C. Scott Lyles

Founded and operate my own photography and digital media company specializing in editorial and advertising photo projects ranging from capture and post production for various international clients such as Liverpool Football Club, Candy, Dapper Dan, ESPN, W, Pier 1, Habitat for Humanity, and Cross Cultural Solutions.

Operated in title as the Technical Director at THP, promoting creativity and innovation in a great range of avenues, ultimately responsible for the movement of images from concept through pre-production, capture, post production, and distribution. This movement facilitated by:• Concept Creation • Image Research • Image Comping • File Distribution • Project Management • Operate as Lead Photographer and Second Photographer as needed • Quality Control • Main Contact with all Vendors • Website Management • IT• Camera systems • Lighting and Grip • Digital Capture • Assets Manager /Technician • Archive Management by development and optimization of image archive of film and digital assets to leverage for sales, creative use, and syndication.• Create, train, and lead top-level teams of crew, assistants, interns, and vendors.• Process exploration and technique development.

Spearheaded Walter’s introduction to high-end advertising and editorial clients Barney’s NY, Pringle of Scotland, W, The New York Times, A.P.C., and Vogue. Cultivated designed, and implemented all photographic, lighting, and digital systems for capture, post production, distribution, and archiving for Walter and his agent, Art+Commerce, for commissioned jobs.

Versatile team member, seamlessly transitioning as needed among positions as Digital Technician, Lighting Technician, On-Set Retoucher, and 1st camera assistant for the international advertising and celebrity photographer/director.

Orchestrated, programmed, and executed first the position of Digital Technician for the fashion and beauty photographer. Facilitated, consulted, and shaped the iconic photographer's transition from film to digital capture while leading her in establishing her complete process, color, equipment, and workflow for the digital medium.