Maria Pesce
Social Media Marketing Intern
Summary
Motivator. Connector. Hustler.
I recently returned from studying communications, cinema, and literature in Spain for four months. I was able to gain inspiration by discovering hidden gems during my travel around the world. My inner explorer surfaced and I was lucky enough to see incredible places with remarkable and enlightening culture. As a young woman with an eye for trend, I am eager to represent a brand I can truly relate to.
I have worked in New York City for the past two summers as a Social Media Marketing Intern for a venture capital firm, Winklevoss Capital, where I was responsible for establishing a strong social media presence across all major social networks including Twitter, Facebook, Instagram, Google Plus, LinkedIn and Snapchat. I’ve worked with social media analytics to measure success and have gained 500+ twitter followers for their accounts within 90 days.
Currently, I am continuing my college career as a senior at Indiana University Bloomington. My goals are to graduate and move back to New York City to pursue a creative career in the digital marketing or public relations world.
Experience
Brand Representative
theSkimm / New York, NY
- Brought theSkimm to Indiana University campus through numerous social media platforms
- Directly contributed 200+ subscribers by promoting news consumption among young professionals
- Provide grassroots marketing feedback and support to further expand readership of the email newsletter
Social Media Marketer
Winklevoss Capital Management / New York, NY
- Established strong social media presence across all major social networks including Twitter, Facebook, Instagram, Google Plus, and LinkedIn
- Optimized multiple social media accounts using Bitly, Hootsuite, Iconosqaure, Feedly, and Tweetdeck
- Actively engaged target audience and gained 500+ twitter followers within 90 days
- Marketed a live stream event that garnered 1,442 registrants and 423 active chat room users
- Presented to senior executives proposed advertising tools to enhance the firm's brand awareness
- Proficient in Google Analytics, LinkedIn Analytics, Twitter Analytics, and Facebook Insights
- Managed essential press archives and successfully organized a firm wide social event
Education
Indiana University
Business, Spanish
- Honors: Fall 2013 Dean's List
