DAVE KROHN

Extraordinary Design and Branding

• Design new contract and proposal agreement process to allow consistency, tracking, compliance and analysis

• Implement IT strategy providing increase security, redundancy and mobility

• Initiate strategic business planning to optimize client base while developing new revenue sources

• Quantify project staffing requirements by introducing a time tracking and analytic tool

• Provide standardized benefits including health care, 401(k), vacation policy and performance bonus plan

• Hire designers, architects and support staff using proven strategies to reduce cost, ensure quality and increase retention

Brand Consulting

• Managed all aspects of business operations including strategic planning, HR, proposal generation and contracts

• Directed financial operations including budgets, sales forecasts, expense containment, cash flow and payroll

• Designed sales training program enabling the consulting staff to be stronger company advocates

• Created sales segmentation and lead program generating targeted outbound leads using Salesforce

Property Development and Real Estate

• Created new LLC for property development and sales that included PL, balance sheet, cash flow, changing timelines, regulatory requirements and market analyst

• Successfully sold initial project and subsequently additional properties

Designed initial sales and compensation plans; recruited and directed 28-person sales team including sales operations;

developed lead generation programs and marketing collateral while using Salesforce for comprehensive tracking

• Grew sales bookings from $0 to $7M

• Asia-Pacific, Sydney, Australia (2002 - 2003)

o Directed sales teams throughout Asia-Pacific territory achieving 108% of revenue goal

• North American Field Sales (2000 - 2002)

o After increasing territory revenue by 175%, reacted quickly to US recession by utilizing market intelligence to refocus

55-person sales team into financial services, pharmaceuticals, health care, military and other growth markets

o Resulted in outperforming the overall company by 25% and generating over $110M in sales each year

• Lead US sales growth from $7M to $45M in five years

• Assisted in building new consulting business from $0 - $4M