Jay Saling

Responsible for all facets of demand generation for SaaS platform new client and current client business development. Drive opportunity creation and sales development for strategic initiatives which include new program pipeline growth. Ensure all marketing activities align with brand identity and maintain reputation as best in class supply chain transparency software solution

Research, evaluate, develop, execute and manage business development strategies resulting in qualified sales leads, and increased brand equity as best in class supply chain transparency product solution. Areas of focus include organic network growth and integrated marketing optimization.

Lead the development of thought leadership content within target markets (Info-graphics, White Papers, Research Reports, Blog Post, Press Releases, marketing collateral etc.); Responsible for development in Ethical Sourcing Solutions and the EU region. Work directly with VP of Strategic Alliances to assist in corporate development.

Develop strategic and operational sales techniques to acquire new clients. Identify target markets for various products. Create sales and marketing opportunities with existing accounts for business development.

Graduated with a Bachelors degree in Economics, University of Colorado at Boulder. Emphasized areas of study in International Development, Money and Banking, Antitrust and Regulation, Econometrics, and International Trade. Studied abroad in Sevilla, Spain through CIEE, international studies program. Other emphasized areas of study during college career were Spanish and Weather & Atmosphere.