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Director of Ecommerce
Shoe Carnival
Evansville, IN, United States
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Job Description
Store number:Corporate Office
Shopping center: Evansville
Street address:7500 E Columbia Street
General Summary:
The Director of eCommerce is responsible for daily management of the Shoe Carnival eCommerce site and mobile touchpoints, managing a team of business and web merchant professionals to ensure that revenue, customer experience, and other KPI’s and objectives are met. This senior position will play a critical role in creating a best-in-class eCommerce experience and driving exponential growth over the next 5+ years.
Primary Duties & Responsibilities:
• Defines the vision, business plan, and key metric objectives for Shoe Carnival’s eCommerce channel.
• Interacts with and coordinates multiple business functions to incorporate eCommerce activities and requirements into key business functions.
• Identifies, evaluates and engages external vendors to support eCommerce operations where appropriate and manages vendor relationships including contract negotiation and renewals.
• Manage the ecommerce SDLC in conjunction with our development partners, creating agile workflows and processes to drive rapid and efficient development and site improvement in support of business objectives.
• Oversee the end-to-end vision and design of the Shoe Carnival eCommerce experience, ensuring that customer needs are met with engaging, intuitive experiences and functionality.
• Manage the product merchandising activities of the Shoe Carnival eCommerce experience with the goal of driving business growth in support of our eCommerce and omnichannel merchandising strategies.
• Continue to build and develop a talented team of business, UX, and web merchandising professionals.
Requirements (knowledge, skills, and abilities):
• Bachelor’s degree or equivalent experience required; MBA preferred.
• 10+ years’ experience in retail ecommerce website functional or user experience management; 3+ years leading a retail ecommerce team.
• Strong understanding of eCommerce funnel flows and interactions, including understanding of impacts of digital marketing channel mix and activities.
• Proven success in setting and adjusting ecommerce web strategies to drive exponential growth.
• An entrepreneurial spirit and drive with the ability to work in a fast paced and dynamic organization.
• Excellent communication and project management skills.