Abdifatah Farah
Stratygyst
Summary
Strategic marketing professional with 12 years of experience in Nonprofit Management and Creative Direction. Combining deep industry knowledge with campaign development, product launch, and media expertise to elevate brand profiles.
Experience
Strategist
Intersections Consulting / Minneapolis
- Collaborate with Client to build social strategy that supports influencer ecosystem
- Design, develop, and deliver marketing strategies to amplify brands
- Building client relationship using intersections model for Diversity & Inclusion
- Roll out strategies for Image and Branding, Project Management, Strategic Consulting
- Cultural and business research for clients that fuel big ideas and innovation.
- Create bold strategies and brand experiences for clients to best leverage their resources and effectively engage their targets in meaningful ways
- Collaborate with Client to build social strategy that supports influencer ecosystem
- Lead end-to-end projects from strategic market planning to actual executions engaging multiple internal and external stakeholders.
- Clarify the firm value proposition and directed global content marketing initiatives.
- Develop and execute the Product Strategy leveraging the
- Pragmatic Marketing frameworks
Artistic Director
Ka Joog Non Profit / Minneapolis
• Provided community-based, culturally specific programs and services to Somali youth and their families throughout Benton, Hennepin Olmsted Ramsey Sherburne and Stearns county
• Administered and Budgeted $237,225
• Approved organization as responsive and responsible funding partner by securing Meets Standards, Charities Review Council
• Lead the planning process and management of Somali Week and the annual Somali Independence Day Festival With 40,000 attendees
• Co-founded and coordinated Fanka, the largest Arts program for Somali Artists in Minnesota.
• Doubled volunteer and Arts participation and developed program evaluation system.
• Partnered with Colleges and Universities, local, federal and state organizations to fundraise over $$25,546 in grants and funding towards project development.
• Organized and facilitated a statewide cross-cultural/arts literacy workshop for over 200 community organizers throughout Minnesota and beyond
Education
St. Cloud State University
Bachelor of Science in Community Psychology / Art Therapy
Skills
