Audra Luke
Creative Writer & Communication Specialist
Summary
An award winning creative writer encompasses a background in innovative marketing and global communications with expertise in artistic expression to deliver dynamic, inventive material spanning treatments/scripts, marketing material, web content, business proposals, and dynamic headlines. Provides motivational leadership to creative teams and has received honors for creative programming and customer/client support. Unmistakably organized and detail oriented with the ability to successfully handle multiple tasks at once.
Experience
Copywriter/Digital Communications M
M&M Architectural De / Atlanta, GA
Wrote copy and designed company website (www.mmarchitecturaldesign.com), and integrated adaptable interactive tools, increasing web visits by 60%
Spearheaded rebranding, website redesign based in user experience, and engaged public with brand messaging
Copywriter
Kingsberg Medical / Fort Lauderdale, FL
Implemented SEO strategies in original content to enhance website visibility and online brand
Wrote and edited copy (MS Word) for new Ecommerce HGH website in line with product brand and services
Wrote scripts for audio voicemail
Copywriter/Communication Specialist
Wholistic Stress Con / Atlanta, GA
online presence through SM marketing campaigns, increasing brand awareness by 45%. Features in media outlets secured include PBS, Fox 5 News, Atlanta Journal Constitution, 107.9FM, V103FM, Bio Magazine, and TV4 (Sweden)
Sr. Editor
Ina Media, LLC. / Atlanta, GA
Managed eblast campaigns; responsible for developing messages that produced year-to-year increases in open and CTR; Reviewed and edited magazine articles, utilizing AP Stylebook to increase quality of content; Successfully met monthly publishing deadlines
Creative Writer/Network Producer
Freelance / USA
HBO Cable Network: Wrote poetry for Russell Simmons Def Poetry program
ESPN Radio Network: Wrote for Basketball is Beautiful campaign
Media One Cable Network: Wrote program and commercial scripts, created story boards, final video edits, etc...
Education
CSU, Northridge
BA / Liberal Arts, Communications, Creative Writing
I became a published writer during my freshman year. I also received numerous awards and honors for my writing abilities.
Erasmus University
none / Global Communications Law
I studied Global Communications at Erasmus University in Rotterdam, Netherlands to further expand my ability to write to different audiences, improve my marketing research abilities, and gain an understanding of International Communications and Law.
Indiana University, Bloomingto
JD / Communications Law
Went to law school for the purpose of learning the art of reasoning, inductive/deductive logic, and professional writing to improve and expand my overall writing abilities.
