Gianna Palma

Website

• Liaison for communication between marketing vendors and executives to help establish and maintain relationships
• Prepare, manage and update budgeting documents to external vendors and internal billing department for timely payment www.giannapalma.com
• Coordinate, create, and proofread communication tasks across all platforms to support the marketing goals of HRS
• Collaborate with an external SEO organization to create individual social media plans for four companies to be implemented in the fall
• Provide calendar and project management for the Director of Marketing to ensure timeliness of project completion

• Completed a two day immersion program in media training, case studies, and culture to experience the daily life of a Media Associate
• Interacted with key executives and previous Future Leaders to gain new insight into current projects and account management
• Brainstormed with my fellow future leaders how to establish a personal brand that displays our professionalism and integrity through Adobe Illustrator immersion activities

• Created client facing one sheet documents to describe Viacom Velocity agency capabilities and company core values
• Designed, edited, and developed content for client and non-client facing decks for Viacom TV shows and branded content
• Completed two competitive analysis projects to track growth and gain an understanding of company storytelling
• Trained to create proposals, briefs, and decks with Viacom Velocity branding for consistency when presenting
• Track time lines of multiple projects with calendar management to ensure correct itineraries, presentation, and production time lines
• Wrote a weekly branded content newsletter to my team updated and inspired about consumer engagement and branding opportunities
• Attended internship events to increase professionalism, learn about skill development, and network with Viacom employees

• Wrote press releases for talent for distribution to media outlets to promote events on a local and regional scope
• Edited the Funkdafied website with the Jumla platform to update subscribers and consistently represent the brand
• Created, printed, and digitally distributed event graphics and posters with Canva to increase event awareness
• Posted, shared, and polled on social media to increase online follower engagement

• Represented the UniPics brand on the campus by connecting with students and faculty to increase their awareness of events and sponsorship promotions that occurred on campus
• Re-branded the Indiana University Universal Pictures social media platform to create a more engaging digital experience
• Partnered with student organizations to co-sponsor integrated marketing campaigns featuring promotional events, advance screenings, and social media sweepstakes to develop strategy for future interns in an entrepreneurial setting
• Track internal progress and ensure effective campaign execution through communication with fellow interns and my supervisor