Robert Saint John
Innovative Tech Marketing Pro
USA
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Profile:
Summary
- Innovative, technology-driven leader with a broad career in marketing cutting-edge digital media hardware and software products.
- Extensive experience in digital marketing with a passion for electronic music, seeking to bring that combination to a leader in the music product industry.
- Enthusiastic manager of small teams across Marcom, Product Management and Technical Sales, with expertise in coordinating cross-functional staff through analytics, research, collateral, branding and deployment.
- Aspiring, self-motivated achiever with a diverse blend of technical and creative pursuits including electronic music production, video editing, creative writing, 3D design and traditional illustration.
Experience
2016
Aug
-
2019
Aug
Director of Marketing
REVOLVE LABS / Cleveland, OH and Savannah, GA
Managed all marketing (digital and social) efforts for this spinoff from Ligos, focused exclusively on mobile apps for iOS and Android.
- Successfully deployed the initial iteration of an enterprise video messaging app, and facilitated its sale to an outside firm for $3 million.
- Co-invented, authored and secured a patent for methods related to one of our apps.
- Launched an ad-supported TV tie-in game app and grew its user base to over 10,000 installs, with an average retention of 40% and thousands of play sessions each week.
- Tools and platforms: G Suite, Slack, App Annie, Union Metrics, AWS/S3, AdMob, Hootsuite, Mixpanel, Google Analytics, Facebook Analytics, Google Play Console, iTunes Console, Atlassian Jira, Squarespace and WordPress.
- Note: Worked remotely from Cleveland, OH
2002
Jun
-
2016
Aug
Director of Sales & Marketing
LIGOS CORPORATION / San Francisco, CA
Managed all sales and marketing initiatives for hardware and software digital media products: Marcom, SEO, Strategic Partnerships, Branding, Collateral, Tradeshow Management (including international) and Market Research.
- Executed programs to secure $200k -$450k per quarter in licensing and service contracts.
- Cut product delivery time by 75% by implementing new order fulfillment process.
2000
Aug
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2002
May
Director of Technical Marketing
LIGOS CORPORATION / San Francisco, CA
Led all initiatives in Branding, Technical Writing, Demos and Digital Marketing to facilitate Ligos' leadership in consumer desktop video products and related SDKs, and initiated migration toward higher-end broadcast and cable markets.
- Established the company as thought-leader in its field, promoting this new image throughout the U.S. in the press and at industry events, and in Japan on a speaking tour on behalf of the U.S. Department of State.
1997
Nov
-
2000
Oct
Product Marketing Manager
LIGOS CORPORATION / San Francisco, CA
Launched start-up operations for West Coast office with 20 employees. Worked closely with Product Management and Marketing to roll out new line of consumer video and audio software products.
- Helped to achieve $6 million in annual international sales through introduction of a licensable SDK for ISV/IHV OEM market, and extended sales via e-commerce of enhanced products for consumers.
- Established reputation and brand by conveying the value of Ligos' technology to industry press and analysts.
1996
Sep
-
1997
Sep
Administrator of VRML Development
INTEGRATED DATA SYSTEMS / San Francisco, CA
Served as Technology Evangelist for user community, press and analysts. Helped establish company as leader in Virtual Reality Modeling Language, producing a superior product ahead of its main competitors.
- Created industry’s first “browser detection” code for Internet browser plugins. By open sourcing, helped enable early advanced multimedia content on the Internet, despite plugin and browser incompatibilities.
- Collaborated with CEO to identify firm’s true core competencies and aided in transitioning to a business model that resulted in Series A investment of $15 million, led by Intel Corporation.
1994
Mar
-
1996
Apr
Graphics Specialist / Assistant Video Editor
MANAGEMENT RECRUITERS INTL. / MRI VIDEO / Cleveland, OH
Worked with senior video editor and producers in the MRI Video division on Avid Media Composer-based video productions, graphic slates, digitizing, and logging for video productions, primarily training and commercial spots.
- Introduced 3D graphics and animation into workflow to create video productions with new revenue stream.
- Improved value of department by developing template-based presentations for national sales offices, and creating graphics for company’s initial presence on the Internet.
Education
Columbus College of Art & Design
Foundation Program (1 year)
Skills
