Kimberly Cronce

Senior Producer

Los Angeles, CA

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2014 Jul - Present

Produce and manage all editorial shoots for Nordstrom Rack and Hautelook with budgets from $45kG$125k per shoot
Manage crews of 25G30 people and book all talent for shoots based on direction from the creative team
Responsible for the Nordstrom Rack and HauteLook shoot budgets ($3M/year), HauteLook’s catalog studio budget ($12G$15M/year), freelance photography budget ($1.5M/year) and the annual model budget ($6M/year)
Manage Associate Producers, Studio Coordinators, Talent Producers and Associate Talent Producers
Manage 24 daily catalogue studios, book all freelancers and oversee all scheduling to ensure studio is hitting its monthly and yearly numbers
Set studio policies and manage teams to ensure all studio goals are met
Head of all studio production and the main point person for all cross functional teams

2013 May - 2014 Jul

Produced all location shoots for HauteLook
Responsible for the daily final RTW, Men’s and Product schedule for bothHauteLook and Nordstrom Rack
Managed daily work assignments for studio teams
Established need for freelance support and maintain running pool of freelancetalent (photographers, digital techs, stylists and hair & makeup freelancers)
Handled all vendor contracts, negotiations and studio equipment purchases(and rentals)
Managed the logistics of day-to day photography within the photo studio
Kept an open dialog with creative team ensuring needs are being met
Worked as first line of support for cross-functional teams (i.e. samples, brandassociates, production, digital imaging and copy)
Anticipated the operational needs of others with a sense of urgency

2010 - 2011

1998 - 2002