analytics, social, and digital strategy
  • Create and present organic search performance to clients in an easy to understand format
  • Research and analyze industry changes/developments in search engine marketing
  • 1 - 3 years of organic search experience
  • Experience with large scale businesses needs
  • Have a working knowledge of leading web analytics (Google Analytics is a must, Adobe Analytics is a plus) and SEO tools
  • Strong web analytics skills
  • Proficient in basic HTML & CSS
  • Be able to explain and communicate technical SEO issues like redirects and schema.org
  • Must be comfortable as part of a large team
19

Search Analyst Resume Examples & Samples

  • Gather and analyze keyword and audience research necessary to build a new campaign
  • Assist the manager in gathering necessary data for plan development
  • Group keywords into ad groups and develop relevant ad copy and extensions
  • Responsible for applying client feedback to keyword and copy proposal prior to client signoff
  • Generate paperwork necessary for purchase authorization and ensure vendor counter signature is received
  • Primary party responsible for trafficking approved plan into search engines
  • Monitor and maintain campaign budgets, pacing and bid adjustments
  • Implementation of optimizations and/or testing plans (e.g. search query reports, negative keyword maintenance, keyword overlap, testing implementation)
  • Pulling and analyzing data to inform campaign reporting and helping to build insights
  • Responsible for granular maintenance of monthly billing cycle, including invoice tracking, buy actualization, and compiling draft billing for manager approval
  • Responsible for resolving all billing discrepancies in partnership with client strategy and billing reconciliation team
  • Responsible for learning all relevant tools for reporting, analytics and competitive analysis - bid management platforms, Benchtools, Google Trends
  • Responsible for learning all core search metric calculations and relationships (e.g. CPC, CPA, CTR, SOV, weighted averages)
20

Paid Search Analyst Resume Examples & Samples

  • Manage paid search campaigns across multiple engines and ensure program specific ROI goals are being met
  • Responsible for all facets of day-to-day management including keyword research/build-outs, ad copy writing and testing, bid management, landing page selection/optimization
  • Maintain alignment with robust promotional calendar ensuring that ad copy and spend is consistent with site wide goals
  • Develop and maintain reporting on all levels of data from keyword to campaign for ROI and KPI metrics
  • Must be able to present results as well as high-level trends
  • Ability to gather insight from data and execute next steps accordingly
  • Manage internal relationships with buying/merchandising teams as well as external relationships with agency and search engines
  • Consistent communication with merchant teams to identify opportunities as well as provide key learning for each family of business
  • Reports to the Paid Search manager
  • 2-4 years paid search marketing experience as a coordinator or campaign manager
  • Background at a Search agency will be strongly considered
  • Hands on experience with a paid search management platform, such as Marin, Kenshoo, or Dart Search
  • Expert with Excel and Powerpoint required
  • Experience with Coremetrics and Google Analytics a plus
  • Experience with Google Shopping and Dynamic Search Ads a plus
  • Experience with a Marketing Attribution tool and platform a plus
  • Proven ability to communicate with all levels of management and external agency partners
  • Exceptional analytical and presentation skills
  • Highly motivated and an independent self-starter with ability to multi-task and work in an aggressive, fast-paced environment
21

Search Analyst Resume Examples & Samples

  • Lead the day-to-day reporting, analysis, and recommendation for the organic search marketing needs of this tech brand
  • Assist the Search Director in developing search strategies to meet and exceed our client’s business objectives
  • Work with cross-functional departments and partner agencies, including account, creative, analytics, paid search, and strategy
  • Create and present organic search performance to clients in an easy-to-understand format
  • Research and analyze industry changes/developments in search
  • Experience with large-scale business needs
  • Be able to explain and communicate both content and technical SEO issues, like redirects and schema
  • Nice to Have: Proficient in basic HTML & CSS