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Bryce Atkinson

Bryce Atkinson

Actively exploring my next opportunity

San Francisco, CA
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Summary

Having over 10 years in media strategy and mobile adtech, I’ve witnessed a lot of change in the industry. I experienced first hand M&A during my tenure at Fyber. I've grown and developed professionally; as I was a pioneer of the User Acquisition Account Management team to becoming the Director, Demand Client Service North America through my commitment and curiosity to relationships and product knowledge. I have ample experience building strong client relationships, handling sensitive client deadlines, deliverables and goals in a two sided marketplace ecosystem. In my past experience, individually, I have proven to be a great team member and have been trusted with the success of our most strategic clients. In addition to mentoring and motivating a team to achieve quarterly goals, I’ve had a seat at the table during important and impactful company business decisions.
At the end of June, I was part of the costcutting of COVID-19. This has given me the chance to step back and refocus. I desire to be a larger part of my clients conversations of user value and customer engagement through data and tools. I am eager to further develop and leverage my digital and mobile market knowledge. I'd welcome the discussion and opportunities within Cloud and SaaS companies focused on customer obsessed solutions.

Experience

2017 Jul - 2020 Jun
Director of Client Service - Sales & Account Management
Fyber / San Francisco

Lead North American Client Service team, managing over $30MM annual mobile direct ad spend

Monitored regions performance across all clients ensuring high levels of service, growth & retention

Merged User Acquisition, Direct Response, Performance Networks & Video account management teams

Championed revenue growth opportunities driving adoption & provided feedback to influence product rollout

Responsible for the hiring & management of all Direct Client Service Org; 6 AM’s, 2 AdOp’s & 2 AE’s

Established strong and trusted rapport with internal Senior Directors, VP’s and C-Level on a global level

2013 Nov - 2017 Jun
Team Lead, User Acquisition
Fyber / San Francisco

Team Lead, User Acquisition (January 2016 – June 2017)

Lead strategic UA accounts team, working with Global app developers and Agency relationships

Grew strategic upsells, focusing on high revenue product and formats with 92% client retention

Finished each Quarter above 100% of Goal in 2016; Q1: 116%, Q2: 133%, Q3: 122%, Q4: 112%

Senior Account Manager (January 2014 – December 2015)

Solidified and retained strategic client relationships through optimization by tracking ROI and LTV

Collaborated with BI team to create internal and external data analytic tools with Tableau

Employee MVP in Q4 2015 for supporting clients and colleagues to exceed goals globally

Account Manager (November 2013 – December 2014)

First AM globally for brand, agency and publisher clients using our app distribution formats

Initiated the creation of detailed reporting database in G Suite

Education

2006 - 2010
University of California, Berkeley
Sociology

Skills

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