Katy Romer

Now, more than ever, BRANDS have the powerful ability to act-out meaningful and differentiated stories, evoke emotion, generate business and societal value, change perception, motivate behavior, and even flip the cultural script.

As an independent consultant, I take pride in helping organizations deliberately craft and cultivate brands in service of business impact and thrive on sparking deeply emotive connections between brands and people.

Fueled by 15 years of experience building, activating, stewarding and revitalizing brands of all shapes and sizes across categories within the CPG and Retail industries, I bring an abundance mindset, multi-disciplinary skillset and unique approach to the table that artfully blends together the rational and emotional aspects of branding – rigor + creativity, analytics + intuition, logic + magic.