Natalie Koch
Social Media Manager
Los Angeles, CA
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Summary
Social media professional with over 5 years of experience, specializing in the management of entertainment personalities.
Experience
2018
Jan
-
2020
Aug
Social & Digital Media Manager
Sad Clown Productions/Mayim Bialik / Los Angeles, CA
- Managed all social media profiles (audiences totaling over 5M) and social strategy/schedule, produced successful YouTube channel with over 900K subscribers
- Created and implemented creative and engaging content to ensure authentic voice is maintained, managed community
- Coordinated campaigns, causes, sponsored/branded posts to schedule and promote on personal Facebook, Twitter, Instagram and YouTube accounts
- Analyzed social KPIs, made presentations on utilizing trends for continued growth
- Grew Instagram follower count by 1.5M, and increased YouTube subscriber count by 250K in 2019
2018
Jan
-
2019
Aug
Social Media Manager
Grok Nation / Remote
- Managed all social media strategy to promote website (groknation.com) visibility and growth
- Successfully executed relaunch of website in March 2018 and grew Facebook followership by 20% in 3 months
- Developed and monitored benchmarks for measuring impact of new campaigns on social media platforms to grow readership and audience
- Management of email marketing campaigns to 40K+ subscribers via creation of weekly newsletter. Reported, tracked and analyzed campaign performance proving success in strategies and ROI
- Increased Facebook engagement by over 3000% and managed community on Facebook and website
2016
Nov
-
2018
Jan
Social Media & Brand Specialist
ADP RPO / Remote
- Managed social media, content management and campaigns
- Worked directly with clients to create, improve and promote employment brand
Education
2006
-
2010
Bellarmine University
Bachelors / Communication
Skills
