Lauren Rothberg

Lauren Rothberg

Vice President of Retail/Organizational Strategist/Attorney

New York, NY
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Summary

Impressive record of building and leading top-performing, highly accountable teams through coaching and mentoring. History of designing groundbreaking HR strategies and dramatically improving effectiveness of diverse companies. Frequently recognized for delivering outstanding results while guiding teams to consistently exceed expectations. Respected for maximizing staff retention, morale, and satisfaction. Licensed attorney with 100% success rate in litigating high-level employee relations claims at the local, state, and federal level.


Experience

2017 Feb - Present
Human Resources Consultant / Founder
RETAIL PALS / New York

Ensure retail brands get the best talent and customer service by giving expert advice on employee hiring, development, and management. Show clients how to maximize staff performance through effective new hire orientations, comprehensive training programs, employee engagement initiatives, and performance evaluation strategies. Analyze compensation plans, policies/procedures, and employee surveys to identify and capitalize on improvement opportunities. Maximize employee retention for diverse retailers by sharing the best techniques in candidate selection and succession planning. Hire and supervise internal staff.

* Started well-received HR blog called Pen Pals: https://retail-pals.squarespace.com/new-blog-1/

* Minimized headcount by hiring multidisciplined staff while launching new store. Developed employee handbook, policies, procedures, store forms, and job descriptions.

2015 Dec - Present
Human Resources Strategist / Chief Operating Officer
DOG & CO / New York

Maximize staffing levels, design policies/procedures, and attract top-level talent for this specialty pet retailer. Represent company at trade shows and capitalize on expansion opportunities.

* Developed the associate handbook and enabled online business to open its first brick-and-mortar shop; designed model that transitioned store from a pop-up shop to a long-term lease.

2016 Nov - 2017 Feb
Senior (Project) Consultant
Arianna Huffington's pop-up retail store / New York

Championed organization's mission to reduce stress/burnout by offering companies and individuals sustainable, science-based solutions to enhance both well-being and performance. Acted as Senior Retail Consultant, overseeing all aspects of employee hiring/onboarding, customer service, and sales for Arianna Huffington's pop-up retail store.

* Produced detailed employee handbook that covered store operations, vendor bios, and high-impact selling techniques.

2012 Jan - 2016 Jul
Vice President of Retail
SCOOP NYC / New York, NY
Vice President of Retail, 01/2012 to 07/2016
Improved retail operations of 18 stores across the United States and continually enhanced HR practices while reporting directly to the CEO. Hired brand-right/market-right staff, developed talent, deftly managed employee relations issues, and built top-performing teams. Frequently touched base with each store manager to assess staffing needs, payroll, employee performance/productivity. Leveraged data analytics to set expectations and achieve goals.
♣Maintained 100% success rate in resolving all local, state, and federal HR claims with no liability to the company. Litigated high-level employee relations claims, including discrimination and labor complaints.
♣Successfully opened and staffed 8 stores; hired/trained employees, and implemented smart policies and procedures. Wrote and regularly updated the employee manual.
♣Grew business through best HR practices. Optimized commission structure to retain long-standing stylists with loyal followings and implemented growth-focused sales incentives.
♣Upheld 100% retention rate among all managers from 2010 to 2014. Engaged leadership by organizing biannual team-building meetings with store managers.

2011 Apr - 2011 Dec
Senior Director of Stores
SCOOP NYC / New York, NY
Senior Director of Stores, 04/2011 to 12/2011
Directed 16 stores, traveling extensively to build and train top-tier teams. Supervised a Director of Stores who had 5 direct reports/managers. Hired local talent to leverage knowledge of local markets.
♣Boosted staff productivity after introducing KPI-based reports to store managers.


2009 Oct - 2011 Mar
Director of Stores
SCOOP NYC / New York, NY
  • Maximized productivity while running 5 stores that generated 60%+ of the company’s annual sales. Held weekly meetings to evaluate profitability, payroll, employee performance, and staffing needs. Hired/built diverse sales teams who could relate to customers of all types. Developed exceptional leaders; hired entry-level associates and nurtured their growth through thriving careers.
  • Retained superior Sales Associates by maximizing their talents, promoting them into management, and enabling them to grow their positions into a higher level. Kept top sales performers engaged and motivated with higher commission brackets.
2007 Jan - 2009 Sep
GENERAL MANAGER
SCOOP NYC / New York, NY

Opened and directed the flagship store, driving it to surpass its 1st-year objective of $9 million with actual sales exceeding $10.5 million. Managed up to 80 employees, including a commission-based sales team. Recruited, trained, and retained exceptional talent. Performed all employee quarterly/annual performance reviews, and implemented sales strategies, incentives, and contests. Monitored store productivity and determined strengths/weaknesses by classification.

Positioned store to survive recession by balancing payroll budget with incoming revenue. Strategically cross-trained and restructured teams after downsizing to ensure unrivaled customer service.
Learned all processes by working within every department. Filled every position to gain expertise in all areas of the business.

1998 Sep - 2002 Nov
ATTORNEY/ASSISTANT DEPUTY BOROUGH CHIEF
NYC LAW DEPARTMENT / New York, NY
Supervised and mentored rotating team of staff attorneys prosecuting juvenile delinquents while maintaining a full caseload of highly complex cases. Often assigned to train attorneys who had unique issues. Trained an attorney who was ranked Rookie of the Year amongst hundreds of attorneys.

1996 Sep - 1998 Aug
ATTORNEY
NYC LAW DEPARTMENT / New York, NY
Prosecuted hundreds of juvenile delinquency cases from initial intake to final disposition. Drafted motions, conducted witness interviews, filed cases, appeared at hearings and negotiated settlements.


1994 Sep - 1996 Aug
ASSOCIATE ATTORNEY
LAW OFFICE OF NANCY FAIRCHILD SACHS / New York, NY
Insurance defense and employment law caseload. Filed motions, appeared in court, negotiated settlements.

Education

1991 - 1994
Albany Law School
Juris Doctor

Editor of Legal Developments, Albany Law School Journal of Science and Technology


1988 - 1991
Union College
Bachelor of Arts in Political Science, 6 Year Law and Public Policy Program

Bachelor of Arts in Political Science, Cum Laude

Accelerated 6-Year Law and Public Policy Program

Stanley Becker Award for Outstanding Achievement in Political Science

Dana Scholarship for Achievement in Political Science

Skills