Robert Bagley

Advise and assist mid-sized client teams in a variety of analytic and data management projects, including improving customer experience, marketing effectiveness and generating marketing content.

• Conduct inception workshops to understand requirements, key business drivers and potential ROI and assist in drafting supporting business case
• Provide input, coaching and guidance as trusted advisor as client teams implement project
• Championed the measurement of business goals and project effectiveness to clearly demonstrate ROI and business value, including NPS/CSAT improvement, reduced time/costs, increased sales, increased email open rates, etc.
• Author sample code in Python, R, SQL to highlight successful analytic strategies and methodologies
• Develop new business opportunities, draft engagement proposals, negotiate pricing and manage ongoing client relationship

Provided strategic data and analytic guidance and requirements to the CTO, executive leadership team and product teams. Functioned as lead architect and product manager for data engineering Agile delivery team.

• Managed roadmap and catalog of data inventory to support reporting and data science teams, prioritizing data engineering deliverables by ROI and financial impacts
• Partnered with Product Management to define analytic and data collection requirements for new products and features, reducing ad-hoc and non-managed reporting queries on OLTP systems by 15%
• Supported Data Science initiatives to increase effectiveness of targeted outbound marketing by 30% with defined enterprise data architectures that optimize analytic use cases and performance of OLTP/OLAP systems in Oracle and Hadoop
• Championed real-time event systems (Kafka, AMQ, Storm, Spark) for data collection in Hadoop to reduce OLTP system overhead by 5% and reduce time lag of reporting queries to less than 5 mins - Restructured development and deployment lifecycles of data engineering pipelines in Hadoop ecosystem in support of twice-monthly deployments
• Created data governance processes across engineering, operations and product management to ensure secure, private and ethical handling of healthcare, insurance and employment data; coordinated with information security and legal counsel organizations to ensure proper handling of PII/PHI in adherence to HIPPA, CCPA, SOX and other regulations

Oversaw day-to-day operations of the ClickFox professional services team, providing analytic and operational strategies to ensure clients' success with the SaaS platform and customer experience initiatives.

- Led consulting services organization of 25+ Business Analysts and Data Engineers

- Oversaw education and enablement programs for analytic business users of ClickFox software

- Provided analytic thought leadership to clients' customer journey programs, enabling the identification of combined yearly ROI in excess of $100M

- Supervised strategic account management and analytic services engagements to ensure yearly license and services renewals of Fortune 500 clients

- Ensured business development for growth of both software license and services engagements

- Engaged in presales activities to scope size and value of contracts to meet company and department profit margin and revenue targets

Provided technology and analytic guidance in implementation and advancement of company's intellectual property (IP) in the field of customer experience technology, ensuring company's competitive advantage in a growing field of immense business value

- Combined Business Analytics, Data Science and Big Data Engineering principles to provide strategic technology, product, and analytic direction for ClickFox platforms

- Led a small agile team of data scientists and full-stack software developers to create and test new analytic strategies through scalable BETA applications and testing in real-world client environments; released a patent-pending analytic solution to the market in Feb 2017

- Directed research activities focused on the application of predictive and descriptive analytic methods; topics include various predictive modeling solutions, cluster analysis, Latent Semantic Analysis and Natural Language Processing.

- Maintained the company's patent portfolio by managing legal teams for USPTO office actions, developing new patents, monitoring 3rd-party licensing, and providing strategic and legal guidance to engineering and product teams; filed two provisional patents in early 2018

- Publicly evangelized use of journeys in custom experience analytics by authoring blog posts, speaking at conferences, engaging in executive pre-sales engagements and updating industry experts and analysts such as Forrester and Gartner

- Coached clients on best practices in use of journey data in Business Intelligence (i.e. Tableau, Business Objects), advanced and predictive analytics (SAS, SPSS, R, Python), and real-time decision platforms

Managed all product development, design, architecture and delivery processes for the ClickFox SaaS offerings.

- Provided strategic direction of teams contributing to development of ClickFox applications: Product

Management, Software Development, Quality Assurance, DevOps and Data Science

- Re-invigorated team culture to an energetic, respectful and creative environment

- Refreshed the Agile development process, with focus on automated testing and effective interaction between developers, testers and users

- Initiated microservice technical roadmap for simplified testing, delivery and maintenance

- Incorporated Continuous Integration (CI) and Continuous Deployment (CD) strategies into the Software

Development Life Cycle (SDLC) to improve responsiveness to feature requests from sales and clients, to improve public perception of product stability and quality, and to reduce product release cycles from quarterly to monthly schedules

- Increased overall release quality to reduce UAT durations and iterations by >80%

- Created company's first DevOps organization to simplify and speed up deployments

- Directed Data Science research activities, focused on the application of predictive and descriptive advanced analytic methods and incorporate research into development roadmap

Directed technical team to provide targeted and specialized client services, to perform relevant technology research, and to build proof-of-concept solutions for product roadmap

Built and managed teams of cross-trained senior engineers and database administrators who provided client-facing support, designed and operated ETL processes, provided input on technology selection and product design, and served as liaison with product engineering teams

Designed, developed, and supported custom applications to assist other engineers and CAD operators in the electrical and physical design of electricity distribution and transmission solutions

Provided website development and database design/maintenance on various projects for the School of Civil and Environmental Engineering; provided primary Unix support on 100+ Solaris/Linux machines for faculty and student use