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Marketing & Publicity Associate
Salem Media Group
Washington, DC, United States
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Job Details
Description
Regnery Publishing, the leading book publisher in conservative and current event titles, has an immediate opening for a self-motivated and highly organized Marketing and Publicity Associate with a specific focus on backlist titles (titles 1+ years post-publication).
The ideal candidate is a detail-oriented, creative, and strategic thinker with experience in marketing, media, and/or publicity and engaged in the conservative community.
The Marketing and Publicity Associate will be responsible for developing and implementing creative marketing and publicity strategies for Regnery backlist titles, including social media, email marketing, broadcast, print, and electronic media.
Ideal candidate will have:
• 1+ years’ experience in media relations and/or marketing;
• Bachelor's degree in English, journalism, marketing, public relations or equivalent experience;
• Excellent written and verbal communication skills;
• Well-developed interpersonal skills, high energy, and the ability to successfully manage several campaigns at one time;
• Knowledge and understanding of conservative marketplace and media landscape
• Experience using social media and email marketing to reach target audiences
• Ability to design simple graphics for social media and email promotions
• Successful candidate will:
• Be highly organized and detail-oriented
• Develop creative hooks
• Have strong pitching techniques and phone skills
• Understand the importance of follow-up
• Use A/B testing and keep diligent records to measure and improve the efficacy of marketing campaigns
• Be highly attuned to breaking news and trending social media topics
• Be a confident self-starter who can independently identify and exploit daily marketing, publicity, and sales opportunities
The position offers excellent benefits including medical, dental, paid time off, paid holidays, disability insurance, life insurance, 401k with company match, and a rewarding work environment. Our wages are competitive. We offer training, good work/life balance, and the opportunity to thrive in a growing business.
Salem Media Group is an equal opportunity employer.
Qualifications
Skills
Behaviors
Preferred
Detail Oriented: Capable of carrying out a given task with all details necessary to get the task done well:
Motivations:
Education
Preferred
Bachelors or better.
Experience
Preferred
1+ years’ experience in media relations and/or marketing
Licenses & Certifications