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Premium Accounts Director
tronc
Allentown, PA, United States
Job Details - this job has expired, please see similar jobs below
Overview
The Morning Call Media Group, the Lehigh Valley's leading media company, is seeking a proven and digitally savvy sales leader to sell and partner with our major accounts.
This leader must be a highly-visible client contact who is responsible for the development of strategy, client relationships, strategic media/marketing programs, and financial performance on all assigned accounts. He/She must be highly strategic and also be able to manage flawless execution to ensure the highest levels of quality and professionalism in the marketing deliverable for the client. He/she must have a proven track record for growing revenue.
We offer:
• Entrepreneurial, creative, rewarding and team oriented work environment
• Base salary plus UNCAPPED commission
• Comprehensive benefits package including medical, dental and vision insurance, 401K with company match
• Unlimited vacation time- flexible time off policy
• Paid and ongoing sales and digital training
Responsibilities
• Manages the relationships and strategy for The Morning Call Media Group's most strategic local accounts
• Proactively identifies opportunities and actively pursues new biz opportunities with both
existing and new accounts
• Quarterbacks new business development efforts and advises of the potential for new business
opportunities
• Works collaboratively with other departments in the organization to develop integrated
marketing strategies and media solutions including innovative ideas that integrate tronc’s
media assets including digital, print, direct marketing, events and branded content
• Manages agency/client work and contributes to the overall business building function to
expand accounts for the local markets
• Responsible for overall utilization and chargeability on all client projects
• Resolves day-to-day issues and key areas of client concern as they apply to overall programs
and campaigns
• Assures that premium account relationships remain harmonious and partners with other
senior staff members to ensure a cohesive and collaborative work environment that remains
positive and business-like at all times
• Generates, updates and maintains accuracy of revenue and gross profit projections on an
annual, monthly and weekly basis for assigned accounts
• Supervises a staff of Account Managers and other sales roles
Qualifications
• This position requires a Bachelor’s degree and a minimum of 8-10 years of experience in sales , with additional experience in a specific discipline, such as premium accounts, marketing, media strategy, branded content, events, or a relevant combination of education and experience
• Experience with regional clients in category verticals such as Healthcare, Grocery, Education, Financial Services, Home Improvement, QSD, and Not for Profit is a plus
• Proven ability to develop client relationships and interact with people at all levels of an organization, fostering strong cross-functional teamwork and results
• Ability to partner successfully and collaboratively in a highly creative and passionate environment and maintain positive work relationships and professionalism at all times
• Strong strategic planning skills including the ability to first understand a client’s business needs, then develop and apply marketing solutions
• Ability to grasp, explain and sell all premium account capabilities and relate those capabilities to clients’ needs
• Self-starter/motivated person who can interact with different personalities on all levels,
someone who can dig in deep, develop solutions, implement them and manage them day-to-
day
• Excellent verbal and written communication skills, high level client presentation skills;
experienced public speaker
• Strong digital acumen and understanding of branded content and events
• Experience supervising a staff of three or more employees
The iconic Morning Call Media Group is part of tronc (formerly Tribune Publishing), one of the most respected media companies in the world.
tronc, Inc. (NASDAQ:TRNC) is a media company rooted in award-winning journalism. Headquartered in Chicago, tronc operates newsrooms in ten markets with titles including the Chicago Tribune, Los Angeles Times, New York Daily News, The Baltimore Sun, Orlando Sentinel, South Florida's Sun-Sentinel, Newport News, Virginia’s Daily Press, Allentown, Pennsylvania's The Morning Call, Hartford Courant, and The San Diego Union-Tribune. Our legacy of brands has earned a combined 105 Pulitzer Prizes and is committed to informing, inspiring and engaging local communities. Our brands create and distribute content across our media portfolio, offering integrated marketing, media, and business services to consumers and advertisers, including digital solutions and advertising opportunities.
Not ready to apply? Connect with us for general consideration.