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Manager
Live Nation Entertainment
North Myrtle Beach, SC, United States
Job Details - this job has expired, please see similar jobs below
Job Summary;
Who are you?
Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on!
The Role:
• Full responsibilities and accountability for the success of the Marketing Department. Direct and coordinate all activities relating to Promotion, Marketing and PR for the Restaurant, Retail, Gospel Brunch, Special Events and Foundation Room (if applicable), as well as overall awareness of the House of Blues venue.
Responsibilities:
• Create, develop, implement & execute strategic venue marketing plans, media buys, branding strategies, and promotional projects for the House of Blues Restaurant, Special Events, Gospel Brunch, Retail & Foundation Room
• Oversee creative service request process to develop and maintain venue marketing collateral for business segments including advertisements, web graphics, email campaigns, rack cards, promotional fliers, sales packages, brochures.
• Responsible for developing the key community relationships and strategic partnership programs that will elevate the brand profile and drive revenue
• Oversee guest relations/public relations and community outreach programs
• Work with senior team leaders to develop and communicate marketing initiatives for cross-selling business segment opportunities within the venue.
• Implement national marketing initiatives across all business segments, with significant focus to develop Foundation Room programs that drive membership and VIP program activity
• Primary contact to execute local and national alliance programs
• Manage marketing and advertising agencies/consultants/ freelancers and other marketing suppliers, including contract management
• Liaison with promotions team and home office social media manager to increase social communities and develop programs that create value for fans and drive revenue for venue across brand business segments
• Database marketing management (together with home office team)
• Manage marketing and advertising operating budgets
• Financial reporting weekly/monthly to GM showing ROI across all marketing expenditures
Competencies and Skills Required:
Competency Title
Skills
Strategic Decision Making
Basic MS Office Skills
Building Trust
Basic managerial finance
Interpersonal Skills
Database and electronic marketing
Planning and Organization
Local/national music market knowledge
Communication
Customer Focus
Building Partnerships
Follow Up
Sales Ability/Persuasiveness
Innovation
Management across different departments
Qualifications:
Required:
• Bachelor’s degree in public relations or related degree
• 3-5 years marketing experience
• Exhibits positive attitudes; excellent written and verbal communication; high level of organizational and follow-through skills; communicates assertively; maintains personal integrity
• Ability to handle various projects at one time make good decisions; delegates; follow up; communicate with staff and guests in a positive manner
• Tolerance of all cultures, music and art forms
Preferred:
• Bachelor’s degree in Marketing
Physical Demands/Working Environment:
• Work environment is fast-paced
• Position requires extended periods of prolonged standing, bending, stooping, and reaching
• Must be able to lift or move up to 25 lbs using proper lifting techniques
• Tolerance of loud noises
EQUAL EMPLOYMENT OPPORTUNITY
Live Nation Entertainment strongly supports equal employment opportunity for all applicants regardless of race, color, religion, sex, gender identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, sexual orientation, genetic information, or any other characteristic protected by state or federal law.
HIRING PRACTICES
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.
Live Nation Entertainment recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Live Nation Entertainment may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, Internet recruiting, job fairs, college recruiting and search firms.