Jason Chavez
YouTube Marketing Professional
Buena Park, CA
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Summary
With over 8 years of experience in the digital media space beginning as an intern, I've flourished into a skilled professional in communication, management and leadership. A multi-talented team player recognized for a keen eye for detail, problem solving and growing audiences across numerous content formats. Always learning, always growing.
Experience
2023
Sep
-
Present
Freelance Video Editor
Hammer Creative / Toluca Lake
- Editing content for Fortnite and Rocket League social media pages contributing to millions of views and interactions.
2021
Jul
-
Present
Freelance Video Editor
Private Client / Los Angeles
- Editing and delivering daily tailored videos for private creator client for cross platform use.
- Directly contributing to clients 1.5B views, 40M interactions, and over 7 figures in channel revenue.
2021
Jul
-
2023
Mar
Director, YouTube Channel Operations
Collab, Inc. / Los Angeles
- Managed 11 YouTube (YT) channels with 6M+ subscribers yielding over $300K/monthly generated revenue utilizing video verticals such as Animals, Fails, Creator, Viral and MMA content.
- Delegated 10 editors to different YT channels while providing strategic and tactical leadership, utilizing their strengths to produce 13 long form videos and 150 weekly YT Shorts on a rotating schedule.
- Spearheaded the launch of a partnered YT channel with the UFC providing content strategy, programming and optimization generating over $200K in revenue, 30M monthly shorts views, 10M monthly channel views, a 30% increase of subscriber growth (YoY) and over $500K in claims revenue.
- Implemented new transformative content strategy for the company's animal brand, resulting in successful TikTok, Instagram and Snapchat pages with over 1M followers.
- Led YT Shorts content strategy for 6 O&O channels leading to YT Shorts monetization program while accumulating over 45M+ shorts views across all channels.
- Led monthly meetings with Executive Teams to discuss cross department monetization strategies, analytics and team development.
2019
Nov
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2021
Nov
Senior Manager, Owned & Operated Channels
Collab, Inc. / Los Angeles
- Facilitated ongoing training on industry best practices for development of 9 editors across 11 YouTube channels.
- Created an optimized workflow for syndication of UGC and influencer content on TikTok, Snapchat, X(Twitter),
Facebook, Instagram and OTT platforms such as KidoodleTV and Atmosphere.
2019
Jul
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2019
Nov
Manager, Owned & Operated Channels
Collab, Inc. / Los Angeles
- Developed an international internship program resulting in the career placement of 10 accomplished interns.
- Tracked, reported and analyzed channels increasing performance by 40% (views) & 60% (watch time).
2018
Jan
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2019
Jul
Senior Video Editor
Collab, Inc. / Los Angeles
- Managed YouTube channel growing it to 2M subscribers and generating over $1M in revenue via utilizing UGC and creator content.
2015
Aug
-
2018
Jan
Video Editor
Collab, Inc. / Los Angeles
- Achieved 1M subscribers and 60M monthly views on managed YouTube channel producing daily content.
2015
Jun
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2015
Aug
Video Editor Intern
Collab, Inc. / Los Angeles
- Assisted Production team on content collecting for various YouTube channels.
Education
California State University Dominguez Hills
BA: Digital Media Arts / Audio Recording
