Beth Davies

• Developed new-to-world sustainable brand with the vision to inspire a green revolution with children.
• Created brand identity, developed social media and website launch.
• Successfully secured $150,000 of angel investment and obtained BCorporation certification.
• Company awarded BestForNYC 2016 Honoree in the Community Category.

Leader at a marketing and communications firm specializing in creating growth through purpose. Our clients include global brands, social innovations, nonprofit organizations and startups. Recent projects:

• Designed strategy and programs to increase corporate engagement for a social innovation nonprofit.
• Created the US growth plan for a beer brand that targets the elimination of food waste.
• Developed brand communications for a skin-care company that creates jobs for women in West Africa

• CECP: Head of Marketing and Communications (maternity cover), led the team to garner media coverage and increase thought-leadership reputation for the nonprofit while providing functional support for the affiliated companies that comprise a total of $7T in turnover and $18B in annual corporate giving.
• International nonprofit: Developed European consumer outreach program, improved relationships with major donors and provided strategic communications support for the executive team.
• Global brand: Delivered crisis management support and consumer program improvements.

• Global head of public relations, internal communications, corporate social responsibility and strategic reputation management for the Guinness brand.
• Developed the most successful consumer PR program in the brand’s history with the 250th anniversary celebration, with activation in 35 countries that resulted in over 4B media impressions.
• Created the Arthur Guinness Fund (now called Arthur Guinness Project), which has to date awarded over $11M to 150 social entrepreneurs and innovators.
• Served as media spokesperson and managed a global team of internal members and external agencies.
• Selected for the Diageo Leadership Performance Program (top 5% of business leaders worldwide).

• Led strategic brand communications and program development for the entire portfolio across 20 markets.
• Drove corporate communications, employee engagement and crisis communications.

• Served as the company representative and spokesperson with media and stakeholder groups.
• Selected for the Diageo Leadership Performance Program (top 5% of business leaders worldwide).

• Developed a range of alcohol-in-society policies based on analysis of peer-reviewed research and data.
• Supported pan-industry adoption of policies and self-regulatory marketing code to mitigate a €3.5M risk.
• Created an award-winning responsible drinking campaign called, “Don’t See a Good Night Wasted.”
• Managed a €1M corporate giving fund and served as a corporate representative with key stakeholder groups.
• Served as media spokesperson and managed various external creative agencies.