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VP / Digital Sales
21st Century Fox
Los Angeles, CA, United States
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OVERVIEW OF THE COMPANYFox TV Stations
FOX Television Stations is one of the nation's largest owned-and-operated network broadcast groups, comprising 28 stations in 17 markets and covering over 37% of U.S. television homes. This includes seven duopolies in the top 10 markets: New York, Los Angeles, Chicago, Dallas, San Francisco, Washington, D.C. and Houston; as well as duopolies in Minneapolis, Phoenix, Orlando and Charlotte.
JOB DESCRIPTION
Develop overall strategy for digital sales and coordination at group level, including unified sales solution for all digital products and delivering compelling sales narratives. Create and implement integrated digital advertising strategy and develop metrics to optimize and drive performance. Oversee sales and support operations team. Develop and coach staff and local teams with a digital focus. Build operating procedures for all aspects of digital sales process. Partner with Digital Sales Managers to ensure local teams are educated on digital products. Facilitate coordination between linear and digital sales staff, developing cross-platform packages. Research potential markets and new business prospects; proactively develop and pursue potential revenue opportunities with existing and new customers. Other duties as deemed necessary and assigned.
10+ years in media advertising sales preferred. Proven track record of success and history of meeting/exceeding quotas. 8+ years in digital media and 5+ years of local sales management experience preferred, working directly with account executives with full understanding of local advertising dynamics. BA/BS 4-year degree. MBA/advanced degree a plus. Proven track record leading motivated teams of at least 10+. Experience in strategic planning and direct responsibility for growing annual revenue, overseeing at least $20M of revenue (preferred). Knowledge of local advertising infrastructure and technology, digital ad ops, data analysis and/or advanced digital media platforms using DMPs and data management.
EOE/M/F/Veteran/Disabled
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We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.