
Madeline Segalas
Seeking Full-Time Role
New York, NY
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Profile:
Summary
Currently seeking a full time coordinator role in New York City. My background includes project coordination, design, and marketing.
Experience
2016
Oct
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2016
Nov
Freelance Marke ng, Events & Brand Designer
Greenhouse Software / New York, NY
- Organized and managed assets for all productions needs
- Conducted research for competitive design analysis, marketing and social assetsin order to optimize brand design and reach
- Planned, coordinated and executed various marketing and event brandeddesign collateral
- Collaborated with various teams within the marketing, events, design andproduct departments
- Responsible for budgeting me and ensuring me-lines for all personal projects
- Created marketing collateral to further extend the exposure of company’sannual conference
2016
May
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2016
Jul
Freelance Graphic Designer
S'well Bottle / New York, NY
- Aided in the planning, budgeting and execution of newly engineered packaging
- Collaborated with team members in order to achieve the best approach foreach project
- Responsible for me management and budgeting of all personal projects and assets
- Creatively executed various new ideas and initiatives to further extend thebrand
- Aided in the optimization of internal work- ow in order to achieve a morestreamlined process
- Worked directly alongside the creative director to plan and create the 2017Product Catalog
- Researched ideas for new textile patterns to be utilized in the Fall Holiday 2017 collection
- Responsible for maintaining, updating & creating new technical spec sheets for bottle production
2015
Feb
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2015
Nov
Account Coordinator, Managed Services
SpotX / Westminster, CO
- Managed and retained a portfolio of video advertising campaigns from amultitude of advertiser and brand clients (Team was top revenue producingsec on of the Managed Services Division)
- Maintained and updated reporting for internal & external stakeholders as well as internal documents to track booked revenue and margin
- Initiated new team processes in order to optimize performance and campaign tracking as well as enhance our tracking and budgeting strategies
- Managed daily relations and communication with all portfolio clients
- Acted as a direct support to the account manager
- Negotiated with clients in order to optimize campaign requirements within the restrictions of our company’s platform and technology
- Coordinated all scheduling and me management for myself and my directaccount manager
- Conducted post-campaign research to determine how future campaigns couldbe improved in order to ensure client satisfaction and budget needs
2014
Aug
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2014
Nov
Guest Services Coordinator
Magnises / New York, NY
- Oversaw day-to-day management of the company’s member based townhouse
- Aided in the planning, organization and execution of company events, including budgeting, vendor space, and performers
- Worked directly with clients on educating them about the company’s businessmodel as well as answering all client questions and inquiries
- Negotiated with vendors in order to achieve the best values for spaces andamenities
- Coordinated with various departments in order to achieve cohesivecommunication
2013
May
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2013
Aug
Marketing & Investor Relations Intern
Annaly Capital Management / New York, NY
- Assisted with strategic planning by developing and reviewing competitiveanalysis reports
- • Was responsible for the organization of assets and updating internal documents
- • Collaborated with various team members to ensure the quality of work was being maintained
- • Conducted competitive research as well as branding for inspiration towards the company’s new logo and branding initiative
- • Aided in the development of a new design for client portfolios as well as a new company logo
2012
May
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2012
Aug
Marketing Intern
W Magazine: Conde Nast Media Group / New York, NY
- Developed marketing proposals and presentations for potential advertisers andbrands
- Researched company event venues, presentation materials, and logistics whilefactoring in requisite Conde Nast style and budgetary considerations
- Coordinated event details, including food and beverage, spaces, and guests aswell as ensured the organization of all event documentation
- Updated and maintained large guest list documents for all upcoming events
- Developed ideas for new advertising platforms in order to further extend thereach of the magazine
Education
2016
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2016
Shillington School
Graphic Design Program
2010
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2014
Denison University
Bachelor of Arts Degree Class of 2014
2007
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2010