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Digital Content Producer
TEGNA
Knoxville, TN, United States
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Job Description
WBIR is looking for a digital producer to join our growing team. The ideal candidate thrives in a fast-paced environment and loves news and working on the cutting edge of digital and social media. This position will produce original content for WBIR that will reach our customers whenever and wherever they are, on whatever device they are using at the time. They will also manage content produced by others, including copy editing, for our various desktop/mobile/social outlets.
The successful candidate is innovative with strong social media experience combined with solid news judgment. Qualified candidates will have experience posting stories to digital-mobile-social platforms, working knowledge of online CMS software, video and photo-editing skills and the ability to work a flexible schedule. More important, the person we hire will want to win.
Responsibilities:
• Post stories to all WBIR online Digital-Mobile-Social platforms
• Report news as it happens online (strong breaking news skills) and generate web traffic through application of advanced social media skills
• Monitor news releases, Facebook, Twitter, Instagram and other online news sources and post them to wbir.com
• Work with all newsroom departments on content coverage, broadcast-digital coordination and social listening
• Post photos/videos to wbir.com, Facebook, Twitter, Instagram
• Identify compelling, unique stories and user-generated content of interest to our audience
• Create original video for web and social platforms using the Adobe Creative Suite
• Create enterprise content (stories, videos, photo galleries) for the WBIR digital platforms.
Job Requirements
Qualifications
• Experience working as a digital producer or journalist preferred
• Excellent communication skills
• Ability to prioritize and manage requests from various sources with an ability to work well with varied personalities within deadlines
• Excellent writing, editing, and proofreading skills
• Outstanding interpersonal, organizational, and time-management skills
About TEGNA
TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. With 47 television stations and two radio stations in 39 markets, TEGNA delivers relevant content and information to consumers across platforms. It is the largest owner of top 4 affiliates in the top 25 markets, reaching approximately one-third of all television households nationwide. Each month, TEGNA reaches 50 million adults on-air and approximately 35 million across its digital platforms. TEGNA has been consistently honored with the industry’s top awards, including Edward R. Murrow, George Polk, Alfred I. DuPont and Emmy Awards. TEGNA delivers results for advertisers through unparalleled and innovative solutions including OTT local advertising network Premion, centralized marketing resource Hatch, and G/O Digital, a one-stop shop for local businesses to connect with consumers through digital marketing. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions.
TEGNA Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We encourage and consider all qualified candidates regardless of race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, enrollment in college or vocational school, political affiliation, veteran status or genetic information.