Marketing Designer Job Description

Marketing Designer Job Description

4.9
137 votes for Marketing Designer
Marketing designer provides detailed specifications and optimized HTML and CSS prototypes for our Developers and Engineers to work from.

Marketing Designer Duties & Responsibilities

To write an effective marketing designer job description, begin by listing detailed duties, responsibilities and expectations. We have included marketing designer job description templates that you can modify and use.

Sample responsibilities for this position include:

Photoshop products to modify designs and metal color
Highly conceptual designer with outstanding design and typography skills
Clearly represent and roll out the aesthetic of the Abercrombie &Fitch and abercrombie kids brands across multiple projects to build tight marketing campaigns
Generate creative ideas that meet project/marketing objectives across abroad range of projects
Lead and develop a team of designers
Works directly as senior creative team members on projects
Conceptualize, design and edit in store printed marketing materials which consist of, but are not limited to, POP signs, easels, flyers, weekly flyer assets, and weekly flyer insertions
Partner with the Public Relations, Merchandising, and Digital Marketing teams to create in store assets and marketing projects
Follow and maintain brand identity standards
Present designs in a clear and concise manner

Marketing Designer Qualifications

Qualifications for a job description may include education, certification, and experience.

Licensing or Certifications for Marketing Designer

List any licenses or certifications required by the position: BA, BFA

Education for Marketing Designer

Typically a job would require a certain level of education.

Employers hiring for the marketing designer job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Collage Degree in Graphic Design, Design, Marketing, Education, Communications, Web Design, Advertising, Visual Communications, Art, Fine Arts

Skills for Marketing Designer

Desired skills for marketing designer include:

Adobe Creative Suite
InDesign
HTML and CSS
Illustrator
Photoshop
Typography
PowerPoint
CSS
Color
Dreamweaver

Desired experience for marketing designer includes:

3-5 years experience in Graphic Design, preferably within Marketing/Retail
Prep and revise files for production process and meet project deadlines
Involvement with concepting for in store materials, repurposing of campaign assets, HTML/richmedia emails, online campaigns, microsites, websites, social or mobile
Mentor and provide guidance to graphic designers
Bachelor’s degree in Graphic Design, Fine Art, or the equivalent
5+ years of graphic design experience in a corporate setting

Marketing Designer Examples

1

Marketing Designer Job Description

Job Description Example
Our growing company is looking for a marketing designer. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for marketing designer
  • Must have a meticulous eye for detail and ability to problem solve
  • The main focus of this role is to conceptualize and execute key art and ad campaigns for new show and new season launches, and translate cross-platform
  • Prepares design concepts for the Art Director on a daily/weekly basis
  • Interprets Global Creative Guidelines into design work
  • Produce all types of collateral, from promotional materials to in-store graphics to packaging
  • Follows the Marketing Calendar and provides input to the creative process
  • Participates in team brainstorm activities
  • Collaborates daily with designers, copywriters, internal channel members, and the marketing team
  • Creating graphics and detailed product labels
  • Creating banners to feature in the website home page rotation and SEO optimization
Qualifications for marketing designer
  • Strong knowledge of HTML, CSS, CMS Systems, Keynote, PowerPoint and AutoCAD are not required, but a plus
  • Experience in digital media design (Flash and HTML)
  • Possesses flexibility in working across multiple projects concurrently, with an ability to shift priorities
  • Ability to work independently as well with a team
  • A minimum of 3 years’ design experience, preferably in a marketing department or advertising agency
  • Proven experience of meshing together different types of media, artworks, in-game screenshots and illustrations
2

Marketing Designer Job Description

Job Description Example
Our company is growing rapidly and is hiring for a marketing designer. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for marketing designer
  • Coordinate production and distribution of materials with printing companies
  • Edit and set-up new pages and products on the Big commerce platform
  • Submit all marketing, sales and advertising expenses to the bookkeeper
  • Provide oversight on school licensing agreements and liaise with school licensing manager
  • Track competitor pricing and sales promotions/events at relevant schools
  • Review and print web orders
  • Assist with and maintain the sales event calendar
  • Concept and create campaign design assets including mock-ups, social media, online ads, digital marketing campaigns
  • Thrive on learning
  • Able to manage and/or mentor other designers (staff, freelance, interns)
Qualifications for marketing designer
  • Must be a self-starter with a great work ethic who can manage multiple projects, work smart, produce creative solutions within deadlines, and shift gears when necessary without compromising quality
  • Knowledge of image formats and printed media
  • Able to work well under tight deadlines in a fast-paced, team environment
  • Able to handle multiple tasks at once from different sources of accountability
  • Strong knowledge of the printing process and ability to layout prepess-ready files preferred
  • Ability to multi-task and prioritize & constantly re-prioritize with ability to manage multiple brands with different strategies
3

Marketing Designer Job Description

Job Description Example
Our company is searching for experienced candidates for the position of marketing designer. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for marketing designer
  • Creating corporate presentations, as required, for key business growth pitches to business partners internal requirements (Note that this work can be last-minute in nature and require long-working hours with limited notice)
  • Work closely with the Product Development team to design and create layouts, mock-ups, structures and production artwork for packaging across several product lines and categories
  • Work closely with the Marketing team to design and create marketing collateral, retail POP, signage, event support, across several brands and distribution channels
  • Assist with development of brand positioning and style guides, and produce creative which maintain these standards
  • Lead, organize, source, and direct photo and video shoots (product & lifestyle)
  • Organize, review, edit and retouch product, lifestyle, and action photos
  • Work on projects through all stages of design, from conceptualization to production-ready artwork
  • Consult and problem solve with print vendors and production factories
  • Mentor, critique, and support junior level designers, assisting to bring projects to completion
  • Demonstrate critical and logical thinking, lead problem-solving and brainstorming
Qualifications for marketing designer
  • Ability to translate market research and data to strategic creative solutions
  • Comfortable and effective at presenting creative ideas to non-creative audiences
  • Empathy for the customer, and empathy for individuals on a creative team
  • An inherent host and a passion for community
  • Educated to a Diploma / degree level
  • Methodical & systematic approach is vital
4

Marketing Designer Job Description

Job Description Example
Our company is growing rapidly and is looking to fill the role of marketing designer. We appreciate you taking the time to review the list of qualifications and to apply for the position. If you don’t fill all of the qualifications, you may still be considered depending on your level of experience.
Responsibilities for marketing designer
  • Lead visual design and implementation for marketing campaigns
  • Manage multiple projects at once to deliver high-quality designs
  • Design solutions that will scale to multiple regions
  • Give and solicit honest feedback in order to continually improve the business direction
  • Enforce Global Creative Services team processes
  • Collaborate with the Head of Digital Design and the Marketing team to ensure consistency of styles and communication throughout
  • Confidently present your work to teams and internal stakeholders
  • Work with developers to ensure our online end products are in line with the visions established by Creative Services
  • Bachelor’s degree plus 1 year of shopper-marketing design OR integrated consumer promotional campaigns (basic qualification)
  • Design agency experience
Qualifications for marketing designer
  • Advanced knowledge of Adobe Creative Suite (photoshop, illustrator
  • Expert user in InDesign, Photoshop, Illustrator - plus sound knowledge of Acrobat Pro
  • Basic HTML experience, CSS a plus
  • Experience in creating online newsletters in programs like Exact Target
  • Comfortable working against, and meeting tight deadlines
  • Illustration ability a plus
5

Marketing Designer Job Description

Job Description Example
Our growing company is searching for experienced candidates for the position of marketing designer. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for marketing designer
  • Ensure cohesion with all product launch creative across all channels and vehicles for visual consistency
  • Work with the brand marketing team on all creative requests including PR/communication collateral, event creative and paid media ads across multiple vehicles
  • Partner with Brand & Omni-Channel events team on creative direction and visual production that bring the brand to life, while showcasing specific launch, at scale (small to large)
  • Responsible for proper project archiving and file management including organized version control and draft management
  • Follow project management timeline, factoring in key review periods taking projects to completion
  • Work closely with print vendors and ensure accuracy of production for all projects
  • Overall creative design support to US Marketing for all online/offline brand and product related initiatives
  • Work collaboratively in an Agile environment, to deliver highly effective campaigns and content
  • Be given the space to craft beautiful design work that has real impact on our business
  • Identify opportunities to push our brands into new and exciting places
Qualifications for marketing designer
  • Video editing skills are a plus
  • Flexible & collaborative attitude with ability to work with design feedback
  • Ability to take ownership of a project and lead it from concept to production
  • Bachelor degree in graphic arts, graphic design, web design, digital media, or a related artistic discipline
  • A solid understanding of the principles of design and the ability to apply them to complex tasks
  • Hand crafted skills and a passion for fashion, art, design, and photography

Related Job Descriptions

Resume Builder

Create a Resume in Minutes with Professional Resume Templates