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Senior Strategist
Horizon Media
New York, NY, United States
Job Details - this job has expired, please see similar jobs below
Job Description:
Main Duties and Responsibilities
40% Planning
• Clear understanding of the media planning process, and ability to support Supervisor across a multitude of client deliverables
◦ Analyze data and collaborate with Supervisor on key insights and implications/optimizations (i.e. results reports, competitive assessments, target analysis)
◦ Shepard the billing and budget maintenance process
◦ Manage the creation and editing of flowcharts and buy authorizations
◦ Collaborate on the development of POVs for new media opportunities, on an ongoing basis
• Fluent in media math and terminology
• Proficiency in systems and tools – with ability to identify where and when to use them, utilized for day-to-day planning and account management (i.e. billing system, media management system, targeting tools, competitive tools)
30% Client Relationship Management
• Ability to engage and manage relationships with clients and other Horizon departments, i.e. buying, traffic, operations
• Clear understanding of a current/previous clients’ specific business and industry, with ability to provide detail and perspective
• Assist in new business projects and participate in the development of pitch documents
30% Team Interaction/Performance Management
• Collaborate with Supervisor to identify problems and recommend solutions
• Have an understanding of workflow and team-wide deliverables – especially those under the jurisdiction of fellow junior team members so as to provide advice and assistance in completing them
• Keep Supervisor updated on the status and timing of deliverables
• Contribute to other junior team member(s) development (help train Assistant Strategists, and Strategists, onboard new Strategists)
• Set aggressive yet achievable performance goals for ones’ self
Supervisory Responsibilities
• Daily management of assistant and strategist.
Knowledge and Skills Required
• Invested interest in the principles of advertising, marketing and media
• Highly organized with ability to manage and complete multiple deliverables within due dates
• Ability to work as part of a team and speak to concrete examples of past collaborative experience
• Strong written and verbal communication plus presentation experience (ability to effectively and comfortably communicate and interact with clients and vendors)
• Proficiency and creativity in Excel and PowerPoint
◦ Ability to recognize and discuss how functions can or should be applied relative to the media planning process
◦ Ability to discuss past work examples
• Proficiency in systems and tools related to the media planning process referenced above (i.e. media management system, billing system, competitive and targeting tools)
Certificates, licenses and registrations
• Bachelor's degree, preferably with a concentration in Media Studies, Advertising or related field
• Minimum 3 years media planning and/or account management experience, preferably Direct Marketing focused
Physical Activity and Work Environment
None
The statements herein are intended to describe the general nature and level of work being performed by employees, and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.