Jason Schneck
Music Licensing and Strategy
Summary
Leader in entertainment/media marketing, licensing, digital music, content distribution and partnerships, and product development over the past 15 years. Superior ability to lead teams and clients to growth opportunities for their products and businesses. Proven track record of success in the media and entertainment industry through hands on experience in strategic planning, product development/marketing, marketing strategy, and P&L management.
Specialties:
- Content licensing for music and advertising.
- Strategic development and planning lead for new consumer business models.
- Entertainment licensing and partnerships domestically and internationally.
Experience
Vice President Licensing and Label relations
Rhapsody International / New York, NY
Head of global music licensing with all record labels and content rights holders for the Rhapsody catalog in 32 territories across North America, the EU, and Latin America covering all D2C and carrier deals.
Senior Director Label Relations
Rhapsody International / New York, NY
Senior Director Advertising
Rhapsody international / New York, NY
Managed all advertising sales/sponsorship, product licensing, and MP3 store. Managed Rhapsody powered by agreement for on demand and radio playback with MTV Networks.
Senior Director
RollingStone.com/RealNetworks / New York, NY
Managed the RollingStone.com operating and sales license as held by RealNetworks. Responsibilities included management of all licensing, advertising sales, product development, syndication initiatives, and P&L for the RealNetworks licensed property RollingStone.com.
Agency Director
Mowalla Productions / Chicago, IL
Lead Account Director for all event, music, promotional, and online initiatives for leading Mowalla client Brown-Forman spirit brand Southern Comfort including strategy and execution of all custom SoCo Music Experience festivals.
Product Manager for eMusic.com, MP3.com, and RollingStone.com
Vivendi Universal Net USA / San Diego, CA
Manager of all subscription programs for EMusic.com, artist P&L for MP3.com, and new feature development/site relaunch for RollingStone.com.
Senior Interactive Producer
RollingStone.com / Chicago, IL
Managed new product development for buildout of Social features on RollingStone.com including new RollingStone.com v. 3.0.
Web Producer
iCast.com / Woburn, MA
Manager of creative and technical development for Events, Radio, and The Booth sections of iCast.com
Associate Product Manager
Harmonix Music Systems / Cambridge, MA
Manager of The Axe Artist program to develop new applications for the Axe software and major label artists.
Education
Boston University
Bachelor Science Business Administration / Marketing
