Online Marketing Manager Cover Letter

Online Marketing Manager Cover Letter

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15 Online Marketing Manager cover letter templates

What to include in a Cover Letter
1
Company Address
2
Salutation
3
Compelling Details
4
Respectful Closing

How to Write the Online Marketing Manager Cover Letter

93806 Conroy Causeway
New Mackstad, NH 70810-1919
Dear Onyx Davis,

I would like to submit my application for the online marketing manager opening. Please accept this letter and the attached resume.

In my previous role, I was responsible for thought leadership as the subject matter expert on online advertising analytics; work directly with Paid Search, Display, Paid Social and Affiliate marketing teams, and technical/data specialists to create and execute marketing strategies.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

  • Proven experience leveraging social and digital in an integrated marketing plan
  • Experience supervising teams and agencies
  • B2C marketing in a regulated industry or highly-matrixed org
  • Develop strong internal relationships with product management and technical organizations while producing documents and analysis to drive their roadmaps and feature sets for improved marketing automation and CX improvements
  • Proficient in Oracle SQL or other relational database languages
  • Experience with online direct response demand generation and optimization activities, including the areas of 1.) CPC travel search and deals distribution placements (Travelzoo, TripAdvisor, Kayak, ), 2.) Auto-optimized banner production and trafficking 3.) Behavioral Targeting and Retargeting (Ad networks) and 4.) effective reporting of results to all stakeholders
  • Advanced knowledge of Excel and some experience using Google AdWords, Yahoo Marketing Solutions, MS AdCenter, Facebook campaign management tools, third party ad serving tools
  • Data driven analytical approach

I really appreciate you taking the time to review my application for the position of online marketing manager.

Sincerely,

Rory Bogisich

Responsibilities for Online Marketing Manager Cover Letter

Online marketing manager responsible for weekly, monthly and quarterly reports for all major metrics, goal tracking, and other paid search initiatives.

Knowledge of Adobe Creative Suite, Dreamweaver – preferred
Preferred technical design experience with Flash, Adobe Photoshop, Acrobat and HTML
Analyze and optimize campaigns from a variety of perspectives including keyword/ad copy CTR, conversion rates, search queries, landing page, quality score, to achieve maximum ROI
Deep knowledge of analytic-driven marketing, comfortable interpreting and presenting data
Strategic-minded, yet willing to execute
History of success in fast-paced environment, delivering multiple complex projects on schedule
Very high attention to detail with drive for continuous improvement
History providing strategic leadership and professional development for direct reports

Online Marketing Manager Examples

Example #1

Example of Online Marketing Manager Cover Letter

4130 Johnson Manor
Ondrickaland, LA 34122-9715
Dear Frankie Rutherford,

Please consider me for the online marketing manager opportunity. I am including my resume that lists my qualifications and experience.

In my previous role, I was responsible for organic search query monitoring and analysis, including the creation of regular topline reporting and more granular analysis of daily, hourly, and other trends.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

  • Analytics - Thoroughly understands marketing objectives, financials, web metrics, search metrics, and market information, identifying not only trends, but also the reasons behind them
  • A deep understanding of all traffic-driving mechanisms (Email, search, browse, SEO)
  • May directly manage employees
  • Proven experience in management of creative development for online media campaigns preferred
  • Background in Internet and online media, including familiarity with online ad-buying models and measurement preferred
  • Strong interpersonal skills for working both internally as part of a team and with clients
  • Identify customer needs in different lifecycle stage through marketing event feedback, online survey, email analysis and digital search & media
  • Develop web marketing strategy and manage web resources to increase web traffic, sales inquiries from web forms, optimize AWS account sign ups and other business results

I really appreciate you taking the time to review my application for the position of online marketing manager.

Sincerely,

Indigo Hauck

Example #2

Example of Online Marketing Manager Cover Letter

6050 Santos Village
Marvinfort, GA 71567-0206
Dear Drew Ferry,

Please consider me for the online marketing manager opportunity. I am including my resume that lists my qualifications and experience.

In the previous role, I was responsible for tactical and strategic consulting for Marketing managers regarding their Search Advertising activities, identifying, and leveraging opportunities in Search.

Please consider my qualifications and experience:

  • Some higher education marketing preferred
  • Collaborative team member who is open to new ideas, is comfortable with change and reiteration, and supports the development of team members as individuals and marketing professionals
  • Skilled web content producer and editor
  • Expertise in paid and unpaid social media and community building
  • Experience working with web content management systems (CMS) and customer relationship management systems
  • Organized, detail oriented with track record of making data-driven decisions that yield exceptional results
  • Should be able to deep dive and work in an ambiguous environment
  • An understanding of, and passion for media and technology

Thank you for your time and consideration.

Sincerely,

Bellamy Ebert

Example #3

Example of Online Marketing Manager Cover Letter

158 Turcotte Bypass
Port Gerardoport, MS 87000
Dear River Hauck,

I submit this application to express my sincere interest in the online marketing manager position.

Previously, I was responsible for continuous business analysis of key site metrics and customer feedback to internal customers including product teams, advertising and marketing with strategic recommendations and commentary as necessary.

Please consider my experience and qualifications for this position:

  • Create and execute regular online events (Webinars, Podcasts, video on demand) to support offline events
  • Collaborate closely with the APAC marketing and cross functional teams to design and implement a digital strategy that positively impacts business growth and enhance online reputation
  • Establish a localization plan to support the management of English and Korean language websites
  • Drive success for digital marketing efforts through SEO, SEM, social media (Twitter, Facebook and other) web analytics, social media monitoring and demand generation programs
  • Manage and establish best practice processes for all digital and social media presences in Korea
  • Create and manage a launch calendar of regular updates/improvements to the Korea web properties
  • Deep dive on data analysis on prospect and customer behavior including signup, free trail, add payment, customer start billing, attrition
  • Extract the appropriate key audience from existing leads and customer database

Thank you for considering me to become a member of your team.

Sincerely,

Ari Bahringer

Example #4

Example of Online Marketing Manager Cover Letter

923 Marge Roads
Jenkinsburgh, HI 49915
Dear Emery Ondricka,

Please consider me for the online marketing manager opportunity. I am including my resume that lists my qualifications and experience.

Previously, I was responsible for direction, guidance, and optimization tactics to multiple marketing teams in planning and execution of customer acquisition campaigns across key acquisition channels, including, but not limited to: SEM, display/retargeting, social, mobile, affiliate, email, etc.

Please consider my experience and qualifications for this position:

  • Skill to analysis and visualize the data of web access, conversion ratio
  • Skill to plan and create appropriate contents to the target audience
  • Experience working for consumer internet brands with similar subscription and conversion models preferred
  • An excellent multi-tasker, extremely detail oriented and able to thrive in an entrepreneurial environment characterized by growth and change
  • Assertive, take charge attitude, ambitious, creative, team player
  • Expert communication
  • Support EE stakeholders integrating their broadband site on to CCP stack
  • Excellent communication skills which include presentations

I really appreciate you taking the time to review my application for the position of online marketing manager.

Sincerely,

Dallas McDermott

Example #5

Example of Online Marketing Manager Cover Letter

8402 Ladawn Junctions
East Ewastad, MD 81417
Dear Stevie Langworth,

In response to your job posting for online marketing manager, I am including this letter and my resume for your review.

In my previous role, I was responsible for regular reporting and analysis on campaign performance, as well as lead creation, conversion and pipeline metrics.

My experience is an excellent fit for the list of requirements in this job:

  • Preferably product knowledge of Biotech products & market
  • Experience in management of revenue targets
  • Analytical, result oriented and eager to implement best-practices in B2B environment
  • Experience in fashion and retail strongly preferred
  • An expert internal consultant - translating relevant digital campaign metrics & analytics into action points, trends, and insights will be key
  • To be numbers savvy and detail oriented
  • Well versed in web design and optimisation (CMS / Sitemaps / UX / UI)
  • Curiosity and energy for digging into product behavior to influence development of campaigns

Thank you in advance for taking the time to read my cover letter and to review my resume.

Sincerely,

Sawyer Lindgren

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