Site Merchandising Job Description
Site merchandising
provides consolidated weekly reports analysing sales by product category, distribution channel, and region and identify opportunities and areas for improvement.
Site Merchandising Duties & Responsibilities
To write an effective site merchandising job description, begin by listing detailed duties, responsibilities and expectations. We have included site merchandising job description templates that you can modify and use.
Sample responsibilities for this position include:
Lead the Product Marketing and trading strategy and manage the product marketing, promotions and visual merchandising teams
Partner with Merchandising, Marketing and Creative teams to ensure featured products match marketing direction and inventory
Contribute ideas for strategic planning for marketing programs
Follow process guidelines established for your marketing programs
Ensure maximum product exposure across the website and all marketing channels
Provide continuous feedback to Buying, Marketing and Editorial on successes and failures
Lead and develop site conversion optimisation strategy (and other behavioural targeting if relevant) from a content and product marketing perspective
Write and submit creative and business briefs and evaluate whether output are “on-brand” and meets business objectives
Produce regular and ad-hoc reporting
Support and enhance functional relationships with key internal and 3rd party partners
Site Merchandising Qualifications
Qualifications for a job description may include education, certification, and experience.
Education for Site Merchandising
Typically a job would require a certain level of education.
Employers hiring for the site merchandising job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Collage Degree in Business, Marketing, Merchandising, Education, MBA, Business/Administration, Management, E-Commerce, Economics, Engineering
Skills for Site Merchandising
Desired skills for site merchandising include:
HTML
Systems and processes
Category
Industry trends and customer behaviors
Marketing
Usability testing and industry trends
Behaviors and decision trees to create basic analytical reports to identify site improvement areas
CSS
Customer demographics
Helps with documentation of any new tool
Desired experience for site merchandising includes:
Troubleshoot any technical or data issues related to flow between EDQ and hub or hub to technology partners
Work with technology partner to create strategy and executions plans for timed releases and special product launches
Support all departments with bulk uploads into EDQ
Run various exception reports to find data issues that may affect customer experience
Responsible for Remote Tools data updates when needed (including admin / access rights)
20%] Coordinate and execute strategy plans for timed releases and special product launches with technology partner and merchants
Site Merchandising Examples
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Site Merchandising Job Description
Job Description Example
Our company is growing rapidly and is looking for a site merchandising. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for site merchandising
- Attend weekly Turn-In meetings with Creative and Buying
- Collaborate with Assistant Site Merchandise Manager to navigate new products into site categories, based on product attributes and known customer shopping behaviors
- Partner with cross functional teams to develop merchandising calendar for website home and landing pages, special initiatives, and editorial content
- Identify unique, underdeveloped, or emerging categories based on web analytics, competitive landscape, and customer feedback
- Manage weekly sign-off on web site publication
- Understand merchandising differences between platforms (desktop vs
- Accountable for ensuring the quality and accuracy of online merchandising, product placement and navigation strategies so they will contribute to adidas & Reebok.com’s business goals
- Work with analytics to ensure optimization decisions and ongoing improvements can be tracked and validated on an ongoing basis – each experience pillar should have standardized reports as a reference
- Map out wider template/functional changes that are needed to support and drive our adidas & Reebok site experience
- Lead optimisation of the website transactional functionality to increase sales and service on all platforms
Qualifications for site merchandising
- Microsoft Office/Suite proficient (Excel, PowerPoint, Outlook)
- Minimum of 6-8 years experience in e-Commerce
- Minimum of 4 years in retail site merchandising
- Minimum of 4 years demonstrated experience managing a team
- Dynamic Seniors or Juniors working towards a BA/BS with a GPA of 3.0 or higher
- Proven leadership ability through participation in organizations and clubs
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Site Merchandising Job Description
Job Description Example
Our innovative and growing company is looking for a site merchandising. Thank you in advance for taking a look at the list of responsibilities and qualifications. We look forward to reviewing your resume.
Responsibilities for site merchandising
- Optimize the process for identifying and launching marketing ready-skills
- End-to-end ownership of a key project, including development and maintenance, of key traffic channels, such as Affiliates, SEO or Corporate Category Emails
- Closely liaising with other teams (traffic, PR, Affiliates, site-wide marketing teams, Automotive commercial/supply chain, site managers) to ensure successful execution of merchandising initiatives
- Planning and executing on-line marketing campaigns and merchandising initiatives
- Responsible for partnering with external marketing teams
- Take ownership for all website features & website merchandising sales tools
- Support Product Owners to shape their Products
- Own the homepage and all other promotional spaces performance throughout the site
- Develop new on-site merchandising tools to facilitate an improved user experience and ultimately improve sales
- Responsible for all up-selling, cross-selling and promotional sales tools
Qualifications for site merchandising
- Become the go-to person in relation to functionality and capabilities of our tools, longer-term roadmaps – this role will be expected to be hands on within these tools
- Strong IT and numerical skills – On-line platform knowledge / SAP savvy / Adobe analytics
- Strong IT and numerical skills – On-line platform knowledge / Adobe analytics
- 3- 5 years of relevant experience in e-commerce site-merchandising in a consumer-facing company
- Oversee daily visual merchandising and maintenance checks on the website
- Oversee the recruitment, training and management of Site Team
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Site Merchandising Job Description
Job Description Example
Our innovative and growing company is looking to fill the role of site merchandising. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for site merchandising
- Analyze sales and site funnel data to determine and understand customer engagement by online sales channel, product category, and page level information, and develop improved pricing, merchandise and promotional strategies by collaborating within ecommerce team
- Define and managing appropriate site navigation, filtering, category management, and product assortment for optimal customer discoverability, purchase path flow and product positioning
- Strategically align homepage content, landing pages, and category pages to tell a cohesive story, in line with brand and site priorities
- Manage website research, testing & analytics, overseeing all weekly reporting
- Own all testing and targeting website campaigns
- Define KPIs and continuously review value delivered and success metrics (financial, brand ROI, customer centricity, commercial opportunities)
- Provide analysis and insight in conjunction with web analytics team to improve shopping experience and drive global sales
- Maintain B2B e-commerce industry expertise
- Execute new strategies and programs that increase visits to the TRU website and/or increase in-store sales
- Evaluate whether outputs are “on-brand” and meets business objectives
Qualifications for site merchandising
- Extensive experience in website merchandising & optimisation, ideally from a fashion retail background
- Understanding and empathy with the luxury, global off-price fashion consumer
- Strong knowledge of luxury fashion brands and visual merchandising
- Proven track record of reaching sales targets, improving processes and managing multiple tasks to tight deadlines
- Strong numerical, analytical and excel skills, ideally gained in a retail merchandising environment
- Experience working across multiple devices
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Site Merchandising Job Description
Job Description Example
Our company is growing rapidly and is looking for a site merchandising. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for site merchandising
- Manage and develop functional relationships with key internal and 3rd party partners
- Make recommendations and support new partner development
- Utilize tools (EDQ, BCC, Endeca) for execution of website updates (taxonomy, page filters)
- Understand tool capabilities for future improvements and train future users
- Follow process guidelines, document process, identify and recommend improvements to process as pain points are identified
- Review all completed creative assets and confirm they meet the business objectives
- Review and execute tool related site updates
- Constantly look for opportunities to streamline and improve process for creative brief process
- Frequently and consistently review key competitors
- Execute and manage content calendar for all merchandising channels and communicate to key stakeholders
Qualifications for site merchandising
- BA with strong academic record plus five or more years of experience
- Able to think both creatively and critically
- Able to quickly learn necessary technical tools
- Analytical and process-oriented, comfortable working with large data sets and making data-driven decisions
- Familiarity with current commonly used technologies (browsers, mobile devices)
- BA with strong academic record plus several years of experience
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Site Merchandising Job Description
Job Description Example
Our growing company is looking to fill the role of site merchandising. To join our growing team, please review the list of responsibilities and qualifications.
Responsibilities for site merchandising
- Support seasonal center execution, including recommendations and input for category representation
- Proactively partner with cross-functional teams including Marketing, SEO, Search, and Product Management teams to continually drive site improvements and identify improvement opportunities
- Create merchandising channel content to include audio, video, photo, social
- Work across teams to effectively integrate Alexa skills into channels owned by other teams
- Map out and execute the optimization strategy for our adidas and Reebok site experiences, ensuring we’re driving incremental growth across our entire range
- Drive focus for the junior member of the team and give clear direction on their priorities
- The analysis
- The definition
- The design
- And the implementation of a working prototype
Qualifications for site merchandising
- Analytical and process-oriented, comfortable working with large data sets and making data-driven decisions
- Serve as help-desk for Site Merchandisers, particularly helping to track recurring storefront bugs and ensure quick resolution of issues
- Provide training on tools & technologies as needed
- Manage and execute merchandising updates in the Origin storeto support strategy set by Franchise Merchandising leads
- Support planning and execution of franchise-specific and storewide discounts leveraging internal project management tools and processes
- Partner with copy and production design teams to create site assets for site refreshes and promotions