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Assistant Strategist, Social Media (Community Management)
Horizon Media
Los Angeles, CA, United States
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Job Summary
The Assistant Strategist, Social Media is a key part of the day-to-day content creation for our client. This teammate is responsible for copywriting/managing/building social editorial calendars, managing projects with creative, social community management and posting across social platforms such as Facebook, Twitter, Instagram and Snapchat. A successful Assistant Strategist at Horizon Media is imaginative and responsive, has an innate desire to WOW clients and has reoccurring dreams about their favorite social campaigns (don’t worry, we don’t think that’s nerdy). This role will interact with clients at all levels, requiring heightened professionalism and business maturity.
Main Duties and Responsibilities
Community Management
• Support all client-owned social properties – including moderation, brand-to-consumer engagement and strategic campaign recommendations; 10%
• Collaborate with client’s marketing team to plan, manage, coordinate and execute all social media programs & initiatives for identified priority periods; 10%
• Identify, interpret, and capitalize on social media trends in real-time on behalf of Client; 10%
• Analyze and evaluate both current and future social media activities and strategies while delivering monthly analytics reports to Client; 10%
Reputation Management
• Curate, analyze and deliver monthly performance reports to clients, capturing management’s impact on social/digital reputation; 10%
• Monitor and moderate online reputation environments daily, referencing Response Guides and FAQs for timely response; 5%
• Own tailored online reputation guidelines which aligns with corporate messaging and general brand guidelines; 5%
• Ideate around the platforms’ feature roll-outs and new brand campaign direction to ensure clients’ social reputation footprint is current and effective; 5%
• Evaluate, prioritize, and predict clients’ needs and have a clear understanding of what successes for social reputation mean to them; 5%
Strategy & Account
• Use project management software and social management tools to manage activities, to-dos, client requests, client deliverables, and other items 10%
• Oversee successful launch and completion of campaigns to meet client goals, budgets, and deadlines 5%
• Manage clients to ensure they meet media and project deadlines; proactively ask questions to ensure they have what they need 5%
• Develop and share best practices among the team; push them creatively and strategically 5%
• Ensure materials are revised, approved, and distributed per client feedback and instruction; 5%
Knowledge and Skills Required
• Internship experience in an agency or other creative marketing capacity is extremely valuable
• Excellent knowledge of social media/social trends and all platforms, desire to identify key optimizations for content and adaptation to emerging consumer trends
• Excellent communication skills, able to articulate new ideas and tactics in written and verbal scenarios; innovative in nature
• Ability to work both independently and within a team environment, without identified direction and/or responsibilities
• Proven ability to manage projects to successful completion, multitask and work within tight deadlines
• Social media marketing Internship or other relevant experience (either in-house or agency)
• BA/BS Required (Communications, Advertising, Marketing or a related field)
• Working knowledge of social media management tools/platforms (Tracx, Basecamp, etc.)
• Prior experience managing online communities is a must.
Certificates, Licenses and Registrations
No requirements for certificates, licenses, and registrations.
Physical Activity and Work Environment
No requirements for physical activity and work environment.
The statements herein are intended to describe the general nature and level of work being performed by employees, and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.