Sandar Aung

Freelance Integrated Copywriter

Singapore
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Summary

Sector experience:

  • hospitality/travel
  • health/pharma
  • tech
  • FMCG
  • beauty
  • property
  • banking
  • auto
  • music


Specialties:
Problem-solving, trend-spotting, research, human truths & insights, branding, digital, integrated, social media, random trivia.


Singaporean, currently based in Singapore.

Experience

2016 Jan - Present
Freelance Integrated Copywriter
DDB, Geometry, Huge Inc., BLK J, R/GA, Cheil, Critical Mass, Hogarth & Ogilvy / Singapore

Google, GSK, McDonald’s, Pond’s, Baby Dove, SK-II, Listerine, SilkAir, Nikon, Philips, Samsung, StarHub, Citibank, The Learning Lab, Closeup. Activation, branding, film, radio, social, digital, mobile CX, UX, and more.

2014 Jul - 2016 Jan
SINGAPORE Copywriter
GREY Digital / Singapore

Qatar Airways, Pantene, Norton, HSBC, Sentosa, Metro, Abbott Diabetes Care, Fox Sports. Integrated and digital work spanning global, regional and Singapore markets.

2013 Nov - 2014 Jul
Freelance Integrated Copywriter
Saatchi Saatchi, Surface Records, local businesses / Singapore & London

Pampers, Subway, Olay, Scoot, Eukanuba, Petra Foods pitch plus press release writing, ghost writing, and social media consultation.

2012 Oct - 2013 Sep
Copywriter
DDB Group / Singapore

Integrated work on Keppel Land, Lipton, McDonald’s, DBS, Health Promotion Board, Changi Airport, plus Becton Dickinson, Atopiclair, and Folotyn pitches for DDB Health.

2011 Nov - 2012 Oct
Freelance Copywriter / Creative
XM, Mangham Gaxiola, Trilogy, 303Lowe / Singapore & Perth

Copy, concepts and art on HP, Lux, MasterCard, CIMB Bank, X-Mini, Eu Yan Sang (Nestlé), UNIFEM, Kleenheat Gas, Harley-Davidson Australia, and Continental (Unilever).

2010 Jul - 2010 Sep
Copywriter Intern
SapientNitro / Miami

Worked on Chrysler, Virgin Blue, and Dove Chocolate. Interactive ideas and a bit of TVC.

2010 Jan - 2010 Mar
Copywriter Intern
Bureau Pindakaas / Amsterdam

Worked on CitizenM Hotel, Gods of Denim and a new product by Blender57 while attending classes at the agency, Wieden+Kennedy and Massive Music.

Education

2008 - 2010
Miami Ad School
PgDip, Portfolio Program / Copywriting
2001 - 2003
University of Otago
BCApSc, Design Studies / Design Studies

Bachelor of Consumer Applied Sciences, Design Studies

1998 - 2001
University of Otago
Undergraduate / Neuroscience​

Skills