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Brand Strategy Supervisor
Horizon Media
New York, NY, United States
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Brand Strategy Supervisor- Horizon Next
Job Description:
15% - Stewardship
10% - Team Development
40% - Strategic Leadership
35% - Client Relations
• Build and maintain strong relationships with clients and partner agencies at appropriate level, by serving as the key agency contact
• Guide the team in translating client goals into strategic media solutions that grow our client’s brands, and ensure strategic consistency across all elements of plan development and implementation
• Lead research initiatives, identifying tools and resources that will aid in the consumer insight gathering and strategic planning process
• Share evolving media trends and opportunities with peers and clients, ensuring recommendations look to incorporate both existing media as well as emerging creative communication channels
• Supervise the development of media briefs and the strategic and tactical execution of all media buys, ensuring all strategic direction and timelines are clearly communicated to the inner-agency teams
• Oversee the accuracy and timeliness of account management and buy maintenance
Supervisory Responsibilities
• Guide team in setting goals and project tasks & timelines, ensuring team members has challenging, level-appropriate projects and opportunities to learn new skills
• Manage performance review of Assistant and Sr./Strategist, coaching to maximize success, identifying training needs for improved performance, setting goals for career development and ensuring actions are taken
• Participate in interview process for Assistant and Sr./Strategist roles
Knowledge and Skills Required
• Minimum of 5 years of experience developing strategic media recommendations and stewarding media account projects
• Experience utilizing multiple media channels
• Familiarity with marketing principles, analytics and concepts
• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word) and media research/reporting resources
• Prior experience in a Client contact and leadership role
• Strong leadership and supervisory experience in terms of developing media professionals, with ability to manage a team of 1-2 people
• Effective verbal and written communication skills; able to confidently present and “sell through” ideas both internally and to Clients