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Insights Specialist
Crunchyroll
San Francisco, CA, United States
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Insights Specialist, Crunchyroll Games
Planning world domination? What a coincidence, we are too! With VRV recently reaching 1.5M registered users in less than one year, and Crunchyroll topping the 1M subscriber milestone; the team at Ellation is just getting started.
Crunchyroll Games is a brand new division within Crunchyroll that specializes in publishing mobile anime games in the world ex-Asia markets. As an Insights Specialist, you will a critical piece of the decision-making process as the games team determines where and how to deploy its resources and relationships. You will be responsible for analyzing game performance across a number of our titles to determine player experience, activity rate, engagement, monetization efficiency, and other key data points critical in the evolution of our game business.
This position will work closely with senior leadership, including the producers and the general manager of the group, in order to develop an ongoing understanding of our game insights.
About you:
• Experience as a business analyst or insights specialist for 3+ years
• Keen understanding of performance metrics specific to mobile gaming
• Keen understanding of principles of user engagement, game activity rate, and cohort analysis for retention and revival campaigns
• Strong knowledge of mobile game ecommerce and monetization techniques
• Ability to work with large data sets across broad categories and distill them down to digestible, easy-to-understand insights and take-aways
• Excellent proficiency in excel and powerpoint, ability to develop superb presentations and graphical representations of take-aways
• Ability to discern trends and patterns in activities over time
• Bachelor’s Degree with a strong education
• Strong written and oral communication
What to expect on a daily basis:
• Interface with the producer, publishing manager, and marketing managers to discuss performance metrics and trends
• Analyze daily, weekly, and monthly game performance data and extrapolate trends
• Compile beautiful yet insightful reports for internal stakeholders, key management, and outside partners
• Participate in key planning sessions to determine game partnerships, campaign investments, and other key decisions with game division leadership
• Act as the subject matter expert in the performance of our games
• Participate in game launch updates and strategy sessions with CR internal teams
Benefits:
• On-site gym, showers, yoga, and meditation classes
• Medical, dental, vision, STD, LTD, and life insurance
• Opportunity to participate in industry conferences
• Employer-sponsored training and certifications
• Contribute to multiple open source products
• Catered lunch and dinner 4 days per week
• Fun, passionate and skilled co-workers
• Health care and dependent care FSA
• 401(k) plan with employer match
• Pet-friendly environment
• Paid commuter benefit
• Competitive salary
*Please beware of recent scams to online job seekers. Those applying to our job openings will only be contacted directly from @crunchyroll.com and @ellation.com email accounts. If you have any questions of the authenticity of an Ellation or Crunchyroll job offer, please contact [email protected] before giving away any personal information.
About Crunchyroll
Crunchyroll is the world’s largest destination for anime and manga, boasting a global community of more than 25 million registered users and over 1 million subscribers. Fans connect through the most complete anime library including "Naruto Shippuden," "Attack on Titan," and “Dragon Ball Super,” events such as Crunchyroll Movie Nights, Crunchyroll News, and can purchase related merchandise through its online store. Through its app on game consoles, set-top boxes, mobile devices and more, Crunchyroll delivers content from leading media producers directly to viewers translated professionally in multiple languages. The service is available for free or through a premium offering that allows users to watch ad-free with access to simulcasts—top series available immediately after Japanese broadcast.
Fans can also view Crunchyroll on VRV, an audience-focused aggregation platform featuring premium SVOD channels and a curated house channel, VRV Select.
About Ellation
Ellation, Inc. is a transformative entertainment company and home of industry-leading platforms Crunchyroll and VRV. With majority investment from Otter Media, a joint-venture between AT&T and The Chernin Group, Ellation operates at the intersection of technology and media to redefine the next wave of media interaction and consumption -- breaking down barriers to content experiences for passionate fans around the world. Ellation’s offices in San Francisco, Tokyo, and Chișinău develop the product, design, engineering, marketing and content that brings our communities of passionate fans together.
About VRV
VRV is a leading audience-focused aggregation platform featuring premium SVOD channels including Crunchyroll, Funimation, Rooster Teeth, and Shudder, alongside a curated house channel, VRV Select. Created to provide fans with a next-gen entertainment experience, VRV offers immersive content experiences in a digitally-driven environment via bundled subscription, a la carte subscription, or ad-supported options. As a platform, VRV helps partners extend their reach and distribute their premium content through a high-quality, branded experience on mobile, web, and popular living room devices.